Save $139: The Apple Watch Ultra 3 is now down to $660 at Amazon, after an impressive $139 discount on its listed price. It’s worth noting that the discount only applies to the natural titanium case with the blue/bright trail loop; other configurations are priced differently. Black titanium case and natural titanium case are available at a discounted price of $800.
Read more: Win a New Apple Watch as CNET Guessing Game: Apple Edition Returns for Round 2
The Ultra 3 is one of Apple’s newest releases, having launched in September 2025. This price drop on Amazon is genuinely a good discount on one of the best smartwatches on the market. Discounts on Apple products are rare to begin with. And historically, deals on the Apple Watch Ultra 3 don’t tend to stick around for long, so it’s worth buying it sooner rather than later if you’re interested.
The watch comes in a large, bright 49mm size, making it easy to read. Despite that huge display, Apple Watch Ultra 3 owners can expect long-lasting battery life. In fact, the Apple Watch Ultra 3 can last up to 42 hours on a charge with normal use and up to 72 hours in low-power mode.
This Apple Watch comes with all the usual health and fitness monitoring features, including sleep tracking. It can monitor your heart rate, track your progress with its precise dual-frequency GPS, and do a whole lot more. The Ultra variant also adds advanced features, including emergency SOS via satellite and a siren, ideal for outdoorsy types, as well as improved water resistance for scuba diving and other water sports.
All Apple Watch Ultra 3 models come with built-in cellular modems, so you can connect them to your carrier, assuming your carrier supports the Apple Watch’s eSIM. That’ll allow you to stay connected even when you don’t have your iPhone with you.
If the standard Apple Watch models can’t quite live up to your busy, active lifestyle, this is the model for you. Be sure to order your new smartwatch before this deal expires.
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Alternatives you might like
The latest Apple Watch Ultra 3 is the best of its kind, especially if you’re a long-distance runner, water sports enthusiast or hiker — it’s one of our top picks for good reason. But $660 is a lot to fork over for a smartwatch, and not everyone needs that level of capability. If you’d rather skip the sticker shock, two of our other top picks make a strong case overall: the Apple Watch Series 11 at $279 or the Pixel Watch 4 at $350.