{"id":201070,"date":"2025-10-09T21:16:08","date_gmt":"2025-10-09T21:16:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/201070\/"},"modified":"2025-10-09T21:16:08","modified_gmt":"2025-10-09T21:16:08","slug":"instagram-is-exploring-a-dedicated-tv-app-in-video-push","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/201070\/","title":{"rendered":"Instagram Is \u2018Exploring\u2019 a Dedicated TV App in Video Push"},"content":{"rendered":"<p class=\"ArticleBodyText_articleBodyContent__17wqE typography_articleBody__3UcBa\" data-component=\"paragraph\">Instagram is exploring building a dedicated TV app as part of a deeper push into video, a move that could get Instagram videos in front of more viewers and also provide more competition for YouTube, which already makes it very easy to watch videos on a television.<\/p>\n<p class=\"ArticleBodyText_articleBodyContent__17wqE typography_articleBody__3UcBa\" data-component=\"paragraph\">\u201cIf behavior [and] the consumption of these platforms is moving to TV, then we need to move to TV, too,\u201d Instagram chief Adam Mosseri said Thursday at the Bloomberg Screentime conference in Los Angeles. He said the company is \u201cexploring\u201d a TV app, but added that there was nothing to announce yet. <\/p>\n","protected":false},"excerpt":{"rendered":"Instagram is exploring building a dedicated TV app as part of a deeper push into video, a move&hellip;\n","protected":false},"author":2,"featured_media":201071,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[99067,81022,49,48,99068,1799,3693,1522,83343,190,82,61,93121,4718],"class_list":{"0":"post-201070","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-mobile","8":"tag-adam-mosseri","9":"tag-beijing-douyin-information-s","10":"tag-ca","11":"tag-canada","12":"tag-douyin-co-ltd","13":"tag-india","14":"tag-ipad","15":"tag-los-angeles","16":"tag-meta-platforms-inc-class-a","17":"tag-mobile","18":"tag-sports","19":"tag-technology","20":"tag-video-streaming","21":"tag-youtube"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/201070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=201070"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/201070\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/201071"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=201070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=201070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=201070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}