![\"Nothing](\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2025\/08\/Nothing-Phone-3-from-first-person-view.jpg\"\/ "\\"Nothing")
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C. Scott Brown \/ Android Authority<\/p>\n
TL;DR<\/p>\n
Nothing has defended criticism about the Phone 3\u2019s price by saying that the device isn\u2019t meant for every region.
\nSpecifically, a Nothing spokesperson told Bloomberg that the company\u2019s largest market isn\u2019t the core focus for Phone 3 \u2014 a statement fans might find problematic.
\nThe company also noted it has no plans to lower the price of the device.<\/p>\n
The Nothing Phone 3<\/a> is proving to be divisive by design\u2026literally. Its offbeat camera layout<\/a>, new Glyph Matrix, and a price tag that stretches way beyond previous Nothing phones have made the Phone 3 a talking point across tech forums and comment sections. And while strong reactions to Nothing\u2019s products aren\u2019t anything new for the Carl Pei-led startup, the company\u2019s latest statement about who the Phone 3 is really for is a bit concerning.<\/p>\n In response to rising complaints about the Phone 3\u2019s price, a Nothing spokesperson told Bloomberg<\/a> that the company has \u201cno plans to lower the price\u201d of the device and that its margins are key to sustaining investment. Then came the kicker: The spokesperson said that the majority of the cost complaints are coming from users in India, but that the region \u201cisn\u2019t the core focus market\u201d for the Phone 3. The spokesperson went on to say, \u201cWe\u2019ve designed our product portfolio with different price points to serve different regions, and we have other offerings in the range that are more India-focused.\u201d<\/p>\n For a market that consists of Nothing\u2019s largest user base and the market where it has seen the fastest growth in the last two years, the statement feels a bit dismissive.<\/p>\n As per Counterpoint Research<\/a>, Nothing just recorded a 146% year-on-year increase in shipments in the region in question for Q2 2025, marking its sixth straight quarter as the fastest-growing smartphone brand there. This growth has largely been driven by the success of the impressive CMF Phone 2 Pro<\/a> and Nothing\u2019s expanding offline presence.<\/p>\n But while the brand\u2019s more affordable lineup is clearly resonating with buyers, the Phone 3, its first self-admitted \u201ctrue flagship,\u201d has received criticism for not delivering a premium experience comparable to the Galaxy S25 series or the Pixel 9 lineup. Instead of addressing the criticism about pricing and positioning, the company, which is known for being community-focused, has taken a noticeably defensive tone.<\/p>\n