Like most fighters charged with headlining a major UFC fight card, Max Holloway and Charles Oliveira were asked to face off ahead of this weekend’s UFC 326 event on Paramount+, scheduled for Sat., March 7, 2026 at T-Mobile Arena in Las Vegas, Nevada.

Turns out Holloway is not a fan of the new Paramount procedures for promoting fights.

“We gotta do all that face off, that Paramount face off with each other now which is absolutely ridiculous,” Holloway said at the UFC 326 media day (watch it here). “I don’t know why I wanna be facing off with this guy three or four times before the actual fight.”

Too much to ask … or all part of the job?