{"id":130721,"date":"2025-09-09T08:07:10","date_gmt":"2025-09-09T08:07:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/130721\/"},"modified":"2025-09-09T08:07:10","modified_gmt":"2025-09-09T08:07:10","slug":"pwcs-u-k-chief-admits-hes-cutting-entry-level-jobs-and-watching-to-see-how-ai-changes-work","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/130721\/","title":{"rendered":"PwC\u2019s U.K. chief admits he\u2019s cutting entry-level jobs and watching to see how AI changes work"},"content":{"rendered":"<p>Gen Z college graduates are eager to launch their careers but are instead hitting a wall.\u00a0<\/p>\n<p>Despite promises that <a href=\"https:\/\/fortune.com\/2025\/08\/08\/college-degrees-unemployed-american-dream-graduates-gen-z-masters-struggling-to-land-careers-ai-job-hunting\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/08\/08\/college-degrees-unemployed-american-dream-graduates-gen-z-masters-struggling-to-land-careers-ai-job-hunting\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">degrees would open doors<\/a> to stable, well-paying jobs, just landing an <a href=\"https:\/\/fortune.com\/2024\/12\/03\/great-pause-hiring-frustrates-job-applicants\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2024\/12\/03\/great-pause-hiring-frustrates-job-applicants\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">interview is an uphill battle<\/a>. Even execs are slowly admitting what graduates already know: <a href=\"https:\/\/fortune.com\/2025\/08\/15\/ai-gutting-next-generation-of-talent\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/08\/15\/ai-gutting-next-generation-of-talent\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">entry-level hiring is shrinking<\/a> fast.<\/p>\n<p>\u201cAI is reshaping roles, global markets remain volatile, and graduate intakes everywhere are under pressure,\u201d Marco Amitrano, head of PwC\u2019s U.K. practice, recently wrote in a <a href=\"https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7370787078579621889\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Go to https:\/\/www.linkedin.com\/feed\/update\/urn:li:activity:7370787078579621889\/\" class=\"sc-4f49155c-0 hLtviE\">LinkedIn post<\/a>.<\/p>\n<p>\u201cAt PwC, our entry-level numbers are lower this year, reflecting the wider slowdown in investment, hiring and deal-making across the economy.\u201d<\/p>\n<p>By the numbers, the accounting and consultancy company is hiring 200 fewer entry-level talent this year (1,300 versus 1,500). For a young Amitrano, this pullback could have been life-changing; after all, he started his career 33 years ago through to a PwC entry-level role. Today, however, the landscape looks different, with AI partly to blame for the (potentially temporary) slowdown for young people.<\/p>\n<p>\u201cInnovation in AI is certainly reshaping roles. For now, the development of new tools and the parallel investment in skills are offsetting more serious disruption,\u201d he added in an op-ed for <a href=\"https:\/\/www.thetimes.com\/business-money\/companies\/article\/pwc-uk-chief-marco-amitrano-graduates-97dvghz9w\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Go to https:\/\/www.thetimes.com\/business-money\/companies\/article\/pwc-uk-chief-marco-amitrano-graduates-97dvghz9w\" class=\"sc-4f49155c-0 hLtviE\">The Times<\/a>. \u201c<\/p>\n<p>Yet this balance may not last forever. Our research shows that job postings for AI-exposed occupations are growing at a slower pace compared to those with lower exposure\u2014and this gap is widening.\u201d<\/p>\n<p>Widespread productivity gains have yet to be seen<\/p>\n<p>Even though AI is viewed as a way to <a href=\"https:\/\/fortune.com\/2025\/07\/09\/ai-turbocharging-worker-productivity-wreaking-havoc-on-mental-health\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/07\/09\/ai-turbocharging-worker-productivity-wreaking-havoc-on-mental-health\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">turbocharge productivity<\/a> in the workplace, it hasn\u2019t been the saving grace anticipated. In fact, a recent study from MIT found that <a href=\"https:\/\/fortune.com\/2025\/08\/18\/mit-report-95-percent-generative-ai-pilots-at-companies-failing-cfo\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/08\/18\/mit-report-95-percent-generative-ai-pilots-at-companies-failing-cfo\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">95% of AI pilots<\/a> at companies are failing. This is especially problematic for the U.K., which is already facing productivity levels <a href=\"https:\/\/fortune.com\/europe\/2024\/10\/10\/britain-workforce-productivity-youth-worklessness\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/europe\/2024\/10\/10\/britain-workforce-productivity-youth-worklessness\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">falling to Victorian-era lows<\/a>.<\/p>\n<p>Amitrano cited struggling productivity as the single biggest contributor behind a lower graduate intake at PwC this year.<\/p>\n<p>\u201cRight now, many businesses\u2014both domestic and international\u2014are watching and waiting,\u201d he wrote for The Times. \u201cActivity is improving, but it\u2019s still far removed from the levels of investment, hiring and deal-making that we saw immediately after the pandemic.\u201d<\/p>\n<p>The entry-level cuts at PwC may not end this year. According to documents obtained by <a href=\"https:\/\/www.businessinsider.com\/pwc-hiring-fewer-junior-associates-ai-offshoring-big-four-2025-8\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Go to https:\/\/www.businessinsider.com\/pwc-hiring-fewer-junior-associates-ai-offshoring-big-four-2025-8\" class=\"sc-4f49155c-0 hLtviE\">Business Insider<\/a>, the Big Four firm has plans to cut entry-level hiring in the U.S. by almost a third over the next three years.