{"id":529111,"date":"2026-03-11T12:57:12","date_gmt":"2026-03-11T12:57:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/529111\/"},"modified":"2026-03-11T12:57:12","modified_gmt":"2026-03-11T12:57:12","slug":"i-in-designs-lulla-house-in-japan-to-make-most-of-ocean-view","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/529111\/","title":{"rendered":"I IN designs Lulla House in Japan to make most of ocean view"},"content":{"rendered":"<p>Tokyo studio <a href=\"https:\/\/www.dezeen.com\/tag\/i-in\/\" rel=\"nofollow noopener\" target=\"_blank\">I IN<\/a> has renovated Lulla House, a <a href=\"https:\/\/www.dezeen.com\/tag\/holiday-homes\/\" rel=\"nofollow noopener\" target=\"_blank\">holiday home<\/a> overlooking the ocean in Kamakura, <a href=\"https:\/\/www.dezeen.com\/tag\/japan\/\" rel=\"nofollow noopener\" target=\"_blank\">Japan<\/a>, creating &#8220;a space where the beauty of the view becomes a collective experience&#8221;.<\/p>\n<p>Located about an hour and a half from central Tokyo, Lulla House was designed for a client who has a fashion brand.<\/p>\n<p>The brief saw <a href=\"https:\/\/i-in.jp\/\" rel=\"nofollow noopener\" target=\"_blank\">I IN<\/a> transform a former office and residential building into a holiday home that can also be used as a showroom for the owner&#8217;s label.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303952 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_3-852x568.jpg\" alt=\"Lulla House by the beach\" width=\"2364\" height=\"1576\"   loading=\"lazy\"\/>The beach house in Kamakura will also be used as a showroom<\/p>\n<p>The studio, which was founded by Yohei Terui and Hiromu Yuyama, focused on creating a home that celebrates the striking location.<\/p>\n<p>&#8220;Facing the open sea, the architecture responds by framing the landscape with the largest possible windows,&#8221; Yuyama told Dezeen.<\/p>\n<p>&#8220;The intention was to allow visitors to experience the scenery not only visually, but physically and emotionally.&#8221;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303969 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_33-852x1136.jpg\" alt=\"Ropes on the exterior of a beach house\" width=\"1773\" height=\"2364\"   loading=\"lazy\"\/>Rattan ropes decorate the exterior of Lulla House<\/p>\n<p>I IN retained the building&#8217;s existing steel structure but reconstructed all of its walls, both externally and internally. The studio also drew on its seaside location by adding nautical details.<\/p>\n<p>&#8220;Rattan was used throughout the architecture, inspired by the image of sea breeze passing gently through the building,&#8221; Yuyama said.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303955 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_7-852x568.jpg\" alt=\"Rattan details in Kamakura beach house\" width=\"2364\" height=\"1575\"   loading=\"lazy\"\/>A central spiral staircase features in the house<\/p>\n<p>&#8220;Its permeability to air and light creates a soft atmosphere,&#8221; Yuyama continued.<\/p>\n<p>&#8220;The ropes on the exterior are connected to the idea of fashion and garment-making \u2013 rather than constructing everything with hard materials, we wanted to introduce textile-like elements reminiscent of fabric and thread, exploring a design that takes advantage of their softness and flexibility.&#8221;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303963 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_12-852x568.jpg\" alt=\"Custom-made furniture at Lulla House\" width=\"2364\" height=\"1576\"   loading=\"lazy\"\/>I IN created custom-made furniture for Lulla House<\/p>\n<p>Set over three floors, each measuring 82.5 square metres, the interior features custom-made furniture by I IN that will also be sold by the fashion brand.<\/p>\n<p>The studio prioritises creating custom furniture for its projects whenever possible.<\/p>\n<p>\t\t\t\t<a href=\"https:\/\/www.dezeen.com\/2025\/11\/03\/i-in-japanese-luxury-ginza-lounge-tokyo\/\" rel=\"nofollow noopener\" target=\"_blank\"><br \/>\n\t\t\t\t\t\t<img width=\"191\" height=\"191\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-ginza-lounge_dezeen_2364_col_sq1-191x191.jpg\" class=\"excludeLightbox wp-post-image\" alt=\"Purple interior in Tokyo store\" decoding=\"async\" data-pin-nopin=\"true\"   loading=\"lazy\"\/><\/p>\n<p> I IN uses glossy surfaces and Edo purple to create &#8220;new form of Japanese luxury&#8221; for Ginza Lounge\n\t\t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t<\/a><\/p>\n<p>&#8220;In this project, we had enough time, and the owner also wished to introduce and sell the furniture through their own brand,&#8221; Yuyama explained.<\/p>\n<p>&#8220;Rather than creating a strict series, we aimed for each piece to have its own character while resonating with the others throughout the house.