{"id":435825,"date":"2026-01-27T05:48:10","date_gmt":"2026-01-27T05:48:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/435825\/"},"modified":"2026-01-27T05:48:10","modified_gmt":"2026-01-27T05:48:10","slug":"ufcs-1st-paramount-fight-card-averages-nearly-5m-views","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/435825\/","title":{"rendered":"UFC&#8217;s 1st Paramount+ fight card averages nearly 5M views"},"content":{"rendered":"<p>LOS ANGELES (AP) \u2014 UFC\u2019s first fight card on Paramount+ averaged nearly 5 million views, making it the streaming platform\u2019s largest exclusive live event since it launched in March 2021.<\/p>\n<p>UFC 324 from Las Vegas on Saturday averaged 4.96 million for the main card and saw a global household average of 7.18 million, according to Adobe Analytics and Channel Partner Data.<\/p>\n<p>Adobe Analytics and Nielsen also said Saturday\u2019s card reached more homes than any other live UFC event in nearly a decade across linear, broadcast and streaming.<\/p>\n<p>Justin Gaethje defeated Paddy Pimblett by unanimous decision to win the interim lightweight title. In the co-main event, Sean O\u2019Malley defeated Song Yadong by unanimous decision.<\/p>\n<p>TKO Group, which owns UFC, signed a seven-year agreement averaging $1.1 billion per year with Paramount+ last August. UFC fight cards had previously been on ESPN since 2019.<\/p>\n<p>The Paramount+ deal includes all UFC cards for U.S. and Latin America viewers without going the pay-per-view route. Some cards will also air on CBS.<\/p>\n<p>___<\/p>\n<p>AP sports: https:\/\/apnews.com\/sports<\/p>\n","protected":false},"excerpt":{"rendered":"LOS ANGELES (AP) \u2014 UFC\u2019s first fight card on Paramount+ averaged nearly 5 million views, making it the&hellip;\n","protected":false},"author":2,"featured_media":435826,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[444],"tags":[49,48,641,638,82],"class_list":["post-435825","post","type-post","status-publish","format-standard","has-post-thumbnail","category-mma","tag-ca","tag-canada","tag-fighting","tag-mma","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/435825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=435825"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/435825\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/435826"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=435825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=435825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=435825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}