{"id":260234,"date":"2025-11-04T03:55:18","date_gmt":"2025-11-04T03:55:18","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/260234\/"},"modified":"2025-11-04T03:55:18","modified_gmt":"2025-11-04T03:55:18","slug":"indiana-fever-dallas-wings-top-wnbas-most-valuable-social-brands","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/260234\/","title":{"rendered":"Indiana Fever, Dallas Wings top WNBA\u2019s most valuable social brands"},"content":{"rendered":"<p><img decoding=\"async\" data-chromatic=\"ignore\" alt=\"The Fever continue to draw reasonably well without Caitlin Clark in the lineup due to injury.\" class=\"c-image\" loading=\"lazy\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2025\/11\/DPMDULCZARGYVIBWBAJLI64KMY.jpg\"  width=\"800\" height=\"502\"\/>The Fever and Wings ranked as the WNBA\u2019s most valuable social media brands, according to a survey from STN Digital and Zoomph. GETTY IMAGES <\/p>\n<p class=\"c-paragraph sections-marketing-and-sponsorship \">The Fever and Wings ranked as the WNBA\u2019s most valuable social media brands, according to a survey from STN Digital and Zoomph. The survey, which tracked data between May 16 and Sept. 11, found the Fever &#8212; <a href=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2025\/09\/22\/wnbas-popularity-rises-rapidly-among-males\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2025\/09\/22\/wnbas-popularity-rises-rapidly-among-males\/\">led by star G Caitlin Clark<\/a> &#8212; had a social value of more than $55M, with the Wings next up at $8.6M. The Fever had $22.2M in social value come from the team\u2019s YouTube channel. The Wings &#8212; who <a href=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2025\/04\/15\/wnba-gets-its-newest-star-as-bueckers-goes-no-1\/\" target=\"_blank\" rel=\"noreferrer nofollow noopener\" title=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2025\/04\/15\/wnba-gets-its-newest-star-as-bueckers-goes-no-1\/\">drafted G Paige Bueckers No. 1 overall in April<\/a> &#8212; saw the largest engagement growth of any brands year-over-year, with a 505.29% increase in social engagement (the Lynx were second at +106.5%). The Wings also had the most impressions growth (+250.52%) and social value growth (+343.85%) (STN Digital and Zoomph).<\/p><\/p>\n","protected":false},"excerpt":{"rendered":"The Fever and Wings ranked as the WNBA\u2019s most valuable social media brands, according to a survey from&hellip;\n","protected":false},"author":2,"featured_media":145976,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[629],"tags":[461,49,48,82,630],"class_list":{"0":"post-260234","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-wnba","8":"tag-basketball","9":"tag-ca","10":"tag-canada","11":"tag-sports","12":"tag-wnba"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/260234","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=260234"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/260234\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/145976"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=260234"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=260234"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=260234"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}