{"id":529686,"date":"2026-03-11T18:43:13","date_gmt":"2026-03-11T18:43:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/529686\/"},"modified":"2026-03-11T18:43:13","modified_gmt":"2026-03-11T18:43:13","slug":"nascar-adds-discount-membership-site-super-com-as-new-official-sponsor","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/529686\/","title":{"rendered":"NASCAR adds discount membership site Super.com as new official sponsor"},"content":{"rendered":"<p class=\"c-paragraph sections-marketing-and-sponsorship \">NASCAR has brought on fintech app Super.com as a new official sponsor, and the company will offer savings to its members on race experiences and try to grow its brand exposure in America\u2019s most-watched auto racing series. The deal will be announced later on Wednesday with no terms disclosed, but it\u2019s the latest in a string of moves negotiated by NASCAR\u2019s sponsorship sales group.<\/p>\n<p class=\"c-paragraph sections-marketing-and-sponsorship \">Super.com is an online membership program that provides its members discounted access to things like hotels and experiences, and it also offers cash advances and its secured charge card. It will become the official savings partner of the series in what appears to be a new category, and elements of the pact include special access to certain ticket-related discounts for Super.com customers, digital advertising, integrating the company into NASCAR\u2019s loyalty program, on-site activation and premium hospitality access for Super.com and its customers at certain NASCAR Holdings-owned tracks.<\/p>\n<p class=\"c-paragraph sections-marketing-and-sponsorship \">This deal was hinted at with a primary paint scheme that Super.com ran last weekend at Phoenix Raceway on Rick Ware Racing\u2019s No. 51 Chevrolet. The discounted tickets that Super.com will offer will be for NASCAR\u2019s second- and third-tier series, according to a press release seen by SBJ. NASCAR\u2019s Fan Rewards loyalty program now has more than 400,000 members. Super.com was founded in 2016 as SnapTravel and later rebranded.<\/p>\n","protected":false},"excerpt":{"rendered":"NASCAR has brought on fintech app Super.com as a new official sponsor, and the company will offer savings&hellip;\n","protected":false},"author":2,"featured_media":529687,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[446],"tags":[49,48,1639,12716,634,82],"class_list":["post-529686","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nascar","tag-ca","tag-canada","tag-deals","tag-motorsports","tag-nascar","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/529686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=529686"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/529686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/529687"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=529686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=529686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=529686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}