{"id":364635,"date":"2025-12-23T22:18:16","date_gmt":"2025-12-23T22:18:16","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/364635\/"},"modified":"2025-12-23T22:18:16","modified_gmt":"2025-12-23T22:18:16","slug":"is-ai-the-newest-talent-in-podcast-narration","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/364635\/","title":{"rendered":"Is AI the Newest Talent in Podcast Narration?"},"content":{"rendered":"<p>This post is from Edison\u2019s Weekly Insights email.\u00a0<a href=\"https:\/\/www.edisonresearch.com\/subscribe\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Subscribe here.<\/a>\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n<p>It seems as if people couldn\u2019t stop talking about Artificial Intelligence (AI) in 2025. New AI tools and technologies have emerged in almost every space and audio is no different, even spoken-word audio such as podcasts. But to what extent are podcast consumers currently engaging with AI narrated podcasts? This finding, and more, were recently shared in <a href=\"https:\/\/www.edisonresearch.com\/top-10-findings-of-2025-from-edison-research\/\" rel=\"nofollow noopener\" target=\"_blank\">Edison Research\u2019s Top 10 Findings of 2025<\/a> webinar.<\/p>\n<p>According to Edison Podcast Metrics in 2025, 22% of U.S. weekly podcast consumers 13+ have ever listened to a podcast narrated by an artificially or AI generated voice. While we don\u2019t have this information trended over time, it\u2019s safe to say that this number has likely grown dramatically over the past year or so. How things will look in the future is less clear. We know from our qualitative that podcast listeners deeply value the human and intimate nature of podcasting, so it will be interesting to see how the advent of AI voices will affect the space. that podcast listeners deeply value the human and intimate nature of podcasting, so it will be interesting to see how the advent of AI voices will affect the space.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"4436\" height=\"2796\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2025\/12\/1766528296_64_Picture1.png\" alt=\"\" class=\"wp-image-16108\"  \/><\/p>\n<p>Edison Research and SSRS are deeply committed to understanding the current and future impact AI will have in our society, especially regarding audio and podcasts. <a href=\"https:\/\/ssrs.com\/contact\/\" rel=\"nofollow noopener\" target=\"_blank\">Contact <\/a>our team to learn more about our existing AI research or to get more information on a custom study.<\/p>\n<p>We want to take this time to thank you for your continued support of this newsletter and look forward to sending you more interesting insights in the upcoming year. Sending our warmest regards during this holiday season and we wish you good health and happiness in the new year!<\/p>\n","protected":false},"excerpt":{"rendered":"This post is from Edison\u2019s Weekly Insights email.\u00a0Subscribe here.\u00a0\u00a0\u00a0\u00a0\u00a0 It seems as if people couldn\u2019t stop talking about&hellip;\n","protected":false},"author":2,"featured_media":364636,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[49,48,61],"class_list":["post-364635","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-ca","tag-canada","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/364635","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=364635"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/364635\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/364636"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=364635"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=364635"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=364635"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}