{"id":873801,"date":"2026-08-30T11:58:28","date_gmt":"2026-08-30T11:58:28","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/873801\/"},"modified":"2026-08-30T11:58:28","modified_gmt":"2026-08-30T11:58:28","slug":"small-car-sales-continue-to-decline-in-australia-despite-chinese-entries","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/873801\/","title":{"rendered":"Small car sales continue to decline in Australia despite Chinese entries"},"content":{"rendered":"<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">Small car sales have continued on their downward trajectory in Australia, even as more Chinese brands leap into the fray.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">This year, the electric <a href=\"https:\/\/www.carexpert.com.au\/gac\/aion-ut\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">GAC Aion UT<\/a> was launched on the Australian market, along with the new <a href=\"https:\/\/www.carexpert.com.au\/mg\/mg4\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">MG 4 EV Urban<\/a> which appears in the mainstream (ie: under $45,000) small car category in the Federal Chamber of Automotive Industries\u2019 monthly VFACTS reports; the existing MG 4 EV sits in the $45,000-plus small-car segment. <\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">July\u2019s VFACTS report also marked the first two deliveries of the electric <a href=\"https:\/\/www.carexpert.com.au\/leapmotor\/b05\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Leapmotor B05<\/a>, although stock of another Chinese hatchback \u2013 the electric <a href=\"https:\/\/www.carexpert.com.au\/gwm\/ora\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">GWM Ora<\/a> \u2013 has dried up. Its <a href=\"https:\/\/www.carexpert.com.au\/gwm\/ora-5\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Ora 5<\/a> small SUV replacement, however, is set to gain a lower-riding, more hatch-style sibling that could return GWM to this VFACTS segment.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">To the end of July, the sub-$45,000 small-car segment has declined by 10.5 per cent on the same period last year, to 29,733 units, while the $45,000-plus small-car segment is down by 21.1 per cent to 8241 units.<\/p>\n<p class=\"_1ivmml5gc _1ivmml5d _1ivmml5nd _1ivmml56 _1ivmml5n\">Looking for your next car?<\/p>\n<p class=\"nb3b4e7 _1ivmml5gc _1ivmml5d _1ivmml5nk _1ivmml52\">CarExpert can help you <a href=\"https:\/\/www.carexpert.com.au\/car-chooser\" class=\"_1isa4f20 nb3b4e8\" rel=\"nofollow noopener\" target=\"_blank\">research<\/a>, <a href=\"https:\/\/www.carexpert.com.au\/compare-cars\" class=\"_1isa4f20 nb3b4e8\" rel=\"nofollow noopener\" target=\"_blank\">compare<\/a> and <a href=\"https:\/\/www.carexpert.com.au\/buy\" class=\"_1isa4f20 nb3b4e8\" rel=\"nofollow noopener\" target=\"_blank\">buy<\/a> so you choose with confidence.<\/p>\n<p><img decoding=\"async\" class=\"_1ivmml51dt _1ivmml51vp _1ivmml514 _1u8h4qz8\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/08\/2025-10-2026-251010toyota-corolla-zr-my25still-5-hero-3x2-1.jpg\"  loading=\"lazy\" alt=\"Toyota Corolla\" fetchpriority=\"low\"\/>Toyota Corolla<img decoding=\"async\" class=\"_1ivmml51dt _1ivmml51vp _1ivmml514 _1u8h4qz8\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/08\/2026-mg-4-ev-urban-edit-20.jpg\"  loading=\"lazy\" alt=\"MG 4 EV Urban\" fetchpriority=\"low\"\/>MG 4 EV Urban<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">Overall, that means small car sales are down 13.1 per cent year-to-date, with significant drops for stalwarts like the <a href=\"https:\/\/www.carexpert.com.au\/hyundai\/i30\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Hyundai i30<\/a> (down 33.8 per cent to 4283 units), <a href=\"https:\/\/www.carexpert.com.au\/mazda\/3\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Mazda 3<\/a> (4578, down 28.9 per cent), and <a href=\"https:\/\/www.carexpert.com.au\/toyota\/corolla\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Toyota Corolla<\/a> (8505, down 24.9 per cent).<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">In 2015, Australians bought 233,122 small cars across around 30 different nameplates, and the segment accounted for 20 per cent of the total market. However, small car sales have declined every year since then, apart from a bump in 2024.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">In 2020, a total of 121,118 small cars were delivered from an array of approximately 25 nameplates for a total market share of 13.2 per cent, while in 2025 just 72,222 reached Australian buyers from around 20 nameplates, with market share skidding to just 5.8 per cent.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">It\u2019s clear where buyers have moved. Per VFACTS reports, small SUV sales have risen from 111,275 units in 2015 to 115,761 in 2020, plus 28,780 vehicles in the light SUV category which was formally established after 2015.<\/p>\n<p><img decoding=\"async\" class=\"_1ivmml51dt _1ivmml51vp _1ivmml514 _1u8h4qz8\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/08\/2024-09-2025-skoda-scala-4.jpg\"  loading=\"lazy\" alt=\"Skoda Scala\" fetchpriority=\"low\"\/>Skoda Scala<img decoding=\"async\" class=\"_1ivmml51dt _1ivmml51vp _1ivmml514 _1u8h4qz8\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/08\/2026-leapmotor-b05-26.jpg\"  loading=\"lazy\" alt=\"A white 2026 Leapmotor B05 hatchback seen from the front-side, parked on a paved area with dramatic cloudy sky in the background.\" fetchpriority=\"low\"\/>Leapmotor B05<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">By 2025, small SUV sales had reached 202,643 units, along with 53,292 light SUVs.