{"id":912571,"date":"2026-10-01T19:20:13","date_gmt":"2026-10-01T19:20:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/au\/912571\/"},"modified":"2026-10-01T19:20:13","modified_gmt":"2026-10-01T19:20:13","slug":"another-chinese-people-mover-is-eyeing-australia-ldv-mifa-7-ev-under-evaluation-as-mpv-battle-explodes","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/au\/912571\/","title":{"rendered":"Another Chinese people-mover is eyeing Australia: LDV MIFA 7 EV under evaluation as MPV battle explodes"},"content":{"rendered":"

Australia\u2019s rapidly expanding field of Chinese electrified people-movers could be about to get another entrant, with the LDV Mifa 7 electric MPV under evaluation for local sale.<\/p>\n

The seven-seat battery-electric Mifa 7 has appeared again in Australian Government homologation document after first appearing in 2024.<\/p>\n

It is understood LDV\u2019s Australian distributor Ateco Automotive is currently evaluating the Mifa 7 for local sale.<\/p>\n

READ MORE: LDV extends Australia\u2019s cheapest electric van at $47,990 as eDeliver 7 gets huge $9000 discount<\/a>
READ MORE: LDV eT60 electric ute, eDeliver 9 van and MIFA 9 people mover have big EV price premiums<\/a>
READ MORE: Futuristic, hyper-fast LDV electric people-mover possible for Australia<\/a><\/p>\n

The development comes as what was once one of the quieter corners of the Australian new-car market attracts an extraordinary influx of Chinese brands and electrified models.<\/p>\n

\"20262026 LDV Mifa 7.<\/p>\n

The GAC M8 plug-in hybrid, battery-electric Zeekr 009, Denza D9 and XPeng X9 are here or coming. BYD\u2019s M9 plug-in hybrid is joining the battle, while GWM\u2019s new Wey premium brand has gained Australian approval for hybrid and PHEV versions of its G9.<\/p>\n

New Chinese brand Forthing has confirmed an electric and plug-in hybrid people-mover for the first half of 2027.<\/p>\n

Beyond China, Korea\u2019s Kia is getting in on the action too, with the battery-electric seven-seat PV5 Passenger due to join the Australian market.<\/p>\n

The MIFA 7 is produced by SAIC Maxus, the Chinese arm of state-owned SAIC Motor whose vehicles are sold under the LDV badge in Australia. In its home market the people-mover is now known as the Maxus Dajia 7, while MIFA 7 is used in export markets and is the name listed on its Australian homologation documents.<\/p>\n

At 4907mm long, 1885mm wide and 1756mm high, with a 2975mm wheelbase, it is significantly more compact than the large luxury-focused electric MPVs that have led the Chinese charge. Those dimensions are confirmed by the Australian approval documentation. <\/p>\n

By comparison, the Denza D9 stretches to 5250mm and the BYD M9 plug-in hybrid is 5145mm long. <\/p>\n

The MIFA 7 is also substantially smaller than LDV\u2019s own MIFA 9, which pioneered the battery-electric people-mover segment in Australia when it launched in 2022.<\/p>\n

The MIFA 9 is no longer part of LDV\u2019s active Australian model range. LDV paused sales of both the petrol MIFA and electric MIFA 9 late last year as it monitored the people-mover market, although it stopped short of formally discontinuing either model. <\/p>\n

\"20262026 LDV Mifa 7.<\/p>\n

The smaller MIFA 7 could potentially give LDV another way into a segment that has changed dramatically since the MIFA 9 arrived.<\/p>\n

The latest Australian Road Vehicle Descriptor lists two MIFA 7 variants, both configured with seven seats and a single 180kW electric motor. Battery capacities are 77kWh and 90kWh. <\/p>\n

The government documentation doesn\u2019t specify driving range, but overseas versions provide a useful guide. In Hong Kong the 77kWh MIFA 7 is rated at 410km WLTP and the 90kWh version at 480km WLTP, with the electric motor producing 180kW and 350Nm.<\/p>\n

Both Australian-approved variants have a 1500kg braked towing capacity, while tare weight is listed at 2159kg for the 77kWh model and 2239kg for the 90kWh version. <\/p>\n

In China, a plug-in hybrid powertrain is alo offered.<\/p>\n

Australian approval documents for the model first emerged in 2024, when it appeared likely to become LDV\u2019s second electric people-mover, but the vehicle never progressed to a local launch.<\/p>\n

The Mifa 7 has been on sale in the right-hand drive UK market since 2024.<\/p>\n","protected":false},"excerpt":{"rendered":"Australia\u2019s rapidly expanding field of Chinese electrified people-movers could be about to get another entrant, with the LDV…\n","protected":false},"author":2,"featured_media":912572,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[64,63,401248,480204,480205,44],"class_list":["post-912571","post","type-post","status-publish","format-standard","has-post-thumbnail","category-australia","tag-au","tag-australia","tag-ldv","tag-ldv-mifa-7-australia","tag-mifa-7","tag-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/912571","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/comments?post=912571"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/posts\/912571\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media\/912572"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/media?parent=912571"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/categories?post=912571"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/au\/wp-json\/wp\/v2\/tags?post=912571"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}