{"id":751736,"date":"2026-06-21T23:35:23","date_gmt":"2026-06-21T23:35:23","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/751736\/"},"modified":"2026-06-21T23:35:23","modified_gmt":"2026-06-21T23:35:23","slug":"cannes-lions-shortlists-australia-picks-up-another-25","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/751736\/","title":{"rendered":"Cannes Lions Shortlists: Australia picks up another 25"},"content":{"rendered":"<p><img decoding=\"async\" alt=\"\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/http:\/\/yaffa-cdn.s3.amazonaws.com\/adnews\/live\/images\/dmImage\/StandardImage\/image_cannes-lions-2025_5.jpeg\"\/><\/p>\n<p>Australia has picked up another 25 shortlists for Cannes Lions this year, totalling its nominations to 28.\u00a0<\/p>\n<p>TBWA\\Melbourne leads with five shortlists, followed by TBWA\\Sydney with four.\u00a0<\/p>\n<p>Leo Australia&#8217;s &#8216;Haven&#8217; takes another three shortlists, totalling to <a href=\"https:\/\/www.adnews.com.au\/news\/cannes-lions-shortlists-titanium-lions-glass-the-lion-for-change-and-innovation-lions\" rel=\"nofollow noopener\" target=\"_blank\">four<\/a>.<\/p>\n<p>VML Sydney, HERO McCann, Droga5 ANZ, Bureau of Everything,\u00a0We Are Social Sydney,\u00a0Octagon Sydney,\u00a0Telepathic + Love and Money\u00a0and\u00a0TBWA\\Media Arts Lab, Sydney also appear on the list.<\/p>\n<p>Shortlists:<\/p>\n<p>Social &amp; Creator<\/p>\n<p>Audience Targeting\/Engagement Strategies<\/p>\n<p>Nissan Patrol. It&#8217;s Out There, TBWA\\Melbourne \/ REVOLVER Sydney \/ RUMBLE STUDIOS for Nissan Australia<\/p>\n<p>Creator and Influencer Sourced Insight<\/p>\n<p>The Gymtok Menu, We Are Social Sydney for KFC Australia<\/p>\n<p>Creator Collaborations<\/p>\n<p>Bringing Koala Ears, TBWA\\Melbourne \/ ELEVEN for Billie<\/p>\n<p>Market Disruption<\/p>\n<p>Bringing Koala Ears, TBWA\\Melbourne \/ ELEVEN for Billie<\/p>\n<p>Cultural Engagement<\/p>\n<p>Ausify Your Algo, Bureau of Everything Sydney for Creative Australia<\/p>\n<p>Digital Craft<\/p>\n<p>Data Storytelling<\/p>\n<p>Haven, Leo Australia, Sydney \/ HOGARTH Worldwide Sydney \/ OMD Sydney, for Suncorp Insurance\u00a0<\/p>\n<p>Real-Time Usage &amp; Targeting<\/p>\n<p>Transit Tales, HERO McCANN Melbourne \/ NAKATOMI Sydney \/ Rumble Studios for Mastercard<\/p>\n<p>Curation of Data<\/p>\n<p>Haven, Leo Australia, Sydney \/ HOGARTH Worldwide Sydney \/ OMD Sydney, for Suncorp Insurance\u00a0<\/p>\n<p>Innovative Use of Technology<\/p>\n<p>Magnif-eye,\u00a0VML Sydney \/\u00a0WORD OF MOUTH Sydney \/\u00a0BURSON Sydney for 1001 Optometry\u00a0<\/p>\n<p>Direct<\/p>\n<p>Consumer Goods<\/p>\n<p>If You Can Take It, It&#8217;s Yours, Howatson+Company Sydney \/ SCOUNDREL Sydney \/ TEAM INSPIRE Sydney for SELLEYS<\/p>\n<p>Media\/Entertainment<\/p>\n<p>The Ad That Can Only Be Seen on SBS, Droga5 ANZ, Part of Accenture Song \/ The Sweetshop Sydney \/ Hearts &amp; Science Sydney for Special Broadcasting Services<\/p>\n<p>Use of Print\/Outdoor<\/p>\n<p>If You Can Take It, It&#8217;s Yours, Howatson+Company Sydney \/ SCOUNDREL Sydney \/ TEAM INSPIRE Sydney for SELLEYS<\/p>\n<p>Personalised