What\u2019s Happening?<\/p>\n
JR Motorsports will enter its second-ever NASCAR Cup Series race in February as Justin Allgaier and the team\u2019s No. 40 will attempt the Daytona 500 for a second season in a row.<\/p>\n
JRM announced this effort late Friday night after a merchandise listing accidentally spoiled the news. In a post to their social media, the team confirmed that sponsor Traveller Whisky will reunite with the team and Allgaier for the effort.<\/p>\n
This effort will enter the race as an open entry, as the No. 40 will not have a charter. This means they will have to qualify for the race on speed or earn a spot via one of the two duel qualifying races held before race day.\u00a0<\/p>\n
Last year, the team raced their way into the 500 via a ninth-place finish in Duel One, and, despite taking damage, they would avoid the massive last-lap crash to secure a ninth-place finish in the 500, marking yet another iconic moment for the O\u2019Reilly Auto Parts Series staple.<\/p>\n
Following the one-off attempt at Daytona, Allgaier stayed atop the charts in merchandise sales among NASCAR drivers for a large portion of the season. Meaning that not only was JRM\u2019s Cup Series debut a success on track, but it was also a success in the marketing side of the sport, with shirts and die-cast selling out fast.<\/p>\n
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