{"id":742332,"date":"2026-06-17T12:35:08","date_gmt":"2026-06-17T12:35:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/742332\/"},"modified":"2026-06-17T12:35:08","modified_gmt":"2026-06-17T12:35:08","slug":"football-at-40000-feet-emirates-and-etihad-among-carriers-airing-the-world-cup","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/742332\/","title":{"rendered":"Football at 40,000 feet: Emirates and Etihad among carriers airing the World Cup"},"content":{"rendered":"<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-0-4Z4CWR3SWFGLFB36GBHHPGRC6Y\">Football fans travelling during the <a href=\"https:\/\/www.thenationalnews.com\/tags\/world-cup-2026\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.thenationalnews.com\/tags\/world-cup-2026\/\">Fifa World Cup 2026<\/a> need not miss a moment of the action, with regional airlines Etihad Airways, Emirates airline, Saudia, Gulf Air and Qatar Airways among those offering live coverage of matches through Sport 24, a live channel available on select aircraft around the world.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-1-Y5XKDSKOUFHHJIS6H2FLXXPXYM\">The carriers have confirmed passengers will be able to watch fixtures on Sport 24 and Sport 24 Extra throughout the tournament until July 19.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-3-NXMLUECU4VAANPDEOTOEHQ2LPE\"><a href=\"https:\/\/www.thenationalnews.com\/tags\/emirates-airlines\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.thenationalnews.com\/tags\/emirates-airlines\/\">Emirates<\/a> is adding a number of extras around the tournament. The airline said passengers will be able to access a full broadcast schedule through its in-flight entertainment magazine ice, while select Emirates lounges in Dubai will also screen matches.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-5-CHYAD6GYKFCYPCCIOCPL244UHI\">\u201cEnsuring that customers don&#8217;t miss a moment and enjoy one of the most watched sporting events in the world, Sport 24 on ice is offering the full schedule of matches onboard,\u201d the airline said.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-9-FETYQ567OZANHCRFHJ6YVU7B3Y\">How passengers watch the matches will depend on the airline. Emirates and <a href=\"https:\/\/www.thenationalnews.com\/tags\/etihad-airways\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.thenationalnews.com\/tags\/etihad-airways\/\">Etihad<\/a> will broadcast fixtures through their in-flight entertainment systems, while Qatar Airways will offer coverage only on <a href=\"https:\/\/www.thenationalnews.com\/travel\/2026\/06\/10\/airlines-betting-on-starlink-internet-from-emirates-to-wizz-air\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.thenationalnews.com\/travel\/2026\/06\/10\/airlines-betting-on-starlink-internet-from-emirates-to-wizz-air\/\">Starlink-enabled aircraft<\/a>, where passengers can stream matches on personal devices after scanning a QR code.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-10-ROUNEP4SNJENLE4RXAJF3XQNXQ\">Saudia has adopted a similar model, with live coverage available on aircraft equipped with high-speed connectivity and streamed directly to passengers&#8217; phones, tablets and laptops.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-11-3SA7NOVU4FF7BGA4IR3ZVX7L5M\">Operated by sports marketing company IMG, Sport 24 describes itself as the world&#8217;s first live global sports channel for airlines and cruise ships. The platform broadcasts thousands of hours of live sports every year, including football, Formula One, tennis, golf, rugby and basketball.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-12-5MI4LDWTWBFSLDJUOCNBROK5RU\">Other airlines offering Sport 24 on board include Turkish Airlines, Singapore Airlines, Cathay Pacific and Air New Zealand.<\/p>\n<p>Record-breaking viewership<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-15-623AEXX5HBCVBG244Y3AHHSR5M\">The World Cup is among the most-watched sporting events on the planet. Fifa said this week that more than 54 million viewers tuned in to watch opening matches featuring Canada, Mexico and the US. <\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-16-EZUALOEFOBH4LKAEBQ6K45ARSI\">With a combined 27.5 million viewers, the US opening match against Paraguay became the most-watched football match ever broadcast in the US.<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-17-O7RWJLBG6JFT7BRZH3GZT7QXU4\">\u201cThese figures tell you everything about what this tournament means to these countries, this continent and the entire world,\u201d said Fifa president Gianni Infantino. \u201cHowever, this is not just about numbers \u2013 this is about millions of people from every corner of the world, coming together through football.\u201d<\/p>\n<p class=\"defaultstyled__StyledText-sc-11u52t4-1 eVvrYS margin-lg-bottom\" id=\"el-18-S3ZMG7BTPZFTZMPGZJYILAOBVU\">Infantino said all the fans are part of something unique, be they \u201cinside full stadiums, watching at home or celebrating in the streets\u201d \u2013 or, indeed, in the sky.<\/p>\n","protected":false},"excerpt":{"rendered":"Football fans travelling during the Fifa World Cup 2026 need not miss a moment of the action, with&hellip;\n","protected":false},"author":2,"featured_media":742333,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[563],"tags":[64,63,274826,357801,596,4748,16260,85,156,155,12243,124617],"class_list":["post-742332","post","type-post","status-publish","format-standard","has-post-thumbnail","category-football","tag-au","tag-australia","tag-emirates-airlines","tag-etihad-airways","tag-football","tag-lifestyle-team","tag-qatar","tag-sports","tag-standard","tag-story","tag-travel-news","tag-world-cup-2026"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/742332","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=742332"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/742332\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/742333"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=742332"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=742332"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=742332"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}