{"id":91210,"date":"2025-08-24T00:57:06","date_gmt":"2025-08-24T00:57:06","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/91210\/"},"modified":"2025-08-24T00:57:06","modified_gmt":"2025-08-24T00:57:06","slug":"why-does-7plus-hold-back-episodes-for-linear","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/91210\/","title":{"rendered":"Why does 7Plus hold back episodes for linear?"},"content":{"rendered":"<p>\n\t\t\t\t\tA classic case of state timezones messing with content availability&#8230;\t\t\t\t<\/p>\n<p>There\u2019s an AFL match screening from 7pm \u2013 11pm tonight in Melbourne and Brisbane, with a similar time in Adelaide.<\/p>\n<p>This pushes 7News Spotlight to 11pm \/ 10:30pm in both cities, yet the same episode will screen at 8pm in Sydney, where it will also be available at 8pm on 7Plus.<\/p>\n<p>So why is the episode held back on 7Plus in three states? Those days should really be behind us now.<\/p>\n<p>7Plus has ads so the revenue is still there. And BVOD numbers are counted in overnight ratings. Making it available at a civil time (rather than 11pm) would doubtless deliver a higher Total Audience rating.<\/p>\n<p>Surely there\u2019s no compelling reason to delay if the content has played in other states.<\/p>\n<p>7News Spotlight<\/p>\n<p style=\"padding-left: 40px;\">Sydney, Perth<br \/>8.00pm on Seven and 7plus<\/p>\n<p style=\"padding-left: 40px;\">Melbourne, Brisbane<br \/>11.00pm on Seven and 7plus<\/p>\n<p style=\"padding-left: 40px;\">Adelaide<br \/>10.30pm on Seven and 7plus<\/p>\n<p>Seven was contacted for comment.<\/p>\n","protected":false},"excerpt":{"rendered":"A classic case of state timezones messing with content availability&#8230; There\u2019s an AFL match screening from 7pm \u2013&hellip;\n","protected":false},"author":2,"featured_media":91211,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[64,63,134,427],"class_list":{"0":"post-91210","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-au","9":"tag-australia","10":"tag-entertainment","11":"tag-tv"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/91210","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=91210"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/91210\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/91211"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=91210"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=91210"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=91210"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}