{"id":453310,"date":"2026-02-04T12:57:10","date_gmt":"2026-02-04T12:57:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/453310\/"},"modified":"2026-02-04T12:57:10","modified_gmt":"2026-02-04T12:57:10","slug":"grammy-awards-viewership-plummets-20-among-young-adults","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/453310\/","title":{"rendered":"Grammy Awards viewership plummets 20% among young adults"},"content":{"rendered":"\n<p>NEWYou can now listen to Fox News articles!\n  <\/p>\n<p class=\"speakable\">CBS\u2019 presentation of the 68th <a href=\"https:\/\/www.foxnews.com\/category\/entertainment\/events\/grammys\" target=\"_blank\" rel=\"noopener nofollow\">Grammy Awards<\/a> on Sunday night shed significant viewers compared to recent years.\u00a0<\/p>\n<p class=\"speakable\">The politically charged event that saw several celebrities use the music award ceremony to criticize the Trump administration and Immigration and Customs Enforcement (ICE) averaged 14 million total viewers, an 11% drop compared to last year and a 20% decline compared to 2024. \u00a0\u00a0<\/p>\n<p>When it came to the advertiser-coveted demographic of adults age 25-54, the Grammys averaged 5 million viewers compared to 5.7 million last year, for a 13% decline. The event also dropped 19% among adults age 18-49 and 10% of viewers at least 55 years old.\u00a0<\/p>\n<p><a href=\"https:\/\/www.foxnews.com\/media\/musics-biggest-stars-protest-ice-grammy-awards-amid-trumps-immigration-crackdown\" target=\"_blank\" rel=\"noopener nofollow\">MUSIC\u2019S BIGGEST STARS PROTEST ICE AT GRAMMY AWARDS AMID TRUMP\u2019S IMMIGRATION CRACKDOWN<\/a><\/p>\n<p> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/02\/finneas-billie-eilish-grammys.png\" alt=\"finneas and billie eilish grammys\" width=\"1200\" height=\"675\"\/> <\/p>\n<p>Billie Eilish was among the musicians to criticize the Trump administration and Immigration and Customs Enforcement (ICE) during the Grammy Awards on Sunday. (Christopher Polk\/Billboard via Getty Images)<\/p>\n<p>The biggest dropoff came among young viewers, as the Grammy Awards averaged 2 million viewers age 18-34 compared to 2.4 million last year for a 20% decline.\u00a0<\/p>\n<p>The Grammy Awards will move to Disney networks and streaming services in 2027 after 54 years on CBS.\u00a0The 2026 edition featured several artists\u00a0<a href=\"https:\/\/www.foxnews.com\/entertainment\/trevor-noah-roasts-nicki-minajs-trump-ties-during-grammy-awards-opening-monologue-ceremony\" target=\"_blank\" rel=\"noopener nofollow\">wearing &#8220;ICE OUT&#8221; pins<\/a>, including Billie Eilish, Justin and Hailey Bieber, Kehlani, Joni Mitchell, Carole King and Brandi Carlile.<\/p>\n<p>Eilish took it a step further when <a href=\"https:\/\/www.foxnews.com\/category\/entertainment\" target=\"_blank\" rel=\"noopener nofollow\">accepting the Grammy<\/a>\u00a0for Song of the Year.<\/p>\n<p><a href=\"https:\/\/www.foxnews.com\/media\/trump-threatens-sue-trevor-noah-over-false-defamatory-epstein-jab-grammy-awards\" target=\"_blank\" rel=\"noopener nofollow\">TRUMP THREATENS TO SUE TREVOR NOAH OVER \u2018FALSE AND DEFAMATORY\u2019 EPSTEIN JAB AT GRAMMY AWARDS<\/a><\/p>\n<p> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/02\/group-speech-sza-grammys.png\" alt=\"sza, kendrick lamar accepting grammy award\" width=\"1200\" height=\"675\"\/> <\/p>\n<p>Sounwave, Jack Antonoff, Cher, Kendrick Lamar, Scott Bridgeway, SZA and Kamasi Washington accepting their Grammy Award. (Christopher Polk\/Billboard via Getty Images)<\/p>\n<p>&#8220;No one is illegal on stolen land,&#8221; Eilish said. \u00a0&#8220;I feel really hopeful in this room, and I feel like we need to keep fighting and speaking up and protesting. Our voices really do matter, and the people matter.&#8221;<\/p>\n<p>&#8220;And f&#8212; ICE, that&#8217;s all I&#8217;m gonna say, sorry,&#8221; she added.<\/p>\n<p>Other performers also added anti-ICE or pro-immigration remarks in their speeches, including Bad Bunny, Sza, Olivia Dean and Shaboozey.