{"id":883710,"date":"2026-09-07T22:00:23","date_gmt":"2026-09-07T22:00:23","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/883710\/"},"modified":"2026-09-07T22:00:23","modified_gmt":"2026-09-07T22:00:23","slug":"viewers-fume-over-the-blocks-ample-use-of-ai-this-season","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/883710\/","title":{"rendered":"Viewers fume over The Block\u2019s ample use of AI this season"},"content":{"rendered":"

We need to talk about a new trend that\u2019s taken over The Block \u2013 and no, it\u2019s not every contestant this season decking out their Mount Eliza manors in 17 different shades of beige.<\/p>\n

No, there\u2019s been a noticeable change to season 22 of The Block: The use of AI-generated content in the show. <\/p>\n

It first raised eyebrows during the season premiere last month, when some of the new contestants were asked to name their spirit animals – then promptly morphed into them.<\/p>\n

Still, The Block does sometimes like to start a season with a random bit of fun – remember back in 2020, when the show\u2019s judges were introduced in episode 1 with a deeply awkward dance montage<\/a>? <\/p>\n

But the AI visuals and music have continued throughout the season. A.I.-generated cutaways were littered through Sunday night\u2019s episode, prompting another wave of anger from viewers. <\/p>\n

A mention that cattle station manager Adam had been in a sociable mood around the worksite this week led to an AI cutaway of Adam dancing \u2018in da club\u2019:<\/p>\n

Minutes later, personal trainer Tayla was shown enthusing about the margarita machine she planned to install on her home\u2019s entertaining terrace \u2013 and then we were back at the same A.I.-generated club, for not one but two cutaways of Tayla dancing, margarita in one hand and machine in the other. <\/p>\n

Even the judges weren\u2019t immune, with another seemingly AI-generated cutaway later in the episode showing the trio running in slow motion while giddily flying kites together. At least, it looked like AI – but perhaps it wasn\u2019t? That\u2019s what watching The Block is like this season: Every new scene has you second-guessing what\u2019s real and what\u2019s not. <\/p>\n

\u201cCan we get rid of the stupid AI songs and garbage, it\u2019s not funny, it\u2019s not witty and it\u2019s completely ruining the show,\u201d one viewer complained on The Block\u2019s official Instagram account overnight.<\/p>\n

Another complained the A.I. content felt \u201cvery tacky\u201d and like they were \u201caiming the show for five-year-olds.\u201d<\/p>\n

Another begged the show to \u201cSTOP all the AI music and videos \u2026 it\u2019s cringe and over used.\u201d<\/p>\n

The use of AI this season hasn\u2019t just been contained to the show\u2019s producers either \u2013 it\u2019s also been offered as a tool for contestants to help with design inspiration and planning of their renos. <\/p>\n

The show\u2019s longtime executive producer David Barbour defended the show\u2019s enthusiastic embrace of AI in an interview with New Idea<\/a> last month. <\/p>\n

\u201cThe Block has always embraced new ways of telling stories, which has been one of the reasons the show is now 22 seasons in. This season, AI has become another creative tool in our storytelling toolkit,\u201d he told the outlet.<\/p>\n","protected":false},"excerpt":{"rendered":"We need to talk about a new trend that\u2019s taken over The Block \u2013 and no, it\u2019s not…\n","protected":false},"author":2,"featured_media":883711,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[453465,453460,453476,453451,453459,453455,453443,453444,395832,453464,47025,453446,453432,382192,453452,453439,453482,380412,453440,453461,453479,453430,256,76144,453449,453442,376870,40374,453436,453457,453471,254,255,64,63,49011,453453,27932,68447,453441,453438,453445,453456,453454,453481,384285,1635,453466,525,2593,412116,453437,67651,453475,5660,385128,453448,35062,380990,453474,387944,453462,453473,453447,61027,218210,453431,24677,8825,30924,453470,105,453434,453477,15215,384506,453480,453468,416997,384165,408238,453467,356269,453458,60939,453478,411956,384773,453472,453469,453435,453450,453433,380519,199184,453463,14855,301712],"class_list":["post-883710","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-s-ample-use","tag-s-biggest-tv-shows","tag-s-entertaining-terrace","tag-s-enthusiastic-embrace","tag-s-episode","tag-s-judges","tag-s-longtime-executive-producer-david-barbour","tag-s-official-instagram-account-overnight-another","tag-s-producers","tag-17-different-shades","tag-47025","tag-22-seasons","tag-a-deeply-awkward-dance-montage","tag-a-mention","tag-a-new-trend","tag-a-noticeable-change","tag-a-random-bit","tag-a-season","tag-a-sociable-mood","tag-a-tool","tag-a-i-generated-cutaways","tag-adam-dancing","tag-ai","tag-ai-generated-content","tag-all-the-ai-music","tag-an-ai-cutaway","tag-an-interview","tag-anger","tag-another-creative-tool","tag-another-seemingly-ai-generated-cutaway","tag-another-wave","tag-artificial-intelligence","tag-artificialintelligence","tag-au","tag-australia","tag-beige","tag-cattle-station-manager-adam","tag-change","tag-contestants","tag-da-club","tag-design-inspiration-and-planning","tag-episode-1","tag-even-the-judges","tag-every-contestant","tag-every-new-scene","tag-eyebrows","tag-fans","tag-five-year-olds","tag-fun","tag-garbage","tag-her-home","tag-kites","tag-last-month","tag-margarita","tag-minutes","tag-new-idea","tag-new-ways","tag-night","tag-not-one","tag-one-hand-and-machine","tag-one-viewer","tag-our-storytelling-toolkit","tag-oz-show","tag-personal-trainer-tayla","tag-season-22","tag-slow-motion","tag-some-viewers","tag-stories","tag-sunday","tag-tacky","tag-tayla-dancing","tag-technology","tag-the-a-i-content","tag-the-ai-visuals-and-music","tag-the-block","tag-the-episode","tag-the-margarita-machine","tag-the-new-contestants","tag-the-other","tag-the-outlet","tag-the-reasons","tag-the-same-a-i-generated-club","tag-the-season","tag-the-season-premiere","tag-the-show","tag-the-stupid-ai-songs","tag-the-trio","tag-the-use","tag-the-worksite","tag-their-mount-eliza-manors","tag-their-renos","tag-their-spirit-animals","tag-them-still","tag-this-season","tag-this-week","tag-two-cutaways","tag-videos","tag-viewers"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/883710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=883710"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/883710\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/883711"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=883710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=883710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=883710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}