1. What does your company provide/do? Lights Out Digital (LOD) is an AI-Native Content Factory, engineered to automate technical SEO and marketing assets for the industrial sector. Industrial distributors often manage thousands of SKUs trapped in static PDFs and URLs, leading to Data Paralysis and poor search engine visibility. Manual digitization costs exceed $100 per SKU, creating a massive barrier to entry. Our automated pipeline extracts precise technical specs, like NEMA ratings, voltage, and dimensions, with First-Time-Right (FTR) accuracy. We generate SEO metadata and technical assets at a 90% cost reduction, dropping that $100 burden to as low as $2.00 per SKU.
2. What inspired you to start your company? I founded LOD to bridge the gap between my decades of B2B sales experience and the emerging capabilities of generative AI. With over 20 years of industrial electronics and marketing expertise, I saw firsthand that thousands of technical SKUs were being left offline due to a lack of affordable automation. I wanted to close the Technical Data Gap for industrial distributors whose product specifications are invisible to modern procurement searches. Canadian SMEs face a $27 billion R&D gap, and they need a low-cost infrastructure to modernize their digital presence. LOD is that lean, lights-out solution.