&#8221;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303965 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_21-852x568.jpg\" alt=\"Rattan closet doors \" width=\"2364\" height=\"1576\"   loading=\"lazy\"\/>Rattan was used to create closet and kitchen cabinet doors<\/p>\n<p>The pieces designed by I IN include wooden tables with a brushed finish to create a more tactile texture and kitchen and closet doors made from rattan, which double as decorative screens when closed.<\/p>\n<p>At the centre of the house, I IN placed a sculptural spiral staircase that functions as a focal point, with its pale white hue contrasting against the warm wood used for the walls and furniture.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303954 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_5-852x568.jpg\" alt=\"Titanium volume in Lulla House\" width=\"2364\" height=\"1576\"   loading=\"lazy\"\/>A titanium volume divides the living spaces and connects to a terrace<\/p>\n<p>On the first floor, a titanium volume divides the living room from the kitchen section and opens out onto the home&#8217;s terrace.<\/p>\n<p>The second floor houses the bedrooms. When visitors enter this floor, they are met by an open closet placed at the house&#8217;s core to symbolise &#8220;the centrality of dressing in one&#8217;s lifestyle,&#8221; I IN said.<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303967 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_27-852x568.jpg\" alt=\"Pink bathroom in Kamakura\" width=\"2364\" height=\"1576\"   loading=\"lazy\"\/>Pink tiles were contrasted with lime-green grout<\/p>\n<p>This level also holds a striking open bathroom that overlooks the ocean with decorative pale-pink tiles with lime-coloured grout, inspired by the owner&#8217;s apparel-design background.<\/p>\n<p>&#8220;The client is the designer of an apparel brand whose key colour is pink, so touches of pink appear throughout the interior,&#8221; Yuyama said.<\/p>\n<p>&#8220;In the bathroom, custom pink tiles made from sand sourced in Japan are paired with lime-yellow grout \u2013 treating the tiles like fabric and the grout like thread, expressing a fashion-inspired sensibility.&#8221;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303973 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_62-852x568.jpg\" alt=\"Ocean view from Lulla House\" width=\"2364\" height=\"1576\"   loading=\"lazy\"\/>Lulla House was designed to showcase the &#8220;extraordinary landscape&#8221; that surrounds it<\/p>\n<p>Overall, the designers hoped to create a space where the owner can both live and display their brand, while taking full advantage of the beautiful surroundings.<\/p>\n<p>&#8220;The house was conceived as a place where many people can share and experience the extraordinary landscape,&#8221; Yuyama concluded. &#8220;The intention was to create a space where the beauty of the view becomes a collective experience.&#8221;<\/p>\n<p><img decoding=\"async\" class=\"wp-image-2303994 size-full\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/03\/i-in-beach-house-kamakura_dezeen_2364_col_57-852x1136.jpg\" alt=\"Black table in beach house\" width=\"1773\" height=\"2364\"   loading=\"lazy\"\/>Natural colours and organic materials create a warm interior<\/p>\n<p>Other recent projects by I IN include <a href=\"https:\/\/www.dezeen.com\/2025\/11\/03\/i-in-japanese-luxury-ginza-lounge-tokyo\/\" rel=\"nofollow noopener\" target=\"_blank\">a lounge space in Ginza drenched in Edo purple<\/a> and a <a href=\"https:\/\/www.dezeen.com\/2025\/05\/08\/i-in-blue-bottle-coffee-takanawa-cafe\/\" rel=\"nofollow noopener\" target=\"_blank\">coffee shop interior that references historic stone gates<\/a>.<\/p>\n<p>The photography is by <a href=\"http:\/\/www.tomookikengaku.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Tomooki Kengaku<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Tokyo studio I IN has renovated Lulla House, a holiday home overlooking the ocean in Kamakura, Japan, creating&hellip;\n","protected":false},"author":2,"featured_media":529112,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[76,354,355,49,48,356,75,63660,120133,2454,45047,164935,43592,1242,49626,51145],"class_list":{"0":"post-529111","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arts-and-design","8":"tag-arts","9":"tag-arts-and-design","10":"tag-artsanddesign","11":"tag-ca","12":"tag-canada","13":"tag-design","14":"tag-entertainment","15":"tag-holiday-homes","16":"tag-i-in","17":"tag-japan","18":"tag-japanese-architecture","19":"tag-japanese-houses","20":"tag-renovations","21":"tag-residential-architecture-and-interiors","22":"tag-sectionall","23":"tag-sectioninteriors"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/529111","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=529111"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/529111\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/529112"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=529111"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=529111"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=529111"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}