Google Cloud<\/a>\u2019s incentives and the structure of its partner network have been designed to drive towards customer outcomes.<\/p>\n\u201cI think our partner network program\u2014our global team is running at 90-day sprints at the moment to continue to evolve,\u201d explained Svendsen. \u201cI think gone are the days of partner programmes having a refresh, let\u2019s say, once a year.<\/p>\n
\u201cThe way that the Google partner team globally has set itself up is being locked into the local markets but continuing to iterate. \u201cI think that is something really unique about what we\u2019re doing.\u201d<\/p>\n
Having an outcomes driven partner model is something that helps Google Cloud partners like Quantium focus on culture and business transformation \u2013 which is it its edge.<\/p>\n
AI consulting company Quantium executive head of partnerships Justin Spratt told ARN it needs to be able to rely on Google for the technical stack. As well as being able to clearly prove value with metrics and avoid channel conflict. Ultimately making their AI\/agent work more strategic and defensible.<\/p>\n
\u201cWe\u2019ve been partnering with them for many years, but perhaps not in a formal partner structure until recently,\u201d he said. \u201cWe have been a Google technology shop for a long time, and so there\u2019s a lot of very strong relationships between both businesses.<\/p>\n
\u201cI think the formalisation of the partnership strategic partnerships unit is about, let\u2019s say, a year old.<\/p>\n
\u201cThat is very much a function of this AI world being incredibly multi-dimensional and complex, and if you look at the industry, you don\u2019t see many people winning and succeeding by themselves.\u201d<\/p>\n
According to Spratt the capital needed for solo success is voracious and the demand is incredible.<\/p>\n
\u201cPartnering together is any way you can really successfully help clients deliver value. I think most people feel like they\u2019re drinking from a fire hydrant.<\/p>\n
\u201cIt\u2019s still daunting to keep up [with the speed of products] and the infrastructure around them is incredibly complex.<\/p>\n
\u201cThe real blockers come down to culture change and transformation. I often say AI moves at the speed of culture\u2014no matter how fast it evolves, unless humans can derive actionable intelligence, that\u2019s where the friction lies.\u201d<\/p>\n
From Quantium\u2019s perspective, Google Cloud offers the technology, guardrails and platforms needed to build agentic workflows, with complete trust in its ability to deliver.<\/p>\n
\u201cWe focus on the culture and strategy side, and on building agents that deliver actionable intelligence,\u201d observed Spratt. \u201cThat partnership means we don\u2019t have to worry about infrastructure or security.<\/p>\n
\u201cWe come in with deep subject matter expertise and build solutions that support humans and create real headroom for better outcomes.<\/p>\n
\u201cWithout that, we\u2019d have to build and manage everything ourselves, from data infrastructure to models and governance. This setup allows us to focus on what we do best, and it\u2019s incredibly powerful.\u201d<\/p>\n
Having Google take care of the backend complexity allows Spratt to focus on delivering better outcomes. This is at a time when helping clients become AI\u2011ready remains his biggest concern.<\/p>\n
\u201cI think one of the challenges, if you look at culture at the speed of AI, helping [customers] unlock culture that fits in this AI world,\u201d observed Spratt. \u201cSometimes we see those as bottlenecks, and you can see, hang on, just on the other side of this are some incredible outcomes for the humans in the business.<\/p>\n
\u201cThat keeps me up at night and wanting to just kind of open that up a bit.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"\u201cTechnology will continue to change, but if we\u2019re anchored in customer outcomes, we can support them in building…\n","protected":false},"author":2,"featured_media":760924,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[256,254,255,64,63,105],"class_list":["post-760923","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-au","tag-australia","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/760923","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=760923"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/760923\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/760924"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=760923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=760923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=760923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}