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">Gone are the days when an SUV meant standard four-wheel drive or even all-wheel drive. Gone, even, are the days when an SUV designation implied any sort of ruggedness, as evidenced by models like the <a href=\"https:\/\/www.carexpert.com.au\/gac\/emzoom\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">GAC Emzoom<\/a> which is front-wheel drive-only and blurs the lines between SUV and hatchback.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">Skoda this year pulled the plug on its slow-selling <a href=\"https:\/\/www.carexpert.com.au\/skoda\/scala\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Scala<\/a> small hatch in Australia, given buyers vastly preferred the closely related, higher-riding <a href=\"https:\/\/www.carexpert.com.au\/skoda\/kamiq\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Kamiq<\/a> small SUV.<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">The <a href=\"https:\/\/www.carexpert.com.au\/cupra\/born\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Cupra Born<\/a> and <a href=\"https:\/\/www.carexpert.com.au\/nissan\/leaf\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Nissan Leaf<\/a> electric hatchbacks were also axed in Australia last year. <\/p>\n<p><img decoding=\"async\" class=\"_1ivmml51dt _1ivmml51vp _1ivmml514 _1u8h4qz8\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/08\/2025-07-2021fordfocusst01.jpg\"  loading=\"lazy\" alt=\"License expires -------------------------- October 14th 2026  License scope -------------------------- A - Earned editorial, press releases, press kits B - All non-broadcast digital and online media C - All non-broadcast digital and online media, plus Retail and POS (showrooms, events etc) D - All print media (newspaper, magazine etc)  Copyright and image rights -------------------------- This content is solely for editorial use and for providing individual users with information. Any storage in databases, or any distribution to third parties within the scope of commercial use, or for commercial use is permitted with written consent from Ford of Europe GmbH only.\" fetchpriority=\"low\"\/>Ford Focus<img decoding=\"async\" class=\"_1ivmml51dt _1ivmml51vp _1ivmml514 _1u8h4qz8\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/08\/2023-06-2023-mg-5-mg5-7.jpg\"  loading=\"lazy\" alt=\"MG 5\" fetchpriority=\"low\"\/>MG 5<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">These have been the latest departures from the small car segment, following the Holden Astra (2019); <a href=\"https:\/\/www.carexpert.com.au\/alfa-romeo\/giulietta\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Alfa Romeo Giulietta<\/a> (2020); <a href=\"https:\/\/www.carexpert.com.au\/bmw\/i3\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">BMW i3<\/a> and <a href=\"https:\/\/www.carexpert.com.au\/lexus\/ct\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Lexus CT<\/a> (2021); <a href=\"https:\/\/www.carexpert.com.au\/ford\/focus\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Ford Focus<\/a>, <a href=\"https:\/\/www.carexpert.com.au\/hyundai\/ioniq\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Hyundai Ioniq<\/a> and <a href=\"https:\/\/www.carexpert.com.au\/toyota\/prius\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Toyota Prius<\/a> (2022); and the <a href=\"https:\/\/www.carexpert.com.au\/citroen\/c3\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Citroen C3<\/a> and <a href=\"https:\/\/www.carexpert.com.au\/renault\/megane\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Renault Megane<\/a> (2024).<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">But over the past five years, new arrivals to the segment have included the <a href=\"https:\/\/www.carexpert.com.au\/byd\/dolphin\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">BYD Dolphin,<\/a> GWM Ora, MG 4 and <a href=\"https:\/\/www.carexpert.com.au\/mg\/mg5\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">MG 5<\/a>, all from China, along with a pair of Euros (the <a href=\"https:\/\/www.carexpert.com.au\/cupra\/leon\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Cupra Leon<\/a> and the now-defunct Cupra Born).<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">More are on their way. In addition to the aforementioned Leapmotor B05, Chery\u2019s Lepas brand is set to launch <a href=\"https:\/\/www.carexpert.com.au\/car-news\/cherys-lepas-brand-to-reveal-all-new-small-hatchback-with-ev-phev-options\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">a small hatchback<\/a> in 2027 (and Chery\u2019s upcoming Q could also be classified as a \u2018small\u2019 car).<\/p>\n<p class=\"m7p3v71 _1ivmml5nk _1ivmml52 _1ivmml5d _1ivmml53ex _1ivmml53k6 _1ivmml53s5 _1ivmml53xe\">MORE: <a href=\"https:\/\/www.carexpert.com.au\/car-news\/vfacts-july-2026-record-new-vehicle-sales-in-july-as-toyota-rav4-hilux-lead-the-market\" class=\"_87i7r20 _87i7r21\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">VFACTS July 2026: Record new-vehicle sales in July as Toyota RAV4, HiLux lead the market<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Small car sales have continued on their downward trajectory in Australia, even as more Chinese brands leap into&hellip;\n","protected":false},"author":2,"featured_media":873802,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[64,63,99],"class_list":["post-873801","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-au","tag-australia","tag-business"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/873801","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=873801"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/873801\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/873802"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=873801"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=873801"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=873801"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}