{"id":871240,"date":"2026-08-28T08:40:09","date_gmt":"2026-08-28T08:40:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/871240\/"},"modified":"2026-08-28T08:40:09","modified_gmt":"2026-08-28T08:40:09","slug":"the-block-considers-gold-coast-future-beyond-victoria","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/871240\/","title":{"rendered":"The Block considers Gold Coast future beyond Victoria"},"content":{"rendered":"<p><img fetchpriority=\"high\" class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159533\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159533\" data-capiid=\"d322dd16b3b93525c98e6072460a9c92\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159533\" class=\"wp-caption-text\">The Block has already looked at Gold Coast property for a potential future season, with local prestige agents nominating waterfront pockets as dream locations. Picture: Nine<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">The Block has eyed the Gold Coast for a future season, with co-creator Julian Cress revealing producers have looked at property in the city.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">No Gold Coast season has been confirmed to date, but judge Marty Fox is moving there permanently next year and wants the show to follow.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Cress said producers had investigated Gold Coast property in recent years and were open to taking the renovation juggernaut beyond Victoria.<br \/>RELATED: <a href=\"https:\/\/www.heraldsun.com.au\/real-estate\/victoria\/melbourne\/mornington-peninsula-real-estate-the-farm-at-shoreham-set-to-smash-price-record\/news-story\/1a755d9cce485e7ba2fd7f5ed15d03e2?campaignType=external&amp;campaignChannel=syndication&amp;campaignName=ncacont&amp;campaignContent=&amp;campaignSource=herald_sun&amp;campaignPlacement=article\" target=\"_blank\" rel=\"noopener nofollow\">$20m farm set to smash Melb suburb record<br \/>Exposed: Aus group cashing in on $100m home hack<\/a><\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\"><a href=\"https:\/\/www.heraldsun.com.au\/real-estate\/victoria\/melbourne\/inside-interior-designer-stuart-rattles-final-12m-masterpiece\/news-story\/82c15aa376ab46a7cb3a068d362e378e?campaignType=external&amp;campaignChannel=syndication&amp;campaignName=ncacont&amp;campaignContent=&amp;campaignSource=herald_sun&amp;campaignPlacement=article\" target=\"_blank\" rel=\"noopener nofollow\">Slain Stuart Rattle\u2019s final Brighton vision revealed<\/a><\/p>\n<p>We are certainly open to taking the show elsewhere,\u201d Cress said.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cIn recent years, we\u2019ve looked at property on the Gold Coast.\u201d<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">He said there was \u201cno reason\u201d The Block could not be made elsewhere in Australia.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Fox, who will relocate with wife Charlotte and their family next year, said a Gold Coast season would be \u201cthe best thing that could happen\u201d.<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159525\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159525\" data-capiid=\"5bb0b34e91d6a6feb9beaa9677b24f29\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159525\" class=\"wp-caption-text\">The Block co-creator Julian Cress has confirmed producers have looked at Gold Coast property in recent years and remain open to taking the show beyond Victoria.<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159526\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159526\" data-capiid=\"46a3e0febfd15db625981e6d5759fd16\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159526\" class=\"wp-caption-text\">Marty Fox and wife Charlotte will permanently relocate their family to the Gold Coast next year, initially making their existing Mermaid Beach home their main base. Picture: Ash Koek<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Fox said the family would initially use their existing Mermaid Beach home as their main base after spending increasing amounts of time on the Coast during the past two years.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Longtime Block co-host Shelley Craft is also based in Byron Bay.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">The Whitefox chief executive said the company\u2019s Brisbane and Gold Coast offices were growing, with its average Queensland sale price about $4m.<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159527\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159527\" data-capiid=\"49959b9b4ce23c3b558524568f5a5833\" width=\"768\" height=\"768\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 768 768&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159527\" class=\"wp-caption-text\">The Block judge Marty Fox has backed a Gold Coast season, declaring it would be \u201cthe best thing that could happen\u201d for the hit renovation show. Picture: Nine<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Melbourne would remain Whitefox\u2019s headquarters and Victoria its largest market, but Fox said the Coast offered a compelling mix of business opportunity and lifestyle.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cThe Block would be amazing on any of those canals,\u201d Fox said.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cIf you think about the waterways on the Gold Coast, that\u2019s essentially the Dubai of Australia.\u201d<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">He said the city had a deep pool of family buyers and major infrastructure investment ahead of the 2032 Olympics.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cWhat an amazing place to get five homes, huge appetite, huge depth of family buyers,\u201d Fox said.<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159528\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159528\" data-capiid=\"dda491efcff6f9f339c8a9200cf0ac59\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159528\" class=\"wp-caption-text\">JW Prestige Agents director Jordan Williams nominated Mermaid Beach, Mermaid Waters and Broadbeach Waters as prime locations for a future Gold Coast Block.<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159529\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159529\" data-capiid=\"4d11617dd4b334f3d824d0c911431bad\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159529\" class=\"wp-caption-text\">2\/8 Avanti St, Mermaid Waters, is in one of the Gold Coast suburbs tipped by local prestige agents as a potential home for a future season of The Block.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">JW Prestige Agents Broadbeach director Jordan Williams said producers should start with Mermaid Beach, Mermaid Waters and Broadbeach Waters.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Mr Williams described postcode 4218 as the \u201cepicentre for real estate on the Gold Coast\u201d and said Mermaid Beach would suit a knockdown and new-build format.