<\/p>\n<p>President <a href=\"https:\/\/www.foxnews.com\/video\/topics\/person\/donald-trump\" target=\"_blank\" rel=\"noopener nofollow\">Donald Trump<\/a> on Monday blasted the show as &#8220;virtually unwatchable&#8221; and threatened legal action against host Trevor Noah over what he called a &#8220;defamatory&#8221; Jeffrey Epstein jab.\u00a0<\/p>\n<p>Noah suggested Trump wanted Greenland because he needed a new island to &#8220;hang out with Bill Clinton&#8221; on, since the disgraced, deceased financier\u2019s private island is no longer available.<\/p>\n<p><a href=\"https:\/\/www.foxnews.com\/entertainment\/justin-bieber-stuns-grammys-performing-underwear-trevor-noah-jokes-about-nicki-minaj-monologue\" target=\"_blank\" rel=\"noopener nofollow\">JUSTIN BIEBER STUNS GRAMMYS BY PERFORMING IN UNDERWEAR; TREVOR NOAH JOKES ABOUT NICKI MINAJ IN MONOLOGUE<\/a><\/p>\n<p> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/02\/grammys-bad-bunny.jpg\" alt=\"Bad Bunny Grammy Awards\" width=\"1200\" height=\"675\"\/> <\/p>\n<p>Bad Bunny accepts the Best M\u00fasica Urbana Album award during the Grammys at Crypto.com Arena on Feb. 1, 2026, in Los Angeles. (Johnny Nunez)<\/p>\n<p>&#8220;The Grammy Awards are the WORST, virtually unwatchable! CBS is lucky not to have this garbage litter their airwaves any longer. The host, Trevor Noah, whoever he may be, is almost as bad as Jimmy Kimmel at the Low Ratings Academy Awards. Noah said, INCORRECTLY about me, that Donald Trump and Bill Clinton spent time on Epstein Island. WRONG!!! I can\u2019t speak for Bill, but I have never been to Epstein Island, nor anywhere close, and until tonight\u2019s false and defamatory statement, have never been accused of being there, not even by the Fake News Media,&#8221; Trump posted on <a href=\"https:\/\/truthsocial.com\/@realDonaldTrump\/posts\/115999513470647838\" target=\"_blank\" rel=\"nofollow noopener\">Truth Social<\/a>.\u00a0<\/p>\n<p>&#8220;Noah, a total loser, better get his facts straight, and get them straight fast. It looks like I\u2019ll be sending my lawyers to sue this poor, pathetic, talentless, dope of an M.C., and suing him for plenty$. Ask Little George Slopadopolus, and others, how that all worked out,&#8221; Trump continued. &#8220;Also ask CBS! Get ready Noah, I\u2019m going to have some fun with you! President DJT.&#8221;<\/p>\n<p><a href=\"https:\/\/foxnews.onelink.me\/xLDS?pid=AppArticleLink&amp;af_dp=foxnewsaf%3A%2F%2F&amp;af_web_dp=https%3A%2F%2Fwww.foxnews.com%2Fapps-products\" target=\"_blank\" rel=\"noopener nofollow\">CLICK HERE TO DOWNLOAD THE FOX NEWS APP<\/a><\/p>\n<p>Fox News Digital\u2019s Nora Moriatry contributed to this report.<\/p>\n<p>Brian Flood is a media editor\/reporter for FOX News Digital. Story tips can be sent to\u00a0<a href=\"https:\/\/www.foxnews.com\/media\/mailto:brian.flood@fox.com\" id=\"LPlnk367574\" rel=\"nofollow noopener\" target=\"_blank\">brian.flood@fox.com<\/a>\u00a0and on Twitter: @briansflood.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"NEWYou can now listen to Fox News articles! CBS\u2019 presentation of the 68th Grammy Awards on Sunday night&hellip;\n","protected":false},"author":2,"featured_media":453311,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[49,48,75,31095,51892,341],"class_list":["post-453310","post","type-post","status-publish","format-standard","has-post-thumbnail","category-music","tag-ca","tag-canada","tag-entertainment","tag-fox-news-media","tag-grammys","tag-music"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/453310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=453310"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/453310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/453311"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=453310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=453310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=453310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}