The Trump family have deepened their business connections with Conor McGregor with the promise of a $23 million investment in one of the former MMA fighter’s business ventures.

The investment will increase the Trumps’ involvement in MMA Inc, an American-listed martial arts training company backed by McGregor and John Kavanagh, his trainer, while also bringing McGregor closer to the Trump family’s cryptocurrency business.

New stock exchange filings for the company show that last week MMA Inc closed a $3 million investment from a Trump-family investment vehicle and had a promise of $20 million more.

The initial $3 million investment was led by American Ventures, a Trump family vehicle, with Donald Trump Jr also investing, the company said. The deal allows American Ventures to make further share purchases in the company “up to $20 million … from time to time subject to certain restrictions”, according to the company.

The investment was done in the form of a private placement brokered by Dominari Securities, a firm run by Kyle Wool, who handles a number of the Trump family’s private investments.

Dominari was described by The Wall Street Journal as “something of an in-house investment bank for the Trump family’s business empire, handling everything from crypto to manufacturing deals”.

MMA Inc also announced that it has struck a memorandum of understanding with cryptocurrency company World Liberty Financial, which is also connected to the Trump family. Liberty Financial will “design, issue, and scale” a utility token issued by MMA, which would then be integrated into USD1, a stablecoin issued by World Liberty.

MMA Inc said that the partnership would “create one of the world’s first large-scale, real utility Web3 economies in sports, bringing blockchain-powered engagement to a global community of fans, coaches, athletes and gyms”.

Last September Donald Trump Jr announced as a strategic adviser to the company, joining McGregor, “MMA’s most prominent investor”, to help grow the business. Trump was given shares that would vest as targets were met. In a social media post at the time, McGregor said: “Amazing news. Welcome aboard my friend, and now business partner Donald Trump Jr.”

McGregor is rumoured to be scheduled to fight in a mixed-martial arts event to be held at the White House in June.

MMA Inc was set up to provide online MMA training programmes for gyms. It was founded in Australia before listing last year on the NYSE American exchange.

In its most recent accounts, the company disclosed that it suffered a loss of A$25.7 million (€14.7 million) in 2025, compared with A$14.5 million the year before.

That was based on revenue of A$1.3 million last year, up from A$929,319 the year before.

Its accumulated losses have reached A$80.9 million.

The company’s shares have fallen steadily since 2024, from a high of $4.50 just after it floated to its current price of just above $1.