© Laurian Ghinitoiu
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https://www.archdaily.com/1036819/the-webster-adjaye-associates
© Laurian Ghinitoiu
Text description provided by the architects. The Webster’s latest flagship store in Los Angeles is a new 11,000 square feet ground-up retail development adjacent to the historic Los Angeles Beverly Center. Juxtaposed beneath the monolithic eight story structure, The Webster elegantly asserts itself as a sculptural and experiential counterpoint to the Beverly Center’s retail experience. The cantilevered concrete facade references and reimagines the brutalist shell of the original existing building and is injected with a pink dye—an ode to the luminosity of California, where the Pacific light naturally amplifies saturated colors.
