{"id":881712,"date":"2026-09-06T04:44:57","date_gmt":"2026-09-06T04:44:57","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/881712\/"},"modified":"2026-09-06T04:44:57","modified_gmt":"2026-09-06T04:44:57","slug":"love-athletica-pilates-and-fitness-brand-to-open-first-wa-studio-at-nedlands-square","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/881712\/","title":{"rendered":"Love Athletica: Pilates and fitness brand to open first WA studio at Nedlands Square"},"content":{"rendered":"<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Perth\u2019s Pilates scene is about to get more competitive when popular East Coast company Love Athletica opens its first WA studio next month.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Love Athletica, founded by husband-and-wife duo Mat and Caroline Knipe, has gained a huge following across Melbourne, Adelaide and Canberra for its athletic spin on Pilates, high-energy classes and music focus \u2014 and now Perth will get a taste of the hype.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Love Athletica will open at Nedlands Square in October and will offer athletic reformer, functional strength reformer, hot mat Pilates and hot functional strength and heated yoga classes.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">The studio will feature 16 reformers, a 33-mat hot room heated up to 35 degrees, three showers and a beauty bar for a pre \u2013 or post \u2013 class refresh.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Before starting Love Athletica, Mr Knipe spent a decade in the music industry and five years working as a DJ, so music is understandably an important element of each class.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Rather than just upbeat music playing in the background, each playlist is curated around the movement, building alongside the class before bringing the energy down to reconnect the body and mind.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Reformer sessions end with Love Athletica\u2019s yoga-inspired flow while in the hot room, wellness warriors are spritzed with an overhead cooling mist.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/09\/44e1f3b69c6df10e3450fa32ac851db0b50508ad.jpg\" alt=\"A darker, moodier hot studio is set to bring the heat.\" class=\"css-16r7l45-StyledImage en5ut4d0\"\/>Camera IconA darker, moodier hot studio is set to bring the heat. Credit: Supplied<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Ms Knipe, who is also the brand\u2019s lead designer, has ensured Love Athletica\u2019s signature minimalist luxury aesthetic is brought to Perth.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">\u201cOur studios are designed to offer a sense of calm and luxury to people who\u2019ve made time in their day for themselves,\u201d she said.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">\u201cEvery tone and texture is chosen to lift how you feel. You\u2019ve given this hour to yourself \u2014 the space should give something back.\u201d<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">A Perth studio has been in the works since the COVID-19 pandemic, and there may be plans for more venues in the future.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">\u201cPerth was always on the roadmap,\u201d Mr Knife said.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/au\/wp-content\/uploads\/2026\/09\/075364fae7f6bf92ce34b65a422567ebfc4d73ec.jpg\" alt=\"Love Athletica was founded in 2018.\" class=\"css-16r7l45-StyledImage en5ut4d0\"\/>Camera IconLove Athletica was founded in 2018. Credit: Supplied<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">\u201cWe were actually looking at Perth before COVID and the pandemic derailed those plans, so this has been a long time coming.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">\u201cNedlands is our first home in WA, not our last.\u201d<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">The launch will see more than $1 million invested into the community with Love Athletica aiming to create 15 local jobs within its first six months of business.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Every Perth instructor will complete the brand\u2019s in-house training before teaching their first class.<\/p>\n<p class=\"css-9cqv6l-StyledPNParagraph e8utp6u0\">Memberships start from $50 per week, with casual classes from $36.<\/p>\n","protected":false},"excerpt":{"rendered":"Perth\u2019s Pilates scene is about to get more competitive when popular East Coast company Love Athletica opens its&hellip;\n","protected":false},"author":2,"featured_media":881713,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[64,63,538,137,4794,1625,46,45],"class_list":["post-881712","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fitness","tag-au","tag-australia","tag-fitness","tag-health","tag-health-fitness","tag-lifestyle","tag-perth","tag-wa-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/881712","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=881712"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/881712\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/881713"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=881712"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=881712"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=881712"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}