{"id":884066,"date":"2026-09-08T05:15:18","date_gmt":"2026-09-08T05:15:18","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/884066\/"},"modified":"2026-09-08T05:15:18","modified_gmt":"2026-09-08T05:15:18","slug":"from-tokens-to-outcomes-google-clouds-global-startups-head-sees-ai-cost-shift-expands-singapore-push","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/884066\/","title":{"rendered":"From tokens to outcomes: Google Cloud&#8217;s global startups head sees AI cost shift, expands Singapore push"},"content":{"rendered":"<p data-testid=\"article-description\">Darren Mowry is looking to grow the customer service and support, engineering and ecosystem teams<\/p>\n<p class=\"whitespace-pre-wrap break-words mb-4 md:mb-6\" data-testid=\"article-paragraph-component\">[SINGAPORE] As artificial intelligence usage grows, more startups are shifting from measuring the cost of tokens used, to completing a task or achieving a business outcome.<\/p>\n<p class=\"whitespace-pre-wrap break-words mb-4 md:mb-6\" data-testid=\"article-paragraph-component\">This is changing how founders choose AI models, with more of them using a mix rather than relying on a single one, as they balance cost and performance in different use cases, said Darren Mowry, head of global startups at Google Cloud.<\/p>\n<p class=\"whitespace-pre-wrap break-words mb-4 md:mb-6\" data-testid=\"article-paragraph-component\">The framework of measuring and managing how tokens are used, priced and optimised is defined as tokenomics.<\/p>\n","protected":false},"excerpt":{"rendered":"Darren Mowry is looking to grow the customer service and support, engineering and ecosystem teams [SINGAPORE] As artificial&hellip;\n","protected":false},"author":2,"featured_media":884067,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[453905,254,64,63,99,198,1483],"class_list":["post-884066","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entrepreneurship","tag-alphabet-google","tag-artificial-intelligence","tag-au","tag-australia","tag-business","tag-entrepreneurship","tag-startups"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/884066","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=884066"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/884066\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/884067"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=884066"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=884066"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=884066"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}