Police have a warning for potential troublemakers after seeing posts on social media targeting a Brampton mall with “disruptive behaviour.”

“If you’re coming to steal, damage property or commit a crime, expect police and security to respond very swiftly,” Peel Regional Police say in a video release on social media.

Investigators say they are aware of posts online calling for a gathering at Bramalea City Centre on Saturday. The post on TikTok is promoting a “Jam Day” at the Brampton mall, and says that “no store is safe.”

And while the post also promotes “music, good energy, good people” and “no drama,” Peel police say there will be an increased police and security presence throughout the mall on the Thanksgiving long weekend as a precaution.

“If you’re coming to shop, hang out, or spend time with family and friends, enjoy your weekend and stay safe,” police said, adding that any chaos could lead to ban from the mall or charges.

“Enjoy the weekend. Respect our community. Make the right choice,” police say.

Planning to cause trouble at Bramalea City Centre this weekend? Listen up.

Peel Regional Police is aware of social media posts encouraging disruptive behaviour at the mall. There will be an increased police and security presence throughout the weekend, with officers in and around the mall. CCTV cameras will also be monitored continuously.

If you’re coming to shop, hang out, or spend time with family and friends, enjoy your weekend and stay safe.

But if you’re coming to steal, damage property or commit a criminal offence, expect a swift response from police and security. You could be banned from the mall, arrested and face criminal charges.

Enjoy the weekend. Respect our community. Make the right choice.

#Brampton #BramaleaCityCentre #PeelRegion
#PeelPolice #MannyKhatra

— Peel Regional Police (@PeelPolice) October 9, 2026

The post is vague about what the gathering is for, and was posted by an account called Wozzel Guy on TikTok.

The event poster claims the gathering is linked to social media personality Etay Beaton, but Beaton says he isn’t involved with the event, or the post.

Known online as “The Lotion Guy” and “Osap Guy,” the Humber marketing student gained notoriety after Ontario Premier Doug Ford called out his videos, where Beaton would brag about buying expensive items with the catch phrase “we love you, OSAP money.”

“In no way shape or form am I involved with ‘Bramalea City Centre Jam Day’ or an organizer of this event,” Beaton said in a statement to INSAUGA Canada. “I have no clue who made the poster or the individual behind the account posting them. Lastly, I will not be anywhere near the mall on October 10th.”

Beaton told INSAUGA Canada he doesn’t condone “these unsafe events,” and has “fallen victim to internet trolls making AI posters, organizing events revolving around me without my permission or consent.”

Ford brought in OSAP changes in August, with the proportion of non-repayable grants a student can receive through the Ontario Student Assistance Program reduced from 85 per cent to a maximum of 25 per cent, with the rest given in loans.

In a video posted to TikTok, Beaton met Ford at an event where he claimed he was “low-key trolling” with his OSAP spending videos, and said that he was employed at the time

“It was a joke, bro – please don’t take OSAP from us, please,” Beaton pleads with Ford.

The premier’s advice to the marketing student to enter the Ontario job force was to “join the police.”

@etaybeaton Will OSAP be saved? 🤔🤔 #thelotionguy #ontario #college #university #schoollife ♬ Chopin Nocturne No. 2 Piano Playing – moshimo sound design


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