A New Kosher Smash Burger Counter at American Dream

Smash & Grab is now open in the Kosher Food Court at American Dream Mall in East Rutherford, New Jersey, run by Chickies. The new counter takes over the former location of Falafel & Chips, adding another fast, made-to-order option for mall visitors looking to grab a meal without leaving the complex.

Menu Highlights and Pricing

Smash & Grab’s menu is built around three main categories, Bites, Signature Smashes, and Over-Stuffed Baked Potatoes, with prices that are clearly positioned for a mall dining setting.

On the snacks and sides side, the Bites lineup includes Frickle Chips ($12), described as kosher dill pickle chips battered with Cajun heat and served with truffle aioli, along with classic French Fries ($9). There are also higher impact loaded options like Smash Fries ($18), which are topped with grilled onions, smash burger bits, and house cheese sauce, plus Truffle Fries ($12) tossed with truffle oil and sea salt. For something shareable, the menu also lists a Bloomin’ Onion ($16), a whole onion hand-cut to blossom and fried, served with a signature dipping sauce.

The Signature Smashes section starts with the Classic Smash ($14), featuring an organic grass-fed all beef patty smashed with grilled onions, topped with pickles, cheese, and house Street Sauce on a toasted potato bun. If you want a bigger version of the same build, Double Trouble ($20) is essentially the Classic Smash with double the beef. The Jalapeño Smash ($18) adds fresh jalapeños and jalapeño aioli, and the Mushroom and Truffle Smash ($20) layers in sautéed mushrooms and truffle aioli. The top priced burger build on the board is The American Dream ($25), which stacks a smashed beef patty with grilled onions, a sunny-side-up egg, grilled pastrami, cheese, and Street Sauce on a toasted potato bun.

For anyone looking to switch it up, Over-Stuffed Baked Potatoes offer a different format with similar flavors. The menu lists a Chopped Cheese baked potato ($15), made with chopped smash burger, grilled onions and peppers, and house cheese sauce piled onto a freshly baked potato. Other potato options include Broccoli and Cheddar ($14) and a Grilled Vegetable Medley ($14) with grilled onions, peppers, and mushrooms, all served over a baked potato with house cheese sauce. A Mushroom and Truffle baked potato ($15) is also listed, featuring sautéed mushrooms and grilled onions over a baked potato with truffle-focused flavoring.

Location, Phone, Hours, and Kosher Certification

Address: 1 American Dream Wy, East Rutherford, NJ 07073 (Kosher Food Court). Phone: not listed. Hours of operation: not listed. Kosher certification: Kof-K.