{"id":32776,"date":"2025-07-29T21:50:13","date_gmt":"2025-07-29T21:50:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/32776\/"},"modified":"2025-07-29T21:50:13","modified_gmt":"2025-07-29T21:50:13","slug":"doja-cat-mocks-sydney-sweeneys-viral-american-eagle-campaign","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/32776\/","title":{"rendered":"Doja Cat Mocks Sydney Sweeney’s Viral American Eagle Campaign"},"content":{"rendered":"

\n\tDoja Cat<\/a> has entered the chat.<\/p>\n

\n\tThe performer posted a TikTok on Monday night mocking Sydney Sweeney<\/a>\u2018s delivery of her dialogue in a new jeans ad for American Eagle<\/a>, a campaign<\/a> that has inspired a swirl of online controversy.<\/p>\n

\n\t\u201cGenes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue,\u201d the rapper recites in the now viral clip that features Doja Cat using an exaggerated backwoods-style accent. It has been viewed nearly 10 million times as of press time. <\/p>\n

\n\tThe clip gives more oxygen to online discourse about the campaign, which has largely found a home on TikTok where it has hosted countless creators weighing in about whether it\u2019s just a harmless yet fun play on words, \u201cgreat genes\u201d versus \u201cgreat jeans,\u201d or if the ad has some secret nefarious meaning. <\/p>\n

\n\tBecause Sweeney has blonde hair and blue eyes, users have claimed that the ad is designed to promote eugenics or is a subtle nod to Nazi propaganda. \u201cIt is one of the loudest and most obvious racialized dog whistles we\u2019ve seen and heard in a while,\u201d alleged a woman on TikTok<\/a> with 400 followers who has posted multiple videos on the subject including one with 1.4 million views.<\/p>\n

\t\t\t\t\t\t\"\"<\/p>\n

\t\t\t\t\tSydney Sweeney stars in American Eagle\u2019s fall 2025 campaign.<\/p>\n

\t\t\t\t\t\t\t\t\tCourtesy of American Eagle<\/p>\n

\n\tCountless others have dismissed the backlash by chalking it up to faux outrage from a generation that is too online and, as a result, looking for offense where none exists. \u201cThe hate is exhausting,\u201d wrote a user on TikTok in the comments section of a video posted<\/a> by LaKeisha Hebert who shared, \u201cY\u2019all are mad at Sydney Sweeney because she\u2019s white, she\u2019s blonde, she\u2019s blue-eyed and she looks good. I am DEI\u2019d out.\u201d<\/p>\n

\n\tAmerican Eagle has not commented nor has Sweeney. <\/p>\n

\n\tSweeney remains one of Hollywood\u2019s most in-demand stars. After breaking out on Euphoria, she went on to star in The White Lotus, opposite Glen Powell in Anyone But You<\/a>, Madame Web and Eden. She received raves for her performances in Reality and Immaculate, and she most recently starred opposite Julianne Moore in Echo Valley. She next stars opposite Halsey<\/a> in Americana, opposite Amanda Seyfried in The Housemaid<\/a> and as boxer Christy Martin<\/a> in Christy.<\/p>\n

\n\tShe\u2019s been hustling on brand deals as well, some that have, like the American Eagle campaign, landed with some controversy. Earlier this summer, she sold her literal bathwater as part of a soap formula for Dr. Squatch. She also has deals with Armani Beauty, Miu Miu, Laneige, HeyDude, Bai, Baskin Robbins and Ford. She is reportedly launching a lingerie brand backed by Jeff Bezos and Lauren Sanchez, per Puck. Seemingly as a result of the American Eagle brouhaha, Sweeney\u2019s brand partner, Baskin-Robbins<\/a>, has shut down comments on TikTok posts featuring the actress.<\/p>\n<\/p>\n