{"id":243555,"date":"2025-10-27T13:49:16","date_gmt":"2025-10-27T13:49:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/243555\/"},"modified":"2025-10-27T13:49:16","modified_gmt":"2025-10-27T13:49:16","slug":"lululemon-partners-with-nfl-on-apparel-collection","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/243555\/","title":{"rendered":"Lululemon partners with NFL on apparel collection"},"content":{"rendered":"

Open this photo in gallery:<\/a><\/p>\n

A Lululemon store in Austin, Tex. The retailer has partnered with the NFL to offer licensed products for the league.Brandon Bell\/Getty Images<\/p>\n

Lululemon Athletica LULU-Q<\/a> on Monday announced a partnership with the National Football League to release an apparel collection, sending shares up about 5 per cent in premarket trading.<\/p>\n

The yogawear maker said the collection, which will be available from Tuesday, will feature men\u2019s and women\u2019s apparel and accessories, showcasing signature marks of all 32 NFL teams.<\/p>\n

The partnership, which marks the first time the retailer has offered officially licensed products for the NFL or any of its teams, also includes sports merchandising company Fanatics.<\/p>\n","protected":false},"excerpt":{"rendered":"Open this photo in gallery: A Lululemon store in Austin, Tex. The retailer has partnered with the NFL…\n","protected":false},"author":2,"featured_media":243556,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[436],"tags":[901,888,902,879,877,903,49,48,876,895,896,891,878,875,46,549,295,894,887,914,880,881,893,889,890,884,904,885,909,910,514,912,907,911,905,908,882,898,899,714,897,906,82,865,61,900,892,886,883,913],"class_list":["post-243555","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nfl","tag-alberta","tag-arts-news","tag-bc","tag-breaking-news","tag-breaking-news-video","tag-british-columbia","tag-ca","tag-canada","tag-canada-news","tag-canada-sports","tag-canada-sports-news","tag-canada-trafficcanada-weather","tag-canadian-breaking-news","tag-canadian-news","tag-economy","tag-education","tag-environment","tag-federal-government","tag-foreign-news","tag-globe-and-mail","tag-globe-and-mail-breaking-news","tag-globe-and-mail-canada-news","tag-government","tag-life-news","tag-lifestyle","tag-local-news","tag-manitoba","tag-national-news","tag-new-brunswick","tag-newfoundland-and-labrador","tag-nfl","tag-northwest-territories","tag-nova-scotia","tag-nunavut","tag-ontario","tag-pei","tag-photos","tag-political-news","tag-political-opinion","tag-politics","tag-politics-news","tag-quebec","tag-sports","tag-sports-news","tag-technology","tag-travel","tag-trudeau","tag-us-news","tag-world-news","tag-yukon"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/243555","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=243555"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/243555\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/243556"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=243555"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=243555"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=243555"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}