{"id":386702,"date":"2026-01-04T01:35:54","date_gmt":"2026-01-04T01:35:54","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/386702\/"},"modified":"2026-01-04T01:35:54","modified_gmt":"2026-01-04T01:35:54","slug":"i-love-lucy-star-trek-the-sopranos","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/386702\/","title":{"rendered":"&#8216;I Love Lucy,&#8217; &#8216;Star Trek,&#8217; &#8216;The Sopranos&#8217;"},"content":{"rendered":"<p>At first, we called it \u201cradio movies.\u201d<\/p>\n<p>Variety has covered every aspect of the television business since the first flickers of the powerful medium emerged out of radio infrastructure in the late 1920s and early 1930s. The first use of the word \u201ctelevision\u201d came in our Jan. 12, 1927, edition.<\/p>\n<p>As we explained back then, \u201cTelevision is a process of making possible the viewing of a broadcasting artist in one\u2019s own home no matter how far away the broadcasting station may be.\u201d Even in this moment of radical, AI-fueled transformation, it\u2019s still worth pausing to celebrate the miracle that inventors Philo T. Farsnworth, Vladimir Zworykin, John Logie Baird and others found the way to make pictures fly through the air \u2014 and land on a box in one\u2019s own home.<\/p>\n<p>To celebrate the business we love covering, as part of <a href=\"https:\/\/variety.com\/p\/variety-magazine-120-anniversary\/\" rel=\"nofollow noopener\" target=\"_blank\">Variety\u2018s 120th anniversary retrospective<\/a>, here\u2019s a rich gallery of fabulous advertisements for great television shows, networks, studios and personalities that have graced our pages since 1949. For clarity, please note that the year cited in the headers for each entry reflect the year the ad ran in Variety.<\/p>\n<p>Enjoy. And with all due respect to the legendary radio comedian Fred Allen, he was wrong when he famously quipped that television is \u201ca medium because it is neither rare nor well done.\u201d It\u2019s a great line, but the ensuing pages prove otherwise.<\/p>\n<p>RELATED CONTENT: <a href=\"https:\/\/variety.com\/gallery\/movie-ads-variety-star-wars-chinatown-clueless\/\" rel=\"nofollow noopener\" target=\"_blank\">Rare Movie Ads From 120 Years of Variety<\/a><\/p>\n<p>\tDu Mont (1949)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Dumont-copy.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>As commercial television gained steam after the end of World War II, the Du Mont Company bragged about being early to recognize the power of television. Du Mont was a manufacturer of TV sets and the cathode ray tubes that make them function.<\/p>\n<p>Du Mont went all the way to launching its own network \u2014 it was the original home of \u201cThe Honeymooners\u201d \u2014 but the plug was pulled by mid-1956. The then-fledgling ABC network wound up buying a number of Du Mont stations.<\/p>\n<p>From the April 13, 1949, edition of Variety<\/p>\n<p>\tFootball (1950)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"261\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Football.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Football has been part of television from the first down. There\u2019s nothing like a hometown football rivalry to drive the penetration of a new medium. Just ask Netflix and Amazon.\u00a0<\/p>\n<p>From the July 26, 1950, edition of Variety<\/p>\n<p>\tYour Show of Shows (1950)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/YSOSCaesar.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Sid Caesar was TV\u2019s first big star. His live Saturday night variety show, NBC\u2019s \u201cYour Show of Shows,\u201d became appointment TV before most homes had TV sets.<\/p>\n<p>From the May 24, 1950, edition of Variety<\/p>\n<p>\tYour Show of Shows (1952)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"195\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/YSOSawards.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cYour Show of Shows\u201d producer Max Liebman qualifies as TV\u2019s first super-star showrunner.\u00a0<\/p>\n<p>From the July 30, 1952, edition of Variety<\/p>\n<p>\tYour Show of Shows (1951)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/YSOS110951D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cYour Show of Shows\u201d tested the mettle of 1950s coaxial cable technology that allowed TV to broadcast live coast-to-coast.<\/p>\n<p>From the Nov. 9, 1951, edition of Daily Variety<\/p>\n<p>\tWilliam Esty Co. (1951)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"203\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/TVadagency101751D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The William Esty Co. advertising agency is bullish on the potential of television to move the goods for Camel.\u00a0<\/p>\n<p>From the Oct. 17, 1951, edition of Daily Variety<\/p>\n<p>\tI Love Lucy (1951)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"214\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ILoveLucy090551D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Welcome aboard!<\/p>\n<p>The story of how Lucille Ball and Desi Arnaz developed \u201cI Love Lucy\u201d as a filmed TV series is one of Hollywood\u2019s great stories of ingenuity.<\/p>\n<p>This ad ran just as the couple\u2019s newly created Desilu Productions ramped up lensing on the series that was an overnight sensation after its Oct. 15, 1951, debut on CBS.<\/p>\n<p>From the Sept. 5, 1951, edition of Daily Variety<\/p>\n<p>\tGoodson-Todman Productions (1950)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"208\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/GoodsonTodman.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Game shows, anyone?<\/p>\n<p>From the July 26, 1950, edition of Variety<\/p>\n<p>\tCBS (1951)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"212\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/CBS111651D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Ads like this for CBS\u2019 early TV efforts explain why it was dubbed the Eye network.<\/p>\n<p>From the Nov. 1, 1965, edition of Daily Variety<\/p>\n<p>\tToday (1952)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"198\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/TodayShow.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Yes, there was a time many decades ago when NBC had to explain the concept of \u201cToday\u201d to industry insiders. Pat Weaver, for the win!<\/p>\n<p>from the Jan. 30, 1952, edition of Variety<\/p>\n<p>\tKukla, Fran and Ollie (1952)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"223\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/KuklaFran.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cKukla, Fran and Ollie\u201d was a popular NBC show that originated from Chicago.<\/p>\n<p>Burr Tillstrom\u2019s troupe was a forerunner of the Muppets as it blended puppets with live-action comedy \u2014 some of which went over the heads of younger viewers to entertain their parents.<\/p>\n<p>From the Jan. 2, 1952, edition of Daily Variety<\/p>\n<p>\tTime for Beany (1953)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"204\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/TimeForBeany.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cTime for Beany\u201d was an early animated TV series offering from the famed \u201cLooney Tunes\u201d director Bob Clampett. Legend has it that this was one of Albert Einstein\u2019s favorite shows when he lived in the U.S.<\/p>\n<p>From the Feb. 18, 1953, edition of Variety<\/p>\n<p>\tRequiem for a Heavyweight (1956)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"228\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Requiem101856D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cRequiem for a Heavyweight\u201d was a landmark \u201cPlayhouse 90\u201d production for CBS.<\/p>\n<p>Jack Palance played a down-on-his-luck fighter struggling to come to grips with the end of his boxing career. It was written by Rod Serling, the celebrated writer who would go on to create and host CBS\u2019 \u201cThe Twilight Zone.\u201d<\/p>\n<p>From the Oct. 18, 1956, edition of Daily Variety<\/p>\n<p>\tJohnny Carson (1958)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"232\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Carson010858W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Johnny Carson was a rising TV host at this time who was also still experimenting with legit theater. Four years after this ad ran, he would take the helm of NBC\u2019s \u201cThe Tonight Show.\u201d<\/p>\n<p>From the Jan. 8, 1958, edition of Variety<\/p>\n<p>\tThis Is Your Life (1959)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ThisIsLife110459D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Ralph Edwards was known to viewers as the host of \u201cThis Is Your Life.\u201d His company also produced game shows such as \u201cTruth or Consequences\u201d and, many years later, \u201cThe People\u2019s Court.\u201d<\/p>\n<p>From the Nov. 4, 1959, edition of Daily Variety<\/p>\n<p>\tThe Twilight Zone (1959)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/TZone100259D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>No, it wasn\u2019t a misprint. CBS sought to reinforce the point that \u201cThe Twilight Zone\u201d was no ordinary anthology series with this eye-catching ad for its debut. An \u201citinerary of imaginative storytelling,\u201d indeed.