Campaigns<\/p>\n<p>Haven, Leo Australia Sydney \/ HOGARTH Worldwide Sydney \/ OMD Sydney, for Suncorp Insurance\u00a0<\/p>\n<p>Film Craft<\/p>\n<p>Sound Design<\/p>\n<p>Rick&#8217;s Rescue, TBWA\\Media Arts Lab Sydney \/ SCOUNDREL Sydney \/ ARC Sydney for APPLE<\/p>\n<p>Design<\/p>\n<p>Brand Environment &amp; Experience Design<\/p>\n<p>Sunburnt Car, TBWA\\Sydney \/ BOLT \/ ODD Studios \/ Hearts &amp; Science \/ ELEVEN for MYCAR<\/p>\n<p>Innovation in Design<\/p>\n<p>Sunburnt Car, TBWA\\Sydney \/ BOLT \/ ODD Studios \/ Hearts &amp; Science \/ ELEVEN for MYCAR<\/p>\n<p>PR<\/p>\n<p>Use of Events &amp; Stunts<\/p>\n<p>Sunburnt Car, TBWA\\Sydney \/ BOLT \/ ODD Studios \/ Hearts &amp; Science \/ ELEVEN for MYCAR<\/p>\n<p>Launch\/Relaunch<\/p>\n<p>Bringing Koala Ears, TBWA\\Melbourne \/ ELEVEN for Billie<\/p>\n<p>Industry Craft<\/p>\n<p>Art Direction: Outdoor: Ambient<\/p>\n<p>Sunburnt Car, TBWA\\Sydney \/ BOLT \/ ODD Studios \/ Hearts &amp; Science \/ ELEVEN for MYCAR<\/p>\n<p>Media\u00a0<\/p>\n<p>Innovative Use of Influencers\/Creators<\/p>\n<p>Nissan Patrol. It&#8217;s Out There, TBWA\\Melbourne \/ REVOLVER Sydney \/ RUMBLE STUDIOS for Nissan Australia<\/p>\n<p>Entertainment<\/p>\n<p>Non-Fiction Film: 5-30 Minutes<\/p>\n<p>How to Orchid, Telepathic Melbourne \/ Love and Money for Telepathic Instruments<\/p>\n<p>Entertainment Lions for Sport<\/p>\n<p>Integrated Brand Experience<\/p>\n<p>Rivals, OCTAGON Sydney \/ Ronde Media \/ Motion Entertainment \/ Mindshare \/ WPP Production for Rexona<\/p>\n<p>Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at <a href=\"https:\/\/www.adnews.com.au\/news\/mailto:adnews@yaffa.com.au\" target=\"_blank\" rel=\"nofollow noopener\">adnews@yaffa.com.au<\/a><\/p>\n<p>Sign up to the AdNews <a href=\"https:\/\/www.adnews.com.au\/toolbar\/sign-up-for-e-news\" target=\"_blank\" rel=\"nofollow noopener\">newsletter<\/a>, like us on <a href=\"https:\/\/www.facebook.com\/pages\/AdNews-Australia\/128551953892422\" target=\"_blank\" rel=\"nofollow noopener\">Facebook<\/a> or follow us on <a href=\"https:\/\/www.twitter.com\/adnews\" target=\"_blank\" rel=\"nofollow noopener\">Twitter<\/a> for breaking stories and campaigns throughout the day.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Australia has picked up another 25 shortlists for Cannes Lions this year, totalling its nominations to 28.\u00a0 TBWA\\Melbourne&hellip;\n","protected":false},"author":2,"featured_media":743942,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[64,63,44],"class_list":["post-751736","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australia","tag-au","tag-australia","tag-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/751736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=751736"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/751736\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/743942"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=751736"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=751736"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=751736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}