{"id":365496,"date":"2025-12-24T07:38:13","date_gmt":"2025-12-24T07:38:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/365496\/"},"modified":"2025-12-24T07:38:13","modified_gmt":"2025-12-24T07:38:13","slug":"nukeproof-forges-into-new-territory-with-kmc-racing-team","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/365496\/","title":{"rendered":"Nukeproof forges into new territory with KMC Racing team"},"content":{"rendered":"<p>Just a week after <a href=\"https:\/\/cyclingmagazine.ca\/mtb\/from-almost-walking-away-to-world-series-team-tyler-orschel-signs-with-a-pro-team\/\" rel=\"nofollow noopener\" target=\"_blank\">adding rising Canadian talent Tyler Orschel<\/a> to the squad, the formerly KMC Ridley team has more big news. So does revived brand Nukeproof. The two are partnering up for a renamed KMC Nukeproof Racing team.<\/p>\n<p>It\u2019s big news for the team and for Nukeproof, for different reasons.<\/p>\n<p>For the KMC squad, run by past Olympic champion and World Cup colour commentator Bart Brentjens, a new title sponsor is big news. Especially in these \u201ctrying times,\u201d as is becoming about as clich\u00e9 and overused a term as \u201cunprecedented times\u201d did a few years ago. The team had partnered with Ridley for a few years now. Bringing on a second title sponsor is always a feat for a World Cup team.<\/p>\n<p>For Nukeproof, it\u2019s a bold step into new territory. It\u2019s a big hint that the brand is developing a cross country bike. That would be straying quite far from its very gravity-fed roots. Sponsoring a World Cup team isn\u2019t exactly dipping toes in the water, it\u2019s jumping in with both feet. It\u2019s especially bold as it comes just days after news that the recently-revived brand will also be <a href=\"https:\/\/cyclingmagazine.ca\/mtb\/nukeproof-in-intense-out-axess-switches-sponsors\/\" rel=\"nofollow noopener\" target=\"_blank\">back to sponsoring a World Cup downhill team, stepping in where Intense stepped back<\/a>.<\/p>\n<p>A Nukeproof XC bike?<\/p>\n<p>Both Ridley and, more recently, Nukeproof bikes are owned by BCF (Belgian Cycling Factory). The KMC Nukeproof team will leverage that connection, reportedly racing Nukeproof-branded Ridley frames while Nukeproof develops its own frame.<\/p>\n<p>In the announcement, Nukeproof does hint the brand has a few irons in the fire in terms of developing its own bike.<\/p>\n<p>\u201cAll will become clear at the Velofollies show in Belgium in a few weeks,\u201d the Nukeproof account said in response to comments on the announcement. \u201cWe have been working on an XC bike for two years and it\u2019s ready to go\u2026problem is 32\u2033 is coming so do we wait and see if 32\u2033 is a thing, or press the button on a bike that could be DOA? In the meantime we have this bike already in the BCF stable and it\u2019s race proven, so it\u2019s a great solution for now.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"Just a week after adding rising Canadian talent Tyler Orschel to the squad, the formerly KMC Ridley team&hellip;\n","protected":false},"author":2,"featured_media":365497,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[445],"tags":[156721,49,48,635,156722,62722,156723,156724,82,156725],"class_list":{"0":"post-365496","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-cycling","8":"tag-bart-brentjens","9":"tag-ca","10":"tag-canada","11":"tag-cycling","12":"tag-kmc-nukeproof","13":"tag-mtb-news","14":"tag-nukeproof","15":"tag-nukeproof-kmc","16":"tag-sports","17":"tag-tyler-orschel"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/365496","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=365496"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/365496\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/365497"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=365496"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=365496"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=365496"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}