<\/p>\n<p>From the Oct. 2, 1959, edition of Daily Variety<\/p>\n<p>\tThe Twilight Zone (1959)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Tzone100959D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The reviews were uniformly good for \u201cThe Twilight Zone,\u201d as noted in this ad that CBS ran to tout the series\u2019 second installment.<\/p>\n<p>From the Oct. 9, 1959, edition of Daily Variety<\/p>\n<p>\tThe Twilight Zone (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"227\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Tzone093060D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>CBS stuck with the theme for its ad for the Season 2 premiere of \u201cThe Twilight Zone.\u201d<\/p>\n<p>From the Sept. 30, 1960, edition of Daily Variety<\/p>\n<p>\tThe Twilight Zone (1959)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/TZone111159D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Rod Serling and producer Buck Houghton had a lot of folks to thank for making the series that still runs regularly more than 60 years later. Serling and Houghton were well aware that television is a team sport.<\/p>\n<p>From the Nov. 11, 1959, edition of Daily Variety<\/p>\n<p>\tHanna-Barbera (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/HB062360D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Ever wonder who created Hanna-Barbera characters Huckleberry Hound and Quick Draw McGraw? Now you know.<\/p>\n<p>Bill Hanna and Joe Barbera pay their respects to the artists who brought their toons to life.<\/p>\n<p>From the June 23, 1960, edition of Daily Variety<\/p>\n<p>\tHuckleberry Hound (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/HuckleberryH042660D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Well, aw shucks. The Tiffany-blue Southern gentleman was a hit by any definition for Hanna-Barbera.<\/p>\n<p>From the April 26, 1960, edition of Daily Variety<\/p>\n<p>\u00a0<\/p>\n<p>\tThe Phil Silvers Show (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"198\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Bilko.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Bil-ko!<\/p>\n<p>Phil Silvers starred in this comedy set against the backdrop of an Army unit. He played the irascible Sgt. Bilko, who was always getting in and out of scrapes with his men.\u00a0<\/p>\n<p>When \u201cThe Phil Silvers Show\u201d went into syndication, the title was changed to \u201cSgt. Bilko.\u201d Back then, there was concern that the exposure in syndication would hurt the first-run audience for new episodes, so networks insisted that studios come up with new titles for their rerun packages.<\/p>\n<p>From the March 9, 1960, edition of Variety<\/p>\n<p>\tHome Run Derby (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/homerunderby.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Ziv Television was a syndication company, so it\u2019s likely that this film was months old by the time it landed on TV stations around the country. Nonetheless, our money\u2019s on Hank Aaron, Mickey Mantle and Willie Mays.<\/p>\n<p>From the Feb. 17, 1960, edition of Variety<\/p>\n<p>\tNaked City (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/NakedCity101260D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>There are a million stories in the naked city. This was a hard-boiled cop show, set in New York, that ran on ABC from 1958 to 1963.<\/p>\n<p>\tThe Three Stooges Scrapbook (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ThreeStooges.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The Three Stooges were far past their prime at the time that someone in their camp (aka Comedy III Productions) decided to develop a cartoon series revisiting some of their most famous adventures. A pilot was produced but the series was never ordered.\u00a0<\/p>\n<p>From the March 9, 1960, edition of Variety<\/p>\n<p>\tCarol Burnett (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/carolburnett010660W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Look at that laughing face.<\/p>\n<p>Carol Burnett made her mark as part of the ensemble on the comedy-variety series hosted by Garry Moore. She\u2019d soon graduate to name-above-the-title status with her own show.<\/p>\n<p>From the Jan. 6, 1960, edition of Variety\u00a0<\/p>\n<p>\tHoney West (1965)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/HoneyWest091665D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cHoney West\u201d was an early hit for Aaron Spelling.<\/p>\n<p>Anne Francis played a female detective who was so hip, she didn\u2019t have a cat or a dog for a pet. She had an ocelot.<\/p>\n<p>From the Sept. 16, 1965, edition of Daily Variety<\/p>\n<p>\tWarner Bros. TV (1961)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"206\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/WBTVad012661D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Television is on the upbeat, for sure. This ad demonstrates that Warner Bros. was all-in on the new medium \u2014 even when some film studios were still wary.<\/p>\n<p>Fun fact: In this era, television activity for the studio was headed by Jack L. Warner\u2019s son-in-law, William Orr.<\/p>\n<p>From the Jan. 26, 1961, edition of Daily Variety<\/p>\n<p>\tDanger Man (1961)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"212\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/DangerMan.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The great Patrick McGoohan starred in this British spy thriller series that hit right around the same time that James Bond was starting his legendary box office run. The series was picked up for the U.S. by CBS.<\/p>\n<p>From the Nov. 1, 1961, edition of Variety<\/p>\n<p>\tLeave It to Beaver (1960)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"227\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Beaver093060D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cLeave It to Beaver\u201d epitomized the G-rated domestic comedies that were popular in TV\u2019s early days.<\/p>\n<p>The series aired on ABC from 1958 to 1963. Rightly or wrongly, it is remembered as an example of TV pablum. Barbara Billingsley would later parody her image as a picture-perfect TV mom with a memorable cameo in 1980\u2019s \u201cAirplane.\u201d<\/p>\n<p>From the Sept. 6, 1960, edition of Daily Variety<\/p>\n<p>\tThe Dean Martin Show (1965)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/DeanMartinTV.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Everybody loves somebody sometimes\u2026 but Dean Martin felt the love for all who helped him get his show on the air. \u201cThe Dean Martin Show\u201d variety hour would run until 1974, albeit with some hiatuses.<\/p>\n<p>\tRowan and Martin (1966)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/RowanMartin.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Dan Rowan and Dick Martin were comedy partners for years before they hit paydirt with NBC\u2019s \u201cLaugh-in\u201d in 1967. The year before, they had a big tryout on NBC as guest hosts for Dean Martin\u2019s variety hour.\u00a0<\/p>\n<p>From the Aug. 17, 1966, edition of Variety\u00a0<\/p>\n<p>\tStar Trek (1966)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"191\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/StarTrek.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Fanfare please \u2014 this is the first ad in Variety to mention \u201cStar Trek.\u201d<\/p>\n<p>From the Aug. 17, 1966, edition of Variety<\/p>\n<p>\tStar Trek (1968)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"209\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/startrekgarr032968D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>It\u2019s hard to read, but in the upper right-hand corner you can see that this is an ad touting Teri Garr\u2019s guest shot in the 1968 \u201cStar Trek\u201d episode \u201cAssignment: Earth.\u201d\u00a0<\/p>\n<p>From the March 29, 1968, edition of Daily Variety<\/p>\n<p>\tThe Smothers Brothers Comedy Hour (1966)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"203\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SmothersBros122866W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Tom and Dick Smothers were well established as nightclub comedians who had fielded successful comedy records. Here, as 1966 comes to close, the pair get started with early promotion for their upcoming CBS series \u201cThe Smothers Brothers Comedy Hour.\u201d\u00a0<\/p>\n<p>From the Dec. 28, 1966, edition of Daily Variety<\/p>\n<p>\tThe Smothers Brothers Comedy Hour (1967)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SmothersBros041867D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Who knew? The Smothers Brothers collide with the world of Sid and Marty Krofft on the cusp of the Summer of Love.<\/p>\n<p>This context of this ad isn\u2019t entirely clear, but it would appear that the Krofft brothers crafted a big-head puppet costume for use on CBS\u2019 \u201cThe Smothers Brothers Comedy Hour.\u201d Tom and Dick were eager to show their appreciation.