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">He said a larger redevelopment site could accommodate several individual residences, with contestants competing on design and finish.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">His preferred concept would be a row of five or six Brooklyn or New York-style terraces, lofts or townhouses.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cIf The Block did some Brooklyn-style or New York-style terraces, like lofts, townhouses in a row, five or six in a row, that would achieve great money,\u201d Mr Williams said.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cEverybody would want that.\u201d<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159530\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159530\" data-capiid=\"243f27d13395bd53c6968d06da0280d0\" width=\"768\" height=\"768\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 768 768&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159530\" class=\"wp-caption-text\">Longtime The Block co-host Shelley Craft is already based in Byron Bay as speculation grows about the renovation show potentially heading further north.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Mr Williams said producers would need to design for Gold Coast buyers, with basement parking, multiple car spaces and storage among the features expected at the prestige end.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">He said perceptions of the city had also changed markedly since the pandemic.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cWe were looked at as a small regional town,\u201d Mr Williams said.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cI think that\u2019s changed now.\u201d<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159531\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159531\" data-capiid=\"9bfc54553de9f81d6b30fedeff2b8142\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159531\" class=\"wp-caption-text\">Amir Prestige agent Karen Pirie says the Gold Coast has enough high-end buyer depth to handle five multimillion-dollar Block homes hitting auction at once.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Amir Prestige licensed sales agent Karen Pirie also backed a waterfront series, nominating Broadbeach Waters, Mermaid Waters, Isle of Capri and Paradise Point.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Ms Pirie said new builds were attracting \u201cextraordinary prices\u201d and would likely deliver a stronger result than renovating older homes.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cI think a new build would get them a higher dollar,\u201d she said. The Gold Coast also had enough prestige buyers to handle five multimillion-dollar Block homes going under the hammer together, Ms Pirie said.<\/p>\n<p><img class=\"styles__StyledImage-sc-17n6uwl-1 hlcJVa size-full wp-post- wp-image-1159532\" loading=\"eager\" decoding=\"async\" aria-describedby=\"caption-attachment-1159532\" data-capiid=\"e8ea0941c7ef2fcb570f8f15fd1d9e30\" width=\"1280\" height=\"720\" src=\"data:image\/svg+xml,%3Csvg xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot; viewBox=&quot;0 0 1280 720&quot;%3E%3C\/svg%3E\"  alt=\"\"\/><\/p>\n<p id=\"caption-attachment-1159532\" class=\"wp-caption-text\">The penthouse at 30 Anembo St, Surfers Paradise, sits within a Gold Coast prestige market agents say continues to attract strong demand for high-end property.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">AMIR Prestige is preparing to auction 30 prestige properties at a single event on October 2.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cWe do events that handle that sort of property all the time,\u201d Ms Pirie said.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">She said local residents currently made up the majority of buyers, despite interstate migration, lifestyle appeal and investment helping reshape the city.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cThe Gold Coast has sort of gone out of the sleepy holiday town,\u201d Ms Pirie said.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">\u201cIt\u2019s got a lot of backbone and business industries behind it.\u201d<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">Sign up to the Herald Sun Weekly Real Estate Update. Click <a href=\"https:\/\/www.newsletters.news.com.au\/heraldsun\" title=\"www.newsletters.news.com.au\" rel=\"nofollow noopener\" target=\"_blank\">here <\/a>to get the latest Victorian property market news delivered direct to your inbox.<\/p>\n<p class=\"Text__Typography-sc-1103tao-0 bjGYxJ StyledP-sc-cebixd-0 bzEerj\">MORE: <a href=\"https:\/\/www.heraldsun.com.au\/real-estate\/victoria\/melbourne\/victorian-home-auctions-slated-to-slump-in-spring\/news-story\/3eaea7f27b57a0f35cc069243d5fb95c?campaignType=external&amp;campaignChannel=syndication&amp;campaignName=ncacont&amp;campaignContent=&amp;campaignSource=herald_sun&amp;campaignPlacement=article\" target=\"_blank\" rel=\"noopener nofollow\">\u2018Challenging\u2019: Vic buyers face tough spring market<\/a><br \/><a href=\"https:\/\/www.heraldsun.com.au\/real-estate\/national\/singersongwriter-tones-is-byron-bay-investment-home-listed-with-a-guide-of-169m\/news-story\/8c9bea97309bc23713bd252713c4413c?campaignType=external&amp;campaignChannel=syndication&amp;campaignName=ncacont&amp;campaignContent=&amp;campaignSource=herald_sun&amp;campaignPlacement=article\" target=\"_blank\" rel=\"noopener nofollow\">Tones and I star\u2019s huge secret money blow<br \/><\/a><a href=\"https:\/\/www.heraldsun.com.au\/real-estate\/victoria\/the-blocks-unsold-homes-seeking-half-their-build-cost-as-new-season-starts\/news-story\/1794bff1b606d33179ccfd773dd223a9?campaignType=external&amp;campaignChannel=syndication&amp;campaignName=ncacont&amp;campaignContent=&amp;campaignSource=herald_sun&amp;campaignPlacement=article\" target=\"_blank\" rel=\"noopener nofollow\">Sad blow for Block stars in Ch9\u2019s failed act<br \/><\/a>david.bonaddio@news.com.au<\/p>\n","protected":false},"excerpt":{"rendered":"The Block has already looked at Gold Coast property for a potential future season, with local prestige agents&hellip;\n","protected":false},"author":2,"featured_media":871241,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[64,63,99],"class_list":["post-871240","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-au","tag-australia","tag-business"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/871240","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=871240"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/871240\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/871241"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=871240"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=871240"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=871240"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}