{"id":428157,"date":"2026-01-23T14:04:26","date_gmt":"2026-01-23T14:04:26","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/428157\/"},"modified":"2026-01-23T14:04:26","modified_gmt":"2026-01-23T14:04:26","slug":"sabalenka-joins-the-gucci-family-tennis-now","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/428157\/","title":{"rendered":"Sabalenka Joins the Gucci Family \u2013 Tennis Now"},"content":{"rendered":"<p>Aryna Sabalenka, world No.1 and tennis fashionista, is upping her game as a new brand ambassador for fabled Italian brand Gucci.<\/p>\n<p><a href=\"https:\/\/tennisexpress.com\/\" target=\"_blank\" rel=\" noreferrer noopener nofollow\"><img loading=\"lazy\" data-lazyloaded=\"1\" decoding=\"async\" width=\"610\" height=\"150\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2025\/11\/Pro-Player-Gear2.jpg\" alt=\"tennis express pro player gear\" class=\"wp-image-54540\" style=\"width:840px;height:auto\"  data-\/><\/a>tennis express pro player gear<\/p>\n<p>The brand shared a post of a stylish Sabalenka on Thursday, formalizing the partnership.<\/p>\n<p>After her victory on Day 6 in Melbourne, the 27-year-old said \u201cGucci is bold and expressive. I think it\u2019s the best fit,\u201d as she slipped on a pair of dark Gucci shades. How\u2019s that for brand placement?<\/p>\n<p>Will we see Sabalenka walk-ons in Gucci attire in the future. Apparently, her apparel sponsor Nike will have to get on board first. Not sure that is going to happen, but maybe a collab?<\/p>\n<p lang=\"en\" dir=\"ltr\">Aryna Sabalenka spoke about joining the Gucci family after her win over Potapova at Australian Open<\/p>\n<p>\u201cThat means the world. They\u2019re bold. They\u2019re elegant. They\u2019re super cool. I feel like it\u2019s a perfect fit, the collaboration. I don\u2019t know. I\u2019m the happiest person on earth right\u2026 <a href=\"https:\/\/t.co\/k0MrR93hSR\" rel=\"nofollow\">pic.twitter.com\/k0MrR93hSR<\/a><\/p>\n<p>\u2014 The Tennis Letter (@TheTennisLetter) <a href=\"https:\/\/twitter.com\/TheTennisLetter\/status\/2014533027167404393?ref_src=twsrc%5Etfw\" rel=\"nofollow noopener\" target=\"_blank\">January 23, 2026<\/a> <\/p>\n<p>\u201cI\u2019m not closing the door for that,\u201d Sabalenka said, when asked if she may soon wear Gucci during walk-ons. \u201cWe\u2019ll see. We need to unfortunately talk to Nike, as well. But I would love to see that. It\u2019s a perfect time to bring fashion on court. Gucci is the best brand, the best fashion brand with the best designer right now.<\/p>\n<p>\u201cI think we can do really cool stuff for on court.\u201d<\/p>\n<p>Sabalenka ranked second on Sportico\u2019s list of highest-paid female athletes last year, earning $15 million from prize money and another $15 million from endorsements. With Gucci in her stable that number could be even bigger next year.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Aryna Sabalenka, world No.1 and tennis fashionista, is upping her game as a new brand ambassador for fabled&hellip;\n","protected":false},"author":2,"featured_media":278231,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[442],"tags":[49,48,82,593],"class_list":["post-428157","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tennis","tag-ca","tag-canada","tag-sports","tag-tennis"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/428157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=428157"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/428157\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/278231"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=428157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=428157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=428157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}