\u00a0<\/p>\n<p>From the April 18, 1967, edition of Daily Variety<\/p>\n<p>\tThe Smothers Brothers Comedy Hour<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SmothersBros072467D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Here, the William Morris Agency tubthumps its clients as \u201cThe Smothers Brothers Comedy Hour\u201d wraps its first season.<\/p>\n<p>From the July 24, 1967, edition of Daily Variety<\/p>\n<p>\tColumbo (1968)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Columbo022068D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>It\u2019s hard to tell from this ad, but this is promoting the first installment of the beloved \u201cColumbo\u201d detective drama franchise.<\/p>\n<p>The great Peter Falk played the brilliant, if disheveled, LAPD detective Lt. Columbo (the character never had a first name in the series), who was known for drawing a bead on perpretators with the innocent sounding query, \u201cJust one more thing\u2026\u201d<\/p>\n<p>\u201cColumbo\u201d episodes ran as a semi-regular series on NBC from 1971 through the late 1980s. Additional episodes aired on ABC in 1989 and 1990, and then occasionally through 2003.<\/p>\n<p>From the Feb. 6, 1968, edition of Daily Variety<\/p>\n<p>\tSid and Marty Krofft (1968)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SidMartyKrofft061768D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The crafty Krofft brothers were masters of marketing themselves \u2014 with help from Variety. This was the first of several pages of ads touting their shows and their production facilities in North Hollywood.<\/p>\n<p>From the June 17, 1968, edition of Daily Variety<\/p>\n<p>\u00a0<\/p>\n<p>\tThe Brady Bunch (1969)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"204\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/clipping0-23.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Paramount Television touts the completion of the pilot for ABC\u2019s \u201cThe Brady Bunch,\u201d a show destined to run for 1,000 years in syndication.<\/p>\n<p>\u201cBrady Bunch\u201d creator Sherwood Schwartz was once dubbed \u201cRobin Hood\u2019s rabbi\u201d by a fellow comedy writer.\u00a0<\/p>\n<p>From the Feb. 8, 1969, edition of Variety<\/p>\n<p>\tThe Brady Bunch (1969)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"287\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-03-at-10.02.33\u202fAM.png\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The talent reps for the young stars of \u201cThe Brady Bunch\u201d wanted to make sure Daily Variety readers knew their names.<\/p>\n<p>Susan Olsen (aka Cindy) was first out of the gate with an ad that ran Oct. 10, 1969.\u00a0Eve Plumb (Jan) followed two weeks later on Oct 24, 1969.<\/p>\n<p>Mike Lookinland (Bobby) came in on Dec. 5, 1969, followed by Maureen McCormick (Marcia) on Dec. 12, 1969. Christopher Knight highlighted his work in a big episode for Peter Brady in the Feb. 20, 1970, edition.<\/p>\n<p>\tBrian\u2019s Song (1972)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"223\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/BrianSong042172D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This 1971 TV movie was such a sensation in its debut on ABC that it later played in limited engagements in theaters in the U.S. and abroad.<\/p>\n<p>Billy Dee Williams and James Caan are both terrific in their roles as two professional football players who bond through adversity on and off the gridiron. It\u2019s a tearjerker in the best way.\u00a0<\/p>\n<p>From the April 21, 1972, edition of Daily Variety<\/p>\n<p>\tThe Tonight Show Starring Johnny Carson (1972)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"207\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/CarsonLA050372W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cThe Tonight Show\u201d relocated from Manhattan to Burbank in 1972 as Johnny Carson sought a change of scenery and easier access to movie star guests.<\/p>\n<p>The famed Mad magazine cartoonist Jack Davis delivered an illustration to mark the occasion.<\/p>\n<p>From the May 3, 1972, edition of Variety<\/p>\n<p>\tFree to Be \u2026 You and Me (1974)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FreetoBe031174D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Marlo Thomas was so ahead of her time. With 1974\u2019s \u201cFree to Be \u2026 You and Me,\u201d she created a sui generis TV special that was designed to punch through gender stereotypes for women and for men.<\/p>\n<p>Women can be tough, men can cry, don\u2019t hold your breath for Prince Charming and it\u2019s ok if girls and boys want to play with dolls. Those were some of the radical messages that Thomas infused into the special that included music and stars such as Alan Alda, Harry Belafonte, Mel Brooks and Cicely Tyson.<\/p>\n<p>Thank you, Marlo!\u00a0<\/p>\n<p>From the March 11, 1874 edition of Daily Variety<\/p>\n<p>\tBattle of the Network Stars (1976)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Battlenetworkstar.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>No, this isn\u2019t an AI hallucination. This actually happened.<\/p>\n<p>Somehow, producers convinced stars from three different networks to compete in sports-esque challenges for an ABC Sports special. \u201cBarney Miller\u201d versus \u201cKojak\u201d versus \u201cSanford and Son\u201d! ABC Sports managed to do a few more \u201cBattle of the Network Stars\u201d specials. But this was the first.<\/p>\n<p>From the Nov. 10, 1976, edition of Variety<\/p>\n<p>\tSaturday Night Live (1976)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"193\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SNL012876W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cSaturday Night Live\u201d gets its first promo push in Variety, about three months after its debut on Oct. 11, 1975.<\/p>\n<p>From the Jan. 28, 1976, edition of Variety<\/p>\n<p>\tSaturday Night Live (1976)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"232\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SNL033176W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cA loaf of bread is fresh too, but it rarely gets laughs.\u201d<\/p>\n<p>NBC clearly knew what it had in \u201cSaturday Night Live.\u201d Here the network gives \u201cSNL\u201d an Emmy FYC push. The show would go on to win four Emmys for its freshman season, including best comedy-variety series.\u00a0<\/p>\n<p>From the March 31, 1976, edition of Variety<\/p>\n<p>\tThe Mike Douglas Show (1977)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/MikeDouglas.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Talk show host Mike Douglas was a staple of daytime TV in the 1960s and \u201970s. It was hard not to like Mike, as John Lennon and Yoko Ono discovered when they guest-hosted the show with him in 1972.<\/p>\n<p>From the April 27, 1977, edition of Variety\u00a0<\/p>\n<p>\tPolice Story (1978)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/DeeWallace.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Actress Dee Wallace struts her stuff in a pitch for her guest shot on the high-octane cop show co-created by Joseph Wambaugh. Four years later, Wallace would be on the big screen playing the mom in \u201cET the Extra-Terrestrial.\u201d\u00a0<\/p>\n<p>\tLaverne &amp; Shirley (1978)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/LaverneShirley.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The pride of Milwaukee.<\/p>\n<p>\u201cLaverne &amp; Shirley,\u201d starring Penny Marshall and Cindy Williams, was a mainstay of ABC\u2019s lineup from 1976 to 1983. This ad is notable for its focus on the show\u2019s performance with distinct demographic groups \u2014 aka the \u201ckey demos\u201d that would come to drive primetime TV ad sales for decades to come.<\/p>\n<p>From the Sept. 13, 1978, edition of Variety<\/p>\n<p>\tOne Day at a Time (1978)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/OneDayatTime.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>We\u2019ll muddle through\u2026<\/p>\n<p>Norman Lear\u2019s TAT Communications touted the show\u2019s strength in summer reruns as the series prepared to launch its fourth season. The original \u201cOne Day at a Time\u201d ran for nine seasons from 1975 to 1984 on CBS.<\/p>\n<p>From the Sept. 13, 1978, edition of Variety<\/p>\n<p>\tUnivision (1978)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Univision.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The network that would become Univision had its roots in the 1960s, but it took until the late 1970s and early \u201980s for the Spanish-language outlet to gain traction with viewers.\u00a0<\/p>\n<p>From the Sept. 13, 1978, edition of Variety<\/p>\n<p>\tThe Muppet Show (1979)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"192\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Muppets013179W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The most sensational, inspirational, celebrational \u2026<\/p>\n<p>\u201cThe Muppet Show\u201d was a genius idea for a celebrity variety show that was rejected by U.S. networks, so Jim Henson hopped the pond and found backing for it from the U.K.\u2019s ITC Entertainment. Lew Grade, for the win!