{"id":758692,"date":"2026-06-25T05:26:18","date_gmt":"2026-06-25T05:26:18","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/758692\/"},"modified":"2026-06-25T05:26:18","modified_gmt":"2026-06-25T05:26:18","slug":"sca-stations-rule-in-central-queensland-xtra-insights-survey-1","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/758692\/","title":{"rendered":"SCA stations rule in Central Queensland: Xtra Insights Survey 1"},"content":{"rendered":"<p>                                    <img src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/Screenshot-5499.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" decoding=\"async\" fetchpriority=\"high\"  \/><\/p>\n<p>\n\t\t\t\t\t\t\t\t\t\tTriple M Central Queensland&#8217;s Pinky and Macca. Image supplied.\t\t\t\t\t\t\t\t\t<\/p>\n<p>SCA holds a commanding duopoly in the latest Xtra Insights Survey for Central Queensland, with Triple M and Hit the #1 and #2 local stations respectively.<\/p>\n<p>Triple M Central Queensland rose 8.2% to 29.0, making it the station most listened to among all people 10+, ahead of Hit Central Queensland (-4.9% to 28.4), with 4CC third overall (+1.8% to 8.7) and 4RO unchanged on 4.3.<\/p>\n<p>Triple M Central Queensland\u2019s Shannon \u2018Pinky\u2019 Neven and Matthew \u2018Macca\u2019 McDonald absolutely slayed in Breakfast (up 8.3% to 27.6), to now sit just behind the Hit Network\u2018s now-defunct Bronte &amp; Lakey, which dropped 5.9 this survey to 28.3.<\/p>\n<p>Triple M enjoyed gains across all dayparts.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"715\" height=\"399\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/Screenshot-5498.png\" alt=\"\" class=\"wp-image-144179\"  \/><\/p>\n<p>Phil Bradley, Head of Triple M Regional Content, said: \u201cToday\u2019s results are a strong affirmation of what Pinky and Macca have created since coming together in August 2025. The team have built a strong connection with Central Queensland audiences by never losing sight of what matters to locals. Combined with Pinky\u2019s long-standing presence in the market, Triple M breakfast delivers the familiarity, humour and local engagement that regional audiences value every morning.\u201d<\/p>\n<p>\u201cPinky and Macca have created genuine local moments that Central Queensland want to be part of, earning them\u00a0 an extra 24,400 listeners. It\u2019s a real privilege to be part of helping CQ start their day with a smile.\u201d<\/p>\n<p>Jase Allen, Head of HIT Regional Content, said \u201cToday is a fantastic result for our Hit Central Queensland team. Securing the Number 1 station in the all important \u2018Audience That Matters\u2019, people 25-54, proves the connection the Hit brand has with our local listeners and community.\u201d<\/p>\n<p>\u201cCongratulations to Jacob Brown, our local workday announcer and the entire Hit team on today\u2019s results.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"373\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/Screenshot-5494-1024x373.png\" alt=\"\" class=\"wp-image-144175\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"365\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/Screenshot-5495-1024x365.png\" alt=\"\" class=\"wp-image-144176\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"362\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/Screenshot-5496-1024x362.png\" alt=\"\" class=\"wp-image-144177\"  \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/06\/Screenshot-5497-1024x573.png\" alt=\"\" class=\"wp-image-144178\"  \/><\/p>\n","protected":false},"excerpt":{"rendered":"Triple M Central Queensland&#8217;s Pinky and Macca. Image supplied. SCA holds a commanding duopoly in the latest Xtra&hellip;\n","protected":false},"author":2,"featured_media":758693,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[362653,64,63,134,220116,136,362654,15079,362655,362656],"class_list":["post-758692","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-4cc","tag-au","tag-australia","tag-entertainment","tag-hit-network","tag-music","tag-pinky-macca","tag-sca","tag-triple-m-central-queensland","tag-xtra-insights-survey-1-central-queensland"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/758692","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=758692"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/758692\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/758693"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=758692"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=758692"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=758692"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}