You may know Milana Vayntrub from her tenure as AT&T spokesperson Lily. Several victims of the Los Angeles wildfires now know her as the person whose spicy photos helped them rebuild.<\/p>\n
In early 2025, Vayntrub offered exclusive, boudoir-style photos to those who donated to a GoFundMe; the proceeds benefitted a single mother caring for a disabled son. Per Vayntrub, the woman had lost everything in the fires that ravaged Los Angeles in January.\u00a0<\/p>\n
That effort, as well as a similar one that followed in summer 2025, has raised more than $500,000 for those in need, Vayntrub announced\u00a0Tuesday via her Instagram<\/a> account.<\/p>\n “I had this full-on crazy idea for an experiment,”\u00a0she wrote. “After the LA fires this year, I saw that what people really needed was some cash. So I wondered if you and me could try something ridiculous & team up to help the people affected.”<\/p>\n Per Vayntrub, her first round of fundraising netted $170,000 in four days. Her second, which reportedly made $350,000, went to My Tribe Rise, an Altadena, California-based organization that used the money for direct grants for fire survivors.\u00a0<\/p>\n Vayntrub is working with Only Philanthropy, an organization that (per its website<\/a>) is “using the male gaze to fight the blaze.”<\/p>\n In her Instagram post, Vayntrub encouraged her fans to suggest other famous faces and causes they’d like to see featured in an Only Philanthropy campaign.\u00a0<\/p>\n “This is the best thing I’ve ever been part of,”\u00a0she wrote. “Thank you.\u00a0Truly.”<\/p>\n In addition to her many AT&T commercials over the years, Vayntrub’s TV credits include\u00a0“This Is Us,” “ER,” “House of Lies,” “Silicon Valley” and “Monsters: The Lyle and Erik Menendez Story.”<\/p>\n