<\/p>\n<p>From the Jan. 31, 1979, edition of Variety<\/p>\n<p>\tWKRP in Cincinnati (1979)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"155\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/WKRPmcclurg111279D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>She was not a major character, but she was memorable for \u201cWKRP in Cincinnati\u201d fans.<\/p>\n<p>Edie McClurg played Mrs. Herb Tarlek, and she made the most of her recurring role on one of the best sitcoms of all time. And as indicated here, McClurg is an O.G. of the Groundlings improv troupe.<\/p>\n<p>From the Nov. 12, 1979, edition of Daily Variety<\/p>\n<p>\tCNN (1980)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/CNN121080W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Ted Turner changed the world on June 1, 1980, with the launch of CNN.<\/p>\n<p>Six months later, Turner bragged about CNN\u2019s growth trajectory in Variety. Even Turner could not have imagined the depth of the cultural impact that CNN would have by ushering in the era of 24-hour global news.<\/p>\n<p>From the Dec. 10, 1980, edition of Variety<\/p>\n<p>\tSaturday Night Live (1980)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SNL031480W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Here, NBC marks the 100th episode of \u201cSaturday Night Live\u201d as the show nears the end of its fifth season.<\/p>\n<p>In 2025, \u201cSNL\u201d marked 50 seasons and logged its 1,000th episode.<\/p>\n<p>From the March 14, 1980, edition of Daily Variety<\/p>\n<p>\tKim Richards (1982)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"216\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/KimRichards102082D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>On her way to becoming a cast member of \u201cReal Housewives of Beverly Hills,\u201d Kim Richards grew up on screen. As the positioning of this ad proves, she paid her dues long before she was 18.<\/p>\n<p>From the Oct. 20, 1982, edition of Daily Variety<\/p>\n<p>\tThe Billy Crystal Comedy Hour (1982)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/BillyCrystal030582D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The many faces of Billy \u2014 all of them funny.<\/p>\n<p>From the March 5, 1982, edition of Daily Variety<\/p>\n<p>\tSquare Pegs (1982)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SquarePegs1.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>If you were a teenager in America in 1982, you watched every episode of \u201cSquare Pegs.\u201d And you talked about it at school the next day.\u00a0<\/p>\n<p>This CBS comedy aimed at young adults was not destined for a long run. But no one who watched in the moment ever forgot it. There was nothing like it on TV at the time with its focus on teenage life. And it introduced us to Sarah Jessica Parker.<\/p>\n<p>It would be another decade before Fox and later the WB Network and UPN would serve up shows that tapped the pulse of teens and twentysomethings.<\/p>\n<p>From the Oct. 4, 1982, edition of Daily Variety<\/p>\n<p>\tSquare Pegs (1982)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SquarePegs2.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>If only \u201cSquare Pegs\u201d had gobbled up Nielsen ratings like Pac-Man gobbled up those dots.<\/p>\n<p>From the Oct. 11, 1982, edition of Daily Variety<\/p>\n<p>\tSquare Pegs (1983)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SquarePegs3.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cSquare Pegs\u201d had a female showrunner in Anne Beatts (an original \u201cSaturday Night Live\u201d writer) and it employed a lot of female writers and directors. What a legacy.<\/p>\n<p>From the Jan. 3, 1983, edition of Daily Variety<\/p>\n<p>\tSquare Pegs (1983)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SquarePegs4.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The show didn\u2019t have long to live by the time this ad ran in February 1983. But the spirit of Weemawee High and its misfit students will never die.\u00a0<\/p>\n<p>From the Feb. 4, 1983, edition of Daily Variety<\/p>\n<p>\tJason Bateman, John Stamos, Kim Fields (1982)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/kidactors111982D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The Jack Rose Agency had a strong roster of child actors destined for big things. Jason Bateman, Kim Fields, John Stamos and David Faustino all had big shows in their future.<\/p>\n<p>From the Nov. 19, 1982, edition of Daily Variety<\/p>\n<p>\tSiskel &amp; Ebert at the Movies<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"214\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SisEb082582W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Straight outta Chicago. \u201cSiskel &amp; Ebert At the Movies\u201d brought the world of film criticism and previews of upcoming titles into America\u2019s living rooms. Thumbs \u2014 and moviegoing \u2014 have never been the same.<\/p>\n<p>From the Aug. 25, 1982, edition of Variety<\/p>\n<p>\tHart to Hart (1983)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"223\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/LionelStanderHtoH.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Lionel Stander had an unusal path to mainstream stardom via \u201cHart to Hart.\u201d He\u2019d been a victim of the Blacklist in the 1950s. But 30 years later, Stander was a beloved second banana on the detective series that starred Robert Wagner and Stefanie Powers.\u00a0<\/p>\n<p>From the Feb. 4, 1983, edition of Daily Variety<\/p>\n<p>\tFight Back With David Horowitz (1983)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FightBack.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Don\u2019t let anyone rip you off!<\/p>\n<p>David Horowitz was a consumer advocate and reporter for KNBC-TV Los Angeles who gained fame for busting scam artists and warning viewers of fraud schemes. He sought to take his show national via syndication but it did not last long.<\/p>\n<p>Four years after this ad ran, Horowitz was involved in a bizarre incident while he was live on air when a man with a toy gun snuck in to the KNBC studio and tried to force him to read a statement. Horowitz was ultimately unhurt and the man was arrested without incident after the station briefly went dark.<\/p>\n<p>From the April 27, 1983, edition of Variety<\/p>\n<p>\tJust Men! Starring Betty White (1983)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/BettyWhiteJustMen.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Betty White hosted a short-lived NBC daytime game show in which female contestants were challenged to guess things about male celebrity guests. Two years later, White was more gainfully employed by NBC as a star of \u201cThe Golden Girls.\u201d<\/p>\n<p>From the Jan. 3, 1983, edition of Daily Variety\u00a0<\/p>\n<p>\tOn the Air With Roger &amp; Roger (1984)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/OnTV050484W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Raise your hand if you subscribed to On TV in the early 1980s. Like Z Channel, On TV was a pay TV service a la HBO and Showtime.<\/p>\n<p>\u201cOn the Air with Roger &amp; Roger\u201d is probably lost to history. But On TV remains a faint memory in the minds of early adopters who once had a shoebox-sized set top box on top of their TVs. To watch, you turned a dial on that set top box to \u201cOn.\u201d\u00a0<\/p>\n<p>From the May 4, 1984, edition of Daily Variety\u00a0<\/p>\n<p>\tAmerican Movie Classics (1984)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/AMC11784W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>American Movie Classics was born as an ad-supported movie channel in 1984 so that \u201cMad Men\u201d and \u201cBreaking Bad\u201d could soar more than 20 years later, on what is now known as AMC Network.<\/p>\n<p>From the Nov. 7, 1984, edition of Variety<\/p>\n<p>\tThe Ewok Adventure (1984)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Ewok112184D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>After the success of 1983\u2019s \u201cReturn of the Jedi,\u201d Lucasfilm sought to keep the Star Wars mythos alive with an ABC special that blended live-action and animation.<\/p>\n<p>More than 25 years after \u201cThe Ewok Adventure,\u201d George Lucas would sell his empire to the Mouse House. But at the time \u201cEwok Adventure\u201d aired, Disney was still more than 10 years away from acquiring ABC.<\/p>\n<p>From the Nov. 21, 1984, edition of Daily Variety\u00a0<\/p>\n<p>\tCheers (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Cheers.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Season 4 was a big test for \u201cCheers\u201d as Woody Harrelson became a regular following the death of Nicholas Colasanto, aka \u201cCoach.\u201d<\/p>\n<p>Harrelson and the ensemble passed with flying colors as \u201cCheers\u201d ran for another seven seasons.<\/p>\n<p>From the Sept. 26, 1985, edition of Daily Variety<\/p>\n<p>\tCable Ace Awards (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/CableAceNoms.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Yes, there was a time when cable programs were not eligible to compete in the Emmy Awards derby. The Big 3 broadcast networks had little regard for their upstart rivals.<\/p>\n<p>So the cable industry created its own kudos franchise, the Cable Ace Awards. They were handed out from 1978 to 1997. The Television Academy loosened up and let cable into the tent starting with the 1988 competition.