From Elon Musk’s Tesla to UK-based VivoPower International PLC, almost everyone is looking to get a piece of Wall Street’s new gold rush– crypto Treasuries.
As of the time of writing, at least 152 publicly traded companies hold Bitcoin as part of their corporate treasuries, with more expected to follow.
TheStreet Roundtable asked billionaire Mark Cuban what he thinks about crypto treasuries. Cuban says he is “fine with it”. When asked about crypto treasuries ranging from Bitcoin, Ethereum, and Solana to newer entries like Dogecoin, Cuban says they are “alternative assets that can be a hedge.”
Similar to many other tech moguls, Cuban views DeFi as a means to transform banking by enabling individuals to handle their finances independently of banks. Cuban’s foray into crypto was also a well-thought-out move. Cuban owns Bitcoin and has invested in over 20 blockchain companies so far.
Mark CubanChristina Pahnke – sampics/Corbis via Getty Images
Just as companies historically relied on gold, some CFOs view Bitcoin as a means to safeguard purchasing power from the erosion caused by fiat currency debasement, particularly in periods of rising prices and expansive monetary policy.
The inclusion of Bitcoin introduces a newer and distinct asset class, which, while subject to volatility, has the potential to enhance long-term balance sheet resilience.
In comparison to gold, Bitcoin has appreciated by over 22% in a year’s time. Bitcoin’s average annualised return has been around 81.6% in the last decade.
From August 2011 to July 2025, Bitcoin’s compound annual growth rate stands at 99.05%. This is why Michael Saylor, the founding father of Bitcoin corporate treasury, called cash “trash” and a “melting ice cube.”
Interestingly, Ray Dalio has also called cash ‘trash’ and has repeatedly warned against the dollar losing its value, seeing Bitcoin as a way out.
While crypto treasuries are increasing in number, in a monthly report named ‘Debunking the Seasonality Myth,’ Coinbase researchers David Duong and Colin Basco said:
“The crуpto treasurу phenomenon has reached a tipping point. The earlу growth phase of the segment, which we have seen over the past six to nine months, has ended. What we call the “plaуer versus plaуer” phase has begun. This is characterized bу competition between firms whose success depends on leadership, differentiation, and timing. Simplу copуing Strategу’s tactics is no longer enough.”