{"id":407271,"date":"2026-01-13T22:08:08","date_gmt":"2026-01-13T22:08:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/407271\/"},"modified":"2026-01-13T22:08:08","modified_gmt":"2026-01-13T22:08:08","slug":"gm-executes-fog-filled-reveal-of-formula-1-test-vehicle-at-new-hq","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/407271\/","title":{"rendered":"GM executes fog-filled reveal of Formula 1 test vehicle at new HQ"},"content":{"rendered":"<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">General Motors used its new digs on Tuesday, Jan. 13, to execute a dramatic, fog-filled reveal of Cadillac&#8217;s special edition Formula 1 racing livery test vehicle just as the brand prepares to enter the Formula 1 circuit.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">During a <a href=\"https:\/\/www.freep.com\/story\/money\/cars\/2026\/01\/13\/gm-sell-rencen-mark-reuss\/88145679007\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:wide-ranging conversation;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">wide-ranging conversation<\/a> as part of the Detroit Free Press Breakfast Club (hosted by Free Press columnist Carol Cain), GM President Mark Reuss and automotive titan Roger Penske discussed GM&#8217;s willingness to sell the Renaissance Center, tariffs, Detroit&#8217;s revival, supply chain strains and relationships with suppliers. The event ended on an exhilarating note, as GM played a teaser video of its upcoming Formula 1 test racer on a giant screen, before lifting a wall of a ballroom in its new global headquarters to reveal the vehicle in person to the crowd.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">The vehicle, which GM&#8217;s F1 team is calling a &#8220;<a href=\"https:\/\/x.com\/Cadillac_F1\/status\/2011083633701105782\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:shakedown livery;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">shakedown livery<\/a>&#8221; on X, is a preliminary rendering of the brand&#8217;s next F1 car. A shakedown livery vehicle, the team said on X, &#8220;is a temporary design used while a car is being developed. It&#8217;s built for learning, not for debut.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">The Cadillac team will use the vehicle to dial in its aerodynamics and performance. The final vehicle \u2014 which Cadillac will race during the F1 season \u2014\u00a0is slated to be revealed during the Super Bowl on Feb. 8, Reuss said.<\/p>\n<p><img alt=\"A reveal of the Cadillac Formula 1 race car takes place during the Detroit Free Press Breakfast Club that hosted General Motors President Mark Reuss and Penske Corp. Chairman Roger Penske on Tuesday, Jan. 13, 2026 at the new Hudson's office space in Detroit.\" loading=\"lazy\" width=\"960\" height=\"640\" decoding=\"async\" data-nimg=\"1\" class=\"fig-image-round\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/01\/1710430bd3fabbbfec04e10c946e462e.jpeg\"\/><\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">News from Breakfast Club: <a href=\"https:\/\/www.freep.com\/story\/money\/cars\/2026\/01\/13\/gm-sell-rencen-mark-reuss\/88145679007\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:GM open to selling the RenCen, company president Mark Reuss says;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">GM open to selling the RenCen, company president Mark Reuss says<\/a><\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">What to know: <a href=\"https:\/\/www.freep.com\/story\/news\/politics\/2026\/01\/13\/trump-in-detroit-heres-everything-you-need-to-know\/88147327007\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:President Donald Trump to speak at Detroit Economic Club;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">President Donald Trump to speak at Detroit Economic Club<\/a><\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">The reveal was met with applause as fog crept out from under the rising wall, showing the car. With a black and white design and a large Cadillac shield on the rear of the vehicle, Reuss said the car&#8217;s design is not final, but was a collaboration between GM&#8217;s design teams and the F1 team owners. Its nose bears the names of people who worked on the car. The livery will take to the track for the first time in Barcelona for a private test event.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">The car will be on display at the Detroit Auto Show until Jan. 25, GM said in a news release. The reveal is the first \u2014 and potentially the only \u2014 vehicle reveal to take place during the week of the 2026 Detroit Auto Show, which opens to the news media on Wednesday and to the public on Saturday, Jan. 17.<\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">Liam Rappleye covers automotive news for the Detroit Free Press. Contact him: <a href=\"https:\/\/autos.yahoo.com\/auto-shows\/articles\/mailto:LRappleye@freepress.com\" data-ylk=\"slk:LRappleye@freepress.com;elm:context_link;itc:0;sec:content-canvas\" class=\"link \" rel=\"nofollow noopener\" target=\"_blank\">LRappleye@freepress.com<\/a>. <\/p>\n<p class=\"col-body mb-4 leading-7 text-[18px] md:leading-8 break-words min-w-0 charcoal-color\">This article originally appeared on Detroit Free Press: <a href=\"https:\/\/www.freep.com\/story\/money\/cars\/detroit-auto-show\/2026\/01\/13\/gm-cadillac-f1-livery-detroit-auto-show\/88161475007\/\" rel=\"nofollow noopener\" target=\"_blank\" data-ylk=\"slk:Cadillac reveals F1 &#039;shakedown&#039; livery ahead of Detroit Auto Show;elm:context_link;itc:0;sec:content-canvas\" class=\"link \">Cadillac reveals F1 &#8216;shakedown&#8217; livery ahead of Detroit Auto Show<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"General Motors used its new digs on Tuesday, Jan. 13, to execute a dramatic, fog-filled reveal of Cadillac&#8217;s&hellip;\n","protected":false},"author":2,"featured_media":407272,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[441],"tags":[49,4228,48,171591,578,576,577,5577,171590,110232,82,171589],"class_list":["post-407271","post","type-post","status-publish","format-standard","has-post-thumbnail","category-formula-1","tag-ca","tag-cadillac","tag-canada","tag-detroit-free-press","tag-f1","tag-formula-1","tag-formula1","tag-general-motors","tag-livery-vehicle","tag-mark-reuss","tag-sports","tag-test-vehicle"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/407271","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=407271"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/407271\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/407272"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=407271"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=407271"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=407271"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}