<\/p>\n<p>From the Oct. 30, 1985, edition of Daily Variety<\/p>\n<p>\tDynasty (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/DiahannCarrollDynasty.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Diahann Carroll, for the win! This is such a cool ad and there is so much confidence in her gaze.\u00a0<\/p>\n<p>If you know, you know \u2014 and if not, Google \u201cDiahann Carroll,\u201d \u201cDynasty\u201d and \u201cMoldavia\u201d and you\u2019ll figure it out. This ad ran the day after \u201cDynasty\u2019s\u201d Season 6 premiere on ABC.<\/p>\n<p>From the Sept. 26, 1985, edition of Daily Variety<\/p>\n<p>\tOprah Winfrey (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Oprah012686D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>1985 and 1986 were big years of career growth for Oprah Winfrey.<\/p>\n<p>This ad saluting her work in \u201cThe Color Purple\u201d ran about eight months before her Chicago-based daytime talk show went national via syndication. She\u2019s never stopped since.<\/p>\n<p>From the Jan. 26, 1986, edition of Daily Variety<\/p>\n<p>\tThe Oprah Winfrey Show (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"197\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Oprah2.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>It\u2019s no exaggeration. America embraced \u201cThe Oprah Winfrey Show\u201d with lightning speed.\u00a0<\/p>\n<p>From the Oct. 29, 1986, edition of Variety<\/p>\n<p>\u00a0<\/p>\n<p>\tSaturday Night Live (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SNL071585D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Today, NBC would probably tout these films as vertical shorts; in 1985 that would\u2019ve spurred a joke from host Billy Crystal about undergarments.<\/p>\n<p>From the July 15, 1985, edition of Daily Variety<\/p>\n<p>\tLate Night With David Letterman (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/LateNightLetterman.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>That is a hall-of-fame list of writers and producers who toiled on NBC\u2019s \u201cLate Night With David Letterman.\u201d<\/p>\n<p>From the Oct. 2, 1985, edition of Variety<\/p>\n<p>\tMTV Video Music Awards (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"205\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/MTVVMAS.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The second outing of MTV\u2019s enduring kudos franchise featured a who\u2019s who of 1980s pop \u2014 as to be expected in the era when MTV was reaching its zenith.<\/p>\n<p>From the Oct. 2, 1985, edition of Variety<\/p>\n<p>\tThe Facts of Life (1985)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Facts077485D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This show, which aired from 1979 to 1988 on NBC, was a training ground for many writers, directors and producers.\u00a0 Some of us will go to our graves knowing all the words to its jaunty theme song. You take the good, you take the bad\u2026<\/p>\n<p>From the July 24, 1985, edition of Daily Variety<\/p>\n<p>\tThe Facts of Life (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FactsofLife.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Veteran character actor Charlotte Rae played Edna Garrett, the benevolent supervisor on the series that revolved around teenage girls at an upper-crust boarding school. \u201cThe Facts of Life\u201d ran for two more seasons after Rae\u2019s departure.<\/p>\n<p>The character of Edna Garrett first appeared on the NBC comedy \u201cDiff\u2019rent Strokes,\u201d where she played the housekeeper.<\/p>\n<p>From the May 2, 1986, edition of Daily Variety<\/p>\n<p>\tMoonlighting (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Moonlighting071686D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The six-episode first season of ABC\u2019s offbeat dramedy \u201cMoonlighting\u201d is about as good as TV gets, then and now.<\/p>\n<p>But back then it was downright revolutionary in blending genres and playing with the form. Maddie and David 4-eva.<\/p>\n<p>From the July 17, 1986, edition of Daily Variety<\/p>\n<p>\tMoonlighting (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Moonlighting.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Call it talent relations. This ad ran five days after the show\u2019s Season 2 premiere.<\/p>\n<p>From the Sept. 29, 1986, edition of Daily Variety<\/p>\n<p>\tFox Broadcasting Company (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"192\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FBCfirst.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>In the beginning\u2026<\/p>\n<p>This is the first Fox network-related ad to run in Variety. It ran one week before the network launched with one late-night series, \u201cThe Late Show Starring Joan Rivers.\u201d<\/p>\n<p>From the Oct. 2, 1986, edition of Daily Variety<\/p>\n<p>\tThe Late Show Starring Joan Rivers (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/JoanRivers.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>From Bella Abzug to Frank Zappa, here\u2019s a handy list of people who guested on the first two months of Fox\u2019s first-ever network series, \u201cThe Late Show Starring Joan Rivers.\u201d The curtain came down on the late-night show five months later.<\/p>\n<p>From the Dec. 5, 1986, edition of Daily Variety<\/p>\n<p>\tThe Late Show Starring Joan Rivers (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/JoanRiverscontest.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This must\u2019ve been quite a sight \u2014 a flock of Joan Rivers\u2019 impersonators on Sunset Boulevard.<\/p>\n<p>This contest for Rivers\u2019 look-alikes did take place on the show, according to <a href=\"https:\/\/ctva.biz\/US\/TalkShow\/LateShow_JoanRivers.htm#google_vignette\" rel=\"nofollow noopener\" target=\"_blank\">the Classic TV Archive.<\/a><\/p>\n<p>From the Feb. 12, 1987, edition of Daily Variety<\/p>\n<p>\tThe Late Show Starring Joan Rivers (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/JoanRiverssubhost.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The writing was on the wall for \u201cThe Late Show Starring Joan Rivers\u201d by the time Louie Anderson was tapped to guest host the show. Three weeks after this ad ran, Rivers was fired following months of growing tension with Fox executives.<\/p>\n<p>Notably, Anderson was represented at the time Ken Kragen, the same mega-manager who repped Rivers.<\/p>\n<p>From the April 21, 1987, edition of Daily Variety<\/p>\n<p>\tZ Channel (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ZchannelJaglom.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The Z Channel was a pay TV movie platform that was largely available only to L.A.\u2019s Westside. It would shut down by mid-1989. But it had a big impact on cineastes, and it received a loving tribute in the 2004 documentary \u201cZ Channel: A Magnificant Obsession\u201d by Xan Cassavetes.<\/p>\n<p>From the Dec. 5, 1986, edition of Daily Variety<\/p>\n<p>\tThe Golden Girls (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/GGirls011686W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Thank you for being a friend \u2026 to TV lovers. The collective power of these four incredible stars \u2014 Rue McClanahan, Bea Arthur, Estelle Getty and Betty White \u2014 kept NBC\u2019s \u201cThe Golden Girls\u201d on top for seven seasons.\u00a0<\/p>\n<p>From the Jan. 16, 1986, edition of Daily Variety<\/p>\n<p>\tThe Golden Girls (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/GGirlsWhite052787D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>From \u201cLife With Elizabeth\u201d to \u201cThe Mary Tyler Moore Show\u201d to \u201cHot in Cleveland,\u201d Betty White was an awards magnet for most of her nearly 100 years. Respect.<\/p>\n<p>From the May 27, 1987, edition of Daily Variety<\/p>\n<p>\tThe Golden Girls (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/GgirlsRue071687D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Emmy voters were always good to \u201cThe Golden Girls.\u201d<\/p>\n<p>Betty White won the lead comedy actress trophy in 1986, for the show\u2019s first season. Rue McClanahan won in that category the following year, and in 1988 the award went to Bea Arthur.<\/p>\n<p>Estelle Getty, meanwhile, won for supporting actress in 1987. And the show prevailed as best comedy series with back-to-back wins in 1986 and 1987.<\/p>\n<p>From the July 16, 1987, edition of Daily Variety<\/p>\n<p>\tIt\u2019s Garry Shandling\u2019s Show (1986)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"223\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/GarryShandlingDebut.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>He was such an original. This show-within-a-show was so inventive, it holds up 40 years later. It would take another decade and a half for Showtime to invest big in a slate of original series. This early effort from Garry Shandling set a great, creatively adventurous tone.<\/p>\n<p>From the Sept. 10, 1986, edition of Daily Variety<\/p>\n<p>\tIt\u2019s Garry Shandling\u2019s Show (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/GarryShandling081187W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Well deserved.