<\/p>\n<p>These practices may only grow the number of <a href=\"https:\/\/fortune.com\/article\/gen-z-are-increasingly-becoming-neets\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/article\/gen-z-are-increasingly-becoming-neets\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">young NEETs<\/a>\u2014or people not in employment, education, or training. Already, about <a href=\"https:\/\/measureofamerica.org\/tags\/disconnected-youth\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Go to https:\/\/measureofamerica.org\/tags\/disconnected-youth\/\" class=\"sc-4f49155c-0 hLtviE\">4 million young people<\/a> fall into this category.<\/p>\n<p>Fortune reached out to PwC for further comment.<\/p>\n<p>Companies are cutting thanks to AI\u2014but it may not pan out<\/p>\n<p>PwC is not alone in admitting its workforce is shrinking, thanks in part to AI.<\/p>\n<p>Amazon CEO <a href=\"https:\/\/fortune.com\/2025\/07\/01\/amazon-ceo-andy-jassy-ai-fewer-jobs\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/07\/01\/amazon-ceo-andy-jassy-ai-fewer-jobs\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">Andy Jassy<\/a> said in June that AI will lead to there being a need for fewer workers at the e-commerce giant.<\/p>\n<p>\u201cIt\u2019s hard to know exactly where this nets out over time, but in the next few years, we expect that this will reduce our total corporate workforce as we get efficiency gains from using AI extensively across the company.\u201d<\/p>\n<p>At <a href=\"https:\/\/fortune.com\/company\/salesforce-com\/\" target=\"_blank\" aria-label=\"Go to https:\/\/fortune.com\/company\/salesforce-com\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">Salesforce<\/a>, the changes are even more stark. The software company\u2019s CEO, <a href=\"https:\/\/fortune.com\/2025\/09\/02\/salesforce-ceo-billionaire-marc-benioff-ai-agents-jobs-layoffs-customer-service-sales\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/09\/02\/salesforce-ceo-billionaire-marc-benioff-ai-agents-jobs-layoffs-customer-service-sales\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">Marc Benioff<\/a>, admitted late last month that AI had allowed him to cut 4,000 workers.\u00a0<\/p>\n<p>\u201cI was able to rebalance my headcount on my support,\u201d Benioff revealed on the podcast <a href=\"https:\/\/www.youtube.com\/watch?v=0RkNkGihrvc\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Go to https:\/\/www.youtube.com\/watch?v=0RkNkGihrvc\" class=\"sc-4f49155c-0 hLtviE\">The Logan Bartlett Show<\/a>. \u201cI\u2019ve reduced it from 9,000 heads to about 5,000, because I need less heads.<\/p>\n<p>But despite changes across industries, it remains to be seen whether AI-induced reshuffling will continue\u2014or if companies will take a playbook out of <a href=\"https:\/\/fortune.com\/2025\/05\/09\/klarna-ai-humans-return-on-investment\/\" target=\"_self\" aria-label=\"Go to https:\/\/fortune.com\/2025\/05\/09\/klarna-ai-humans-return-on-investment\/\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">Klarna<\/a>, which began rehiring humans after going too far with AI cuts.<\/p>\n<p>\u201cAs cost unfortunately seems to have been a too predominant evaluation factor when organizing this, what you end up having is lower quality,\u201d Klarna\u2019s CEO Sebastian Siemiatkowski told <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2025-05-08\/klarna-turns-from-ai-to-real-person-customer-service?srnd=ai-startups-investing\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Go to https:\/\/www.bloomberg.com\/news\/articles\/2025-05-08\/klarna-turns-from-ai-to-real-person-customer-service?srnd=ai-startups-investing\" class=\"sc-4f49155c-0 hLtviE\">Bloomberg<\/a> in May. \u201cReally investing in the quality of the human support is the way of the future for us.\u201d<\/p>\n<p>Fortune Global Forum returns Oct. 26\u201327, 2025 in Riyadh. CEOs and global leaders will gather for a dynamic, invitation-only event shaping the future of business. <a href=\"https:\/\/conferences.fortune.com\/event\/global-forum-2025\/summary\" target=\"_self\" aria-label=\"Go to https:\/\/conferences.fortune.com\/event\/global-forum-2025\/summary\" class=\"sc-4f49155c-0 hLtviE\" rel=\"nofollow noopener\">Apply for an invitation.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Gen Z college graduates are eager to launch their careers but are instead hitting a wall.\u00a0 Despite promises&hellip;\n","protected":false},"author":2,"featured_media":130722,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[62,276,277,49,48,2925,12167,8980,124,71505,61,21982],"class_list":["post-130721","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artificial-intelligence","tag-ai","tag-artificial-intelligence","tag-artificialintelligence","tag-ca","tag-canada","tag-careers","tag-entry-level","tag-gen-z","tag-jobs","tag-pricewaterhousecoopers-pwc","tag-technology","tag-the-future-of-work"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/130721","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=130721"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/130721\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/130722"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=130721"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=130721"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=130721"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}