Canada Soccer announced today that Kenneth Heiner-M\u00f8ller has been appointed as the organization\u2019s new Sporting Director, National Teams, marking a significant step in building an integrated technical framework that supports long-term success for\u00a0the\u00a0Women\u2019s,\u00a0Men\u2019s\u00a0and\u00a0Youth\u00a0National\u00a0Teams.<\/p>\n
Heiner-M\u00f8ller, a highly respected leader in international football, will transition into the role over the coming months while\u00a0completing\u00a0his current responsibilities as Technical Director at San\u00a0Diego FC. He is expected to be engaged\u00a0full time\u00a0with Canada Soccer this summer as part of a planned and structured transition.<\/p>\n
\u201cI\u2019m\u00a0excited to take on the role of Sporting Director and to return to Canada Soccer. Having previously worked within the organization, I understand its responsibility in shaping the game nationally while keeping Canada competitive internationally.\u00a0When I come on board in the next few months,\u00a0I look forward to setting a clear sporting direction with strong colleagues and working closely with clubs, leagues, provinces, and territories to support continued alignment and growth across the game.\u201d\u00a0\u200b
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\u200b-\u00a0Kenneth Heiner-M\u00f8ller,\u00a0Canada Soccer\u2019s new Sporting Director, National Teams<\/p>\n
A familiar and trusted figure within the Canadian soccer landscape, Heiner-M\u00f8ller previously served as Head Coach of Canada\u00a0Soccer\u2019s\u00a0Women\u2019s National Team and held leadership roles within the Danish Football Association, including Head Coach of Denmark\u2019s Women\u2019s National Team and Technical Director for the Denmark Men\u2019s National Team. His extensive background spans\u00a0some of\u00a0the highest levels of international competition and technical leadership across both the men\u2019s and women\u2019s games.<\/p>\n
\u201cKenneth is\u00a0an internationally\u00a0respected technical leader, and\u00a0we\u2019re\u00a0excited to welcome him back to Canada Soccer. His familiarity with our environment, combined with his\u00a0diverse\u00a0global experience\u00a0as an executive and coach,\u00a0will be vital as we strengthen our\u00a0sporting structure\u00a0and prepare for a crucial time in our organization\u2019s history and the management of post\u2011World Cup growth.\u201d\u00a0\u200b
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\u200b-\u00a0Kevin Blue, CEO & General Secretary<\/p>\n
In his new role, Heiner-M\u00f8ller will work closely with Canada Soccer\u2019s senior national team coaches and technical stakeholders across the country to develop an overarching, systematized technical approach for Canadian football. This strategy will ensure alignment across senior and youth national teams and advance collaborative, evidence-based development pathways nationwide.<\/p>\n
\u201cKenneth brings a wealth of experience and a strong\u00a0track record\u00a0of leadership. His technical\u00a0expertise\u00a0and commitment to collaboration will help advance a unified approach across our national teams and support the continued growth of Canadian soccer.\u201d\u00a0\u200b
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\u200b-\u00a0Peter\u00a0Augruso, President, Canada Soccer<\/p>\n
The transition period will enable Heiner-M\u00f8ller to focus on key priorities that follow this summer\u2019s FIFA World Cup cycle, positioning Canada Soccer to strengthen its technical direction and capitalize on the momentum of the sport\u2019s growth in Canada. Heiner-M\u00f8ller will join Canada Soccer\u2019s Executive Team. \u200b<\/p>\n
Canada Soccer will share further updates as Heiner-M\u00f8ller begins engaging with technical staff, provincial\u00a0and\u00a0territorial partners, and other key stakeholders over the coming months.\u00a0\u200b<\/p>\n