<\/p>\n<p>From the Aug. 11, 1987, edition of Daily Variety<\/p>\n<p>\t21 Jump Street (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/21jumpstreet.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The fledgling Fox network \u2014 aka Fox Broadcasting Co. \u2014 found traction with this Stephen J. Cannell-produced drama about undercover cops who pose as high school and college students to fight crime. It was the springboard for Johnny Depp\u2019s movie career.<\/p>\n<p>From the Nov. 13, 1987, edition of Daily Variety<\/p>\n<p>\tStar Trek: The Next Generation (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/MajelBarrett.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Actress Majel Barrett was married to the creator of \u201cStar Trek,\u201d writer-producer Gene Roddenberry. But she had a great sense of humor about herself, as indicated by this ad that bills her has \u201cthe Auntie Mame of the galaxy.\u201d\u00a0<\/p>\n<p>Barrett played Nurse Chapel, who had a big crush on Mr. Spock, on the original \u201cStar Trek\u201d series. And she was a big part of bringing the franchise back to TV 20 years later as \u201cThe Next Generation\u201d in first-run syndication.<\/p>\n<p>From the Dec. 11, 1987, edition of Daily Variety<\/p>\n<p>\tFox Broadcasting Company (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FoxEmmys.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This ad ran just before Fox carried its first live Emmy Awards telecast. The names on the right-hand page reflect all of that year\u2019s Emmy nominees.<\/p>\n<p>From the Sept. 18, 1987, edition of Daily Variety<\/p>\n<p>\tThe Tracey Ullman Show (1988)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"206\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/TraceyUllman.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Go home! Go home!<\/p>\n<p>Tracey Ullman famously ended most episodes of her Fox sketch-comedy series by coming out on stage in a bathrobe to address the studio audience, and shoo them out. This plucky Brit remains an international treasure.<\/p>\n<p>From the May 25, 1988, edition of Variety<\/p>\n<p>\tGulliver Dark (1987)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"265\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SamSimon121187D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Sam McMurray was a regular on Fox\u2019s \u201cThe Tracey Ullman Show.\u201d He had a recurring skit on the comedy-variety show in which he played a lounge-lizard singer named Gulliver Dark. By the looks of this ad, he took that silliness pretty seriously.<\/p>\n<p>From the Dec. 11, 1987, edition of Daily Variety<\/p>\n<p>\tMalcolm-Jamal Warner (1988)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/MJWarner070888D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Malcolm-Jamal Warner was a doer.<\/p>\n<p>At the time this ad ran in 1988, Warner was five weeks away from turning 18. He was co-starring in the No. 1 TV show in America \u2014 NBC\u2019s \u201cThe Cosby Show.\u201d He was starring in an Off Broadway play, \u201cThree Ways Home,\u201d and he co-starred opposite Louis Gossett Jr. in the NBC TV movie \u201cThe Father Clements Story.\u201d He also wrote an autobiographical book \u201cTheo and Me \u2014 Growing Up O.K.,\u201d a reference to his \u201cCosby Show\u201d character.\u00a0<\/p>\n<p>Rest in power, Malcolm-Jamal Warner. We miss you.<\/p>\n<p>From the July 8, 1988, edition of Daily Variety<\/p>\n<p>\tNight Court (1988)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/NightCourt070888D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Marsha Warfield had a hard act to follow on \u201cNight Court.\u201d<\/p>\n<p>She joined the cast as bailiff Roz in the show\u2019s fourth season, after the death of the inimitable Selma Diamond, the multifaceted actor and writer who played bailiff Selma. But Warfield made the role her own for the next six seasons.<\/p>\n<p>The daughter of NFL star Paul Warfield, she recently had a recurring role on ABC\u2019s \u201c9-1-1.\u201d<\/p>\n<p>From the July 8, 1988, edition of Daily Variety<\/p>\n<p>\tThirtysomething (1988)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/thirtysom070888D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Peter Horton has spent most of his time in recent decades behind the camera as a director and producer of such series as ABC\u2019s \u201cGrey\u2019s Anatomy\u201d and NBC\u2019s \u201cNew Amsterdam.\u201d<\/p>\n<p>But in the late 1980s, Horton was part of an ensemble series that tapped in to the Baby Boomer zeitgeist as the Reagan era came to a close. \u201cThirtysomething\u201d captured the growing pains of a new adult life stage, thanks to the skill of creators and executive producers Marshall Herskovitz and Ed Zwick.<\/p>\n<p>From the July 8, 1988, edition of Daily Variety<\/p>\n<p>\tThe Comedy Channel (1990)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ComChannel011790D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>A forerunner of Comedy Central, the Comedy Channel bowed on cable in November 1989 from Time Inc., the parent company of HBO at the time.<\/p>\n<p>Viacom launched the Ha! channel around the same time. By 1991, the fledgling outlets were merged and renamed Comedy Central, which was jointly owned by Viacom and Time Warner until 2003 when Viacom (now Paramount Skydance) acquired the channel outright.<\/p>\n<p>From the Jan. 17, 1990, edition of Daily Variety<\/p>\n<p>\tSeinfeld (1991)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Seinfeld040891D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Shapiro\/West &amp; Associates was a trademark of quality in comedy. So was \u201cSeinfeld.\u201d<\/p>\n<p>From the April 8, 1991, edition of Daily Variety<\/p>\n<p>\tSeinfeld (1991)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/JLDreyfus050291D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Elaine would like a word with Emmy voters for her \u201cvery special episode\u201d of \u201cSeinfeld.\u201d<\/p>\n<p>In fact, the installment touted here for Julia Louis-Dreyfus was \u201cThe Deal,\u201d a memorable misadventure penned by the show\u2019s pair of Larrys \u2014 David and Charles.<\/p>\n<p>From the May 2, 1991, edition of Daily Variety\u00a0<\/p>\n<p>\tThe Tonight Show Starring Johnny Carson (1990)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Carson092790D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Classy, as ever. Johnny Carson would have two more anniversary shows to go after this one before he signed off for good.\u00a0<\/p>\n<p>From the Sept. 27, 1990, edition of Daily Variety<\/p>\n<p>\tThe Chevy Chase Show (1993)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ChevyChaseShow083193.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The benefit of hindsight helps, but it\u2019s still hard to understand why Fox thought Chevy Chase was the right fit in late-night for the network\u2019s younger-skewing audience.<\/p>\n<p>\u201cThe Chevy Chase Show\u201d famously lasted six weeks and was detrimental to Chase\u2019s career.<\/p>\n<p>From the Aug. 31, 1993, edition of Daily Variety<\/p>\n<p>\tBakersfield P.D. (1993)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"225\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/BakersfieldPD092193D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This oddball Fox comedy deserved better. Now, its legacy lives on as a Brilliant But Canceled series. Yes, that\u2019s Giancarlo Esposito in a fantastic fish-out-of-water role.<\/p>\n<p>From the Sept. 21, 1993, edition of Daily Variety<\/p>\n<p>\tHomicide: Life on the Street (1993)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"230\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Homicide042693W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>David Simon, Barry Levinson and Tom Fontana delivered a gritty, no-easy-answers cop show that stands the test of time in \u201cHomicide: Life on the Street.\u201d<\/p>\n<p>The series was destined to run seven seasons. It had been on NBC for about four months at the time of this ad, which is designed to pitch the show to international buyers.<\/p>\n<p>But the show was still so new that the distributor got the name wrong as \u201cHomicide: Life on the Streets.\u201d That was probably a mix-up spurred by the title of the Simon\u2019s 1991 nonfiction book on which it was based: \u201cHomicide: A Year on the Killing Streets.\u201d\u00a0<\/p>\n<p>From the April 26, 1993, edition of Variety<\/p>\n<p>\tHomicide: Life on the Street<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Homicide100193D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cHomicide: Life on the Street\u201d flexed its muscle in the creative community with writing and directing Emmy wins for executive producers Barry Levinson and Tom Fontana, respectively, for its first season.<\/p>\n<p>Notice that all the people listed for thank-yous are mentioned by first name only.<\/p>\n<p>From the Oct. 1, 1993, edition of Daily Variety\u00a0<\/p>\n<p>\tNBC (1994)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/NBC083094D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>There\u2019s a lot to enjoy here but clearly the eye is immediately drawn to \u2026 what on earth is going on with Jennifer Aniston\u2019s hair?\u00a0<\/p>\n<p>For NBC, 1994-1995 was indeed a heck of a season.