Whoa!/$29

The AirTag 4-pack is just $29 at Apple right now! This has got to be a mistake right? In what could only be described as a wild Black Friday turn of events, and despite the fact that the brand new second-generation models have been rumored for months now, the official Apple Store is offering an insane price drop on the 4-pack of AirTags – this is a regularly $99 multi-pack you can score for just $29 straight from Apple right now?!!?

Straight up cash deals at Apple are basically unheard of, and we have been tracking this 4-pack at one of the best Amazon prices ever for a while now (four for $64.99), but Apple is crushing that right now…somehow.  

Is this a price mistake? Some sort of clearance for the new models? We are looking into it now…updating. 

Anyone having any luck checking out with the 4-pack at $29?

Update 10:04 a.m. ET:

Apple’s website lists AirTag 4-pack for $29 in likely pricing error

A screenshot of a computer

Apple AirTag features:

Keep track of and find your items alongside friends and devices in the Find My app

Simple one-tap setup instantly connects AirTag with your iPhone or iPad

Play a sound on the built-in speaker to help find your things, or just ask Siri for help

Precision Finding with Ultra Wideband technology leads you right to your nearby AirTag (on select iPhone models)

Find items further away with the help of hundreds of millions of Apple devices in the Find My network

Put AirTag into Lost Mode to be automatically notified when it’s detected in the Find My network


Add 9to5Toys as a preferred source on Google
Add 9to5Toys as a preferred source on Google

FTC: We use income earning auto affiliate links. More.