{"id":164222,"date":"2025-09-23T16:42:08","date_gmt":"2025-09-23T16:42:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/164222\/"},"modified":"2025-09-23T16:42:08","modified_gmt":"2025-09-23T16:42:08","slug":"uk-cycling-retailer-sigma-sports-posts-losses-for-third-year-in-a-row-but-says-latest-accounts-are-positive","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/164222\/","title":{"rendered":"UK cycling retailer Sigma Sports posts losses for third year in a row but says latest accounts are &#8216;positive&#8217;"},"content":{"rendered":"<p id=\"6120ac7c-e61a-4648-ac7c-68ec3822c4ba\">Things are looking up for <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/we-cant-get-enough-high-end-road-and-gravel-bikes-says-sigma-sports-founder\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/we-cant-get-enough-high-end-road-and-gravel-bikes-says-sigma-sports-founder\" rel=\"nofollow noopener\" target=\"_blank\">Sigma Sports<\/a>, the cycling retail giant has said, despite posting losses of more than \u00a31m, and spending a third consecutive year in the red.<\/p>\n<p>Last week, the UK company published its <a data-analytics-id=\"inline-link\" href=\"https:\/\/find-and-update.company-information.service.gov.uk\/company\/04842265\/filing-history\" target=\"_blank\" data-url=\"https:\/\/find-and-update.company-information.service.gov.uk\/company\/04842265\/filing-history\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\" rel=\"nofollow noopener\">financial results<\/a> for the year to 31 December 2024, which detailed a loss before tax of \u00a31,056,874. This, however, marked an improvement on the previous two years, in which losses amounted to \u00a33,070,997 (2023) and \u00a34,151,345 (2022).<\/p>\n<p><a id=\"elk-seasonal\" href=\"\" data-url=\"\" target=\"_blank\" referrerpolicy=\"no-referrer-when-downgrade\" data-hl-processed=\"none\"\/><\/p>\n<p id=\"6120ac7c-e61a-4648-ac7c-68ec3822c4ba-2\">Writing in the company\u2019s accounts, chief financial officer Oliver Lawson said 2024 was a \u201cpositive year\u201d for Sigma Sports.<\/p>\n<p>You may like<\/p>\n<p>\u201cThe years immediately following COVID were difficult for many retailers in the UK, with the cost-of-living crisis, rising inflation, global <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/cycling-distributor-enters-administration-following-cheapest-prices-ever-overstock-sale\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/cycling-distributor-enters-administration-following-cheapest-prices-ever-overstock-sale\" rel=\"nofollow noopener\" target=\"_blank\">stock oversupplies<\/a>, the invasion of Ukraine and other significant events all impacting consumer confidence,\u201d he said.<\/p>\n<p>\u201cIn cycling specifically,<a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/major-uk-cycle-distributor-enters-administration-according-to-reports\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/major-uk-cycle-distributor-enters-administration-according-to-reports\" rel=\"nofollow noopener\" target=\"_blank\"> two major online retailers entered administration<\/a> as the industry saw the <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/its-got-to-get-better-than-this-report-reveals-worst-bike-sales-this-century-in-the-uk\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/its-got-to-get-better-than-this-report-reveals-worst-bike-sales-this-century-in-the-uk\" rel=\"nofollow noopener\" target=\"_blank\">lowest level of bike sales this century<\/a> in 2023.\u201d<\/p>\n<p>Faced with the challenges, Lawson added, Sigma Sports remained \u201cresilient\u201d.<\/p>\n<p>\u201cIn early 2024, sales slowed as the market was disrupted following the administration of a large player [<a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/wiggle-chain-reaction-cycles-enters-administration\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/wiggle-chain-reaction-cycles-enters-administration\" rel=\"nofollow noopener\" target=\"_blank\">Wiggle Chain Reaction Cycles<\/a>]. However, from Q2 onwards, Sigma Sports saw an acceleration of performance, gaining market share,\u201d he said.<\/p>\n<p class=\"newsletter-form__strapline\">The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!<\/p>\n<p>Sigma Sports revealed a slight increase in turnover in its most recent company accounts, up from \u00a343.1m in 2023 to \u00a346.4m. The business relies minimally on the international market \u2013 97% of its sales came from the UK in 2024 \u2013 and \u201cdo[es] not expect a significant impact from potential <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/trek-state-and-specialized-raise-bike-prices-while-other-brands-limit-us-releases-is-this-just-the-beginning\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/trek-state-and-specialized-raise-bike-prices-while-other-brands-limit-us-releases-is-this-just-the-beginning\" rel=\"nofollow noopener\" target=\"_blank\">tariffs set by the US<\/a>.\u201d<\/p>\n<p>Demand for sports equipment boomed during the Covid pandemic, as <a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/cycling-boom-continues-in-the-uk-but-bike-trips-to-school-are-still-low\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/cycling-boom-continues-in-the-uk-but-bike-trips-to-school-are-still-low\" rel=\"nofollow noopener\" target=\"_blank\">more people turned to cycling<\/a>. During that period, Sigma Sports enjoyed soaring profits; in 2020, the company posted a pre-tax profit of more than \u00a37.5m, following up with \u00a36.5m in 2021.<\/p>\n<p>The retail giant then experienced deep losses in 2022, plummeting to more than \u00a34m into the red. Writing at the time, Lawson reflected on a \u201c<a data-analytics-id=\"inline-link\" href=\"https:\/\/www.cyclingweekly.com\/news\/sigma-sports-posts-pound41m-loss-in-challenging-year-for-retailers\" data-before-rewrite-localise=\"https:\/\/www.cyclingweekly.com\/news\/sigma-sports-posts-pound41m-loss-in-challenging-year-for-retailers\" rel=\"nofollow noopener\" target=\"_blank\">challenging year for retailers in the UK<\/a>\u201d, citing the post-Covid economic downturn, the impact of Russia\u2019s invasion of Ukraine and rising interest rates. \u201cAll factors contribut[ed] to a decline in consumer confidence,\u201d Lawson said.<\/p>\n<p>As the latest accounts only cover the 2024 financial period, there is no numerical indication given of how the company has performed in 2025. This March, Sigma Sports received \u00a31m of funding from its bank as part of a Trade Credit Facility. The following month, it opened its third retail store, adding Letchworth Garden City to its sites alongside Hampton Wick and Oakham.<\/p>\n<p>Lawson continued that the company sees \u201csignificant opportunities for improvement and growth\u201d in 2025.<\/p>\n<p>Still, he added: \u201cThe Directors expect the backdrop of the UK&#8217;s economy to remain challenging in FY25.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Things are looking up for Sigma Sports, the cycling retail giant has said, despite posting losses of more&hellip;\n","protected":false},"author":2,"featured_media":164223,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[445],"tags":[49,48,635,82],"class_list":["post-164222","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cycling","tag-ca","tag-canada","tag-cycling","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/164222","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=164222"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/164222\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/164223"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=164222"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=164222"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=164222"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}