<\/p>\n<p>From the Aug. 30, 1994, edition of Daily Variety<\/p>\n<p>\tDuckman: Private Dick\/Family Man (1994)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"214\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Duckman110294D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cDuckman: Private Dick\/Family Man\u201d would have fit right in on Adult Swim. But that outlet was still six years away at the time this launch ad ran.\u00a0<\/p>\n<p>It was a big swing by USA Network to take on an original animated series. Its crass lead character was voiced by Jason Alexander, who was in the midst of his \u201cSeinfeld\u201d run as George Costanza.<\/p>\n<p>From the Nov. 2, 1994, edition of Daily Variety<\/p>\n<p>\tStephen J. Cannell Productions (1994)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Cannell083094D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>One of the most successful indie producers of his day, Stephen J. Cannell was known to viewers for his end-credits slate that featured a shot of him pounding away on a typewriter and ripping the page out of the roller with dramatic flair.\u00a0<\/p>\n<p>At the time this ad ran, Cannell was about seven months away from selling his company to New World Entertainment. New World and Cannell\u2019s library would be scooped up by Fox in 1996. Cannell had huge regrets at having surrendered his library, so he bought most of the shows back from Fox in 1998.<\/p>\n<p>From the Aug. 30, 1994, edition of Daily Variety<\/p>\n<p>\tER and Friends (1995)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"203\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/ERFriends011395D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The Must-See TV era comes in like a lion for NBC.<\/p>\n<p>From the Jan. 1, 1995, edition of Daily Variety<\/p>\n<p>\tBeavis and Butt-Head (1995)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"236\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/BButthead010295W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Mike Judge\u2019s animated series about \u201ctwo easily amused teenagers\u201d was a pop culture sensation in the mid-1990s for MTV.\u00a0<\/p>\n<p>From the Jan. 2, 1995, edition of Variety<\/p>\n<p>\tUPN (1994)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/UPN120194D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>UPN, we hardly knew ye.\u00a0<\/p>\n<p>The netlet, as Variety dubbed UPN and the WB Network, was a joint venture of Paramount Television and Chris-Craft\/United, which owned TV stations in New York, Los Angeles and other big markets.\u00a0<\/p>\n<p>As indicated in this teaser ad, UPN set sail on Jan. 16, 1995, with the premiere of \u201cStar Trek: Voyager.\u201d WB Network had signed on the air five days before with \u201cThe Wayans Brothers\u201d comedy series.<\/p>\n<p>UPN eventually would be eclipsed by the WB Network in terms of buzz and hits. The netlets were destined to become one in 2006 through the merger that created the CW Network.<\/p>\n<p>But at the start of the race in 1995, UPN was the one to beat, thanks in no small part to the pull of \u201cStar Trek.\u201d\u00a0<\/p>\n<p>From the Dec. 1, 1994, edition of Daily Variety<\/p>\n<p>\tThe Drew Carey Show (1997)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/CraigF062797D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Before he took over the post-\u201cLate Show\u201d slot on CBS for 10 years, Craig Ferguson was a second banana on ABC\u2019s \u201cThe Drew Carey Show.\u201d<\/p>\n<p>From the June 27, 1997, edition of Daily Variety\u00a0<\/p>\n<p>\tHome Improvement (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/HomeImp062398D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>More power and \u2026 a little respect, please?<\/p>\n<p>This ad has a pointed message for Emmy voters about the hit ABC domestic comedy that made Tim Allen a star.<\/p>\n<p>From the June 23, 1998, edition of Daily Variety<\/p>\n<p>\tBuffy the Vampire Slayer (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Buffy061998D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cBuffy the Vampire Slayer\u201d defied the conventions of TV in every way. Nearly 30 years after its debut, the \u201cBuffy\u201d brand is strong. A new iteration of the show is in the works for Hulu.<\/p>\n<p>From the June 19, 1998, edition of Daily Variety<\/p>\n<p>\tDawson\u2019s Creek (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"214\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Dawsons061198D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>They were fresh-faced and bound for stardom, all four of them. Katie Holmes, Joshua Jackson, James Van Der Beek and Michelle Williams made for a potent ensemble.<\/p>\n<p>Fun fact: The Los Angeles Daily News critic quoted here, Keith Marder, would soon join the PR department of the WB Network.<\/p>\n<p>From the June 11, 1998, edition of Daily Variety<\/p>\n<p>\tDawson\u2019s Creek (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"258\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Dawsons0623998D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>How \u2019bout that WB Network logo? Michigan J. Frog was right at home with \u201cDawson\u2019s Creek\u201d (and the Beek). At this time, there was no bigger draw on TV for teenagers and young adults.<\/p>\n<p>From the June 23, 1998, edition of Daily Variety<\/p>\n<p>\tEllen (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Ellen061998D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Raise your hand if you completely forgot that Jeremy Piven was on \u201cEllen,\u201d the ABC sitcom.<\/p>\n<p>This Emmy ad ran one year after the show made history when the character of Ellen Morgan, played by Ellen DeGeneres, came out as a lesbian in the landmark \u201cThe Puppy Episode.\u201d<\/p>\n<p>From the June 19, 1998, edition of Daily Variety<\/p>\n<p>\tLaw &amp; Order (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/LO062398D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Yes, Virginia, there was a brief period in the late 1990s when Barry Diller controlled Universal\u2019s television assets, which at the time included the USA Network cabler (but not NBC yet.) The Universal Television production division was rechristened Studios USA Television.<\/p>\n<p>The deal, and the name, did not stick. No doubt even industry insiders were confused by the studio moniker listed in this ad for \u201cLaw &amp; Order,\u201d which was heading into its ninth season at the time. This Emmy pitch ran the year after \u201cLaw &amp; Order\u201d won the top prize for best drama \u2014 the franchise\u2019s one and only Emmy win for best series to date.<\/p>\n<p>From the June 23, 1998, edition of Daily Variety<\/p>\n<p>\tWin Ben Stein\u2019s Money (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Kimmel022898D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Before \u201cThe Man Show,\u201d before \u201cWindy City Heat,\u201d before he gave voice to Corky the dog in \u201cRoad Trip,\u201d Jimmy Kimmel paid his dues as the question reader on the syndicated quiz show \u201cWin Ben Stein\u2019s Money.\u201d Respect.<\/p>\n<p>From the Feb. 28, 1998, edition of Daily Variety<\/p>\n<p>\tOz (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"215\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Oz061998D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>HBO\u2019s \u201cOz\u201d was the ultra-intense prison drama that showrunner Tom Fontana tackled after \u201cHomicide: Life on the Street.\u201d<\/p>\n<p>\u201cOz\u201d racked up big wins at the 1997 CableAce Awards, including best drama and best actress for Rita Moreno. But it had very little Emmy traction over its six seasons.<\/p>\n<p>From the June 19, 1998, edition of Daily Variety<\/p>\n<p>\tGia (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Gia061198D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Angelina Jolie\u2019s acting career took off after she starred in this HBO movie opposite Mercedes Ruehl and Faye Dunaway. The story of a fashion model\u2019s rise and fall was co-written by \u201cBright Lights, Big City\u201d author Jay McInerney.<\/p>\n<p>From the June 11, 1998, edition of Daily Variety<\/p>\n<p>\tBNN (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"226\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/BNN041599W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This program was ahead of its time. BNN was a Canadian documentary anthology series that took on topics that resonate today.<\/p>\n<p>From the April 15, 1999, edition of Variety<\/p>\n<p>\tSpin City (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SpinCity122299D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Alex P. Keaton, Michael J. Fox\u2019s character on \u201cFamily Ties,\u201d famously aspired to move in to the White House like his idols, Ronald Reagan and Richard Nixon (much to the chagrin of his aging-hippie parents).<\/p>\n<p>A decade later, Fox\u2019s character on ABC\u2019s \u201cSpin City\u201d was the realistic version of the path that Keaton might\u2019ve pursued in politics. Fox played a deputy mayor of New York who was always getting his boss in and out of bad PR scrapes.<\/p>\n<p>At its best, \u201cSpin City\u201d was a showcase for Fox\u2019s copious comedic skills. But Fox had to leave the series in 2000 as Parkinson\u2019s disease took its a toll on his health. Fox won the Emmy for lead comedy actor that year, a bittersweet triumph that underscored for industry insiders the depth of his struggle and his sacrifice. Incredible respect.<\/p>\n<p>From the Dec. 22, 1999, edition of Daily Variety<\/p>\n<p>\tSpin City (1998)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SpinCity061198D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The very best.<\/p>\n<p>From the June 11, 1998, edition of Daily Variety<\/p>\n<p>\tFelicity (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"187\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-03-at-1.12.53\u202fAM.png\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Welcome to stardom, Keri Russell.<\/p>\n<p>The WB Network\u2019s \u201cFelicity\u201d was an early TV hit for J.J. Abrams. And yes, we\u2019re still debating the impact of the Haircut of Destiny. Everyone except Russell, who embodied her collegiate character with her impetuous IRL decision to chop off the curly locks that made TV critics swoon.<\/p>\n<p>This ad ran centerfold-style across two pages.<\/p>\n<p>From the June 11, 1999, edition of Daily Variety<\/p>\n<p>\tFreaks and Geeks (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"201\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FG092499D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Give the casting director a retroactive bonus.<\/p>\n<p>Every key member of the large, youthful ensemble of this beloved NBC dramedy is still a boldface name in Hollywood. Some of them \u2014 notably Seth Rogen, Jason Segel, James Franco and Busy Philipps \u2014 are also employing people as producers themselves.<\/p>\n<p>From the Sept. 24, 1999, edition of Daily Variety<\/p>\n<p>\tFreaks and Geeks (2000)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FG060800D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>They were brutally honest in their Emmy pitch. But there was no participation trophy for these crazy kids.<\/p>\n<p>From the June 8, 2000, edition of Daily Variety<\/p>\n<p>\tFreaks and Geeks (2000)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/FGfans042700D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The fans not only spoke out, they shelled out for an ad urging NBC to reconsider giving \u201cFreaks and Geeks\u201d the ax.<\/p>\n<p>From the April 27, 2000, edition of Daily Variety<\/p>\n<p>\tThe Sopranos (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Sopranos010499D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>TV would never be the same, despite the fairly conventional TV series pitch in this ad that ran six days before \u201cThe Sopranos\u201d premiered on HBO.<\/p>\n<p>From the Oct. 4, 1999, edition of Daily Variety<\/p>\n<p>\u00a0<\/p>\n<p>\tThe Sopranos (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"202\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Sopranos060999D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The swagger of the whole gang just jumps off the page. What a show.<\/p>\n<p>From the June 9, 1999, edition of Daily Variety<\/p>\n<p>\tThe Sopranos (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"214\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/Sopranos122299D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>By this time, HBO knew it was stealing the thunder of every other network with the show that elevated the mob drama and the family drama all at once.<\/p>\n<p>From the Dec. 22, 1999, edition of Daily Variety<\/p>\n<p>\tJackie\u2019s Back (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/JackiesBack061199D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>The great Jenifer Lewis plus Tim Curry plus Robert Townsend makes for a very funny sendup of the music business and stardom. If you loved \u201cGirls5eva,\u201d you\u2019ve got to hunt down \u201cJackie\u2019s Back.\u201d It\u2019s a Lifetime movie that is nothing like a (stereotypical) Lifetime movie.<\/p>\n<p>From the June 19, 1999, edition of Daily Variety<\/p>\n<p>\tJohn Leguizamo\u2019s Freak (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/JohnL061199D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>John Leguizamo held nothing back in this one man show filmed for an HBO special.\u00a0<\/p>\n<p>From the June 11, 1999, edition of Daily Variety<\/p>\n<p>\tSex and the City (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"217\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SATC061199D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Cheers for Season 2 of one of HBO\u2019s most enduring shows.<\/p>\n<p>From the June 19, 1999, edition of Daily Variety<\/p>\n<p>\tNYPD Blue (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"213\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/NYPDBlue060999D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>ABC\u2019s \u201cNYPD Blue\u201d had such a large ensemble cast that most actors took out their own Emmy pitch ads, a la this one for James McDaniel, who was a staple of the Steven Bochco-David Milch series.<\/p>\n<p>From the June 9, 1999, edition of Daily Variety<\/p>\n<p>\tSaturday Night Live (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SNLNBC092499D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cSaturday Night Live,\u201d by the numbers, as of its 25th anniversary.\u00a0<\/p>\n<p>From the Sept. 23, 1999, edition of Daily Variety<\/p>\n<p>\tSaturday Night Live (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"218\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/SNL25092499D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Oooh, Yes!<\/p>\n<p>Mr. Bill weighs in on \u201cSaturday Night Live\u2019s\u201d 25th anniversary.<\/p>\n<p>From the Sept. 24, 1999, edition of Daily Variety<\/p>\n<p>\tSpelling Entertainment (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/spelling040599W.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>This ad ran close to the end of Aaron Spelling\u2019s run as an independent powerhouse.\u00a0<\/p>\n<p>From the April 5, 1999, edition of Variety<\/p>\n<p>\tThe West Wing (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"222\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/WestWing111799D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Viewers for Quality Television got the jump on the Television Academy and every other awards body in showering kudos on NBC\u2019s \u201cThe West Wing\u201d after it had been on the air for two months.<\/p>\n<p>From the Nov. 17, 1999, edition of Daily Variety<\/p>\n<p>\tThe West Wing (1999)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"219\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/WestWing101399D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>Eight days after the series premiered on NBC, Aaron Sorkin and John Wells gave a shout-out to \u201cThe West Wing\u201d director Thomas Schlamme.\u00a0<\/p>\n<p>From the Oct. 1, 1999, edition of Daily Variety<\/p>\n<p>\tThe West Wing (2000)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"221\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/WestWing080700D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>\u201cThe West Wing\u201d creator Aaron Sorkin did win an Emmy for writing for the show\u2019s first season, but it wasn\u2019t for the pilot.<\/p>\n<p>Sorkin earned two writing noms for the show that year, for the pilot and for \u201cIn Excelsis Deo.\u201d He shared the win for the latter episode with scribe Rick Cleveland.<\/p>\n<p>From the Aug. 7, 2000, edition of Daily Variety<\/p>\n<p>\tThe West Wing (2000)<\/p>\n<p>\t\t<img loading=\"lazy\" decoding=\"async\" width=\"220\" height=\"300\" src=\"https:\/\/variety.com\/wp-content\/themes\/pmc-variety-2020\/assets\/public\/lazyload-fallback.gif\" class=\"attachment-medium size-medium\" alt=\"\" data-lazy-src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/WestWing061600D.jpg\" data-lazy- data-lazy-\/>\t<\/p>\n<p>NBC\u2019s \u201cThe West Wing\u201d earned the Emmy Award for best drama series four years in a row, starting in 2000.<\/p>\n<p>From the June 16, 2000, edition of Daily Variety<\/p>\n","protected":false},"excerpt":{"rendered":"At first, we called it \u201cradio movies.\u201d Variety has covered every aspect of the television business since the&hellip;\n","protected":false},"author":2,"featured_media":386703,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[49,48,75,164258,164259,9487,126461,54991],"class_list":["post-386702","post","type-post","status-publish","format-standard","has-post-thumbnail","category-entertainment","tag-ca","tag-canada","tag-entertainment","tag-freaks-and-geeks","tag-i-love-lucy","tag-star-trek","tag-the-golden-girls","tag-variety"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/386702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=386702"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/386702\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/386703"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=386702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=386702"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=386702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}