{"id":544564,"date":"2026-03-18T13:30:08","date_gmt":"2026-03-18T13:30:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/544564\/"},"modified":"2026-03-18T13:30:08","modified_gmt":"2026-03-18T13:30:08","slug":"nvidia-ceo-says-critics-are-completely-wrong-about-dlss-5-technology","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/544564\/","title":{"rendered":"Nvidia CEO says critics are &#8220;completely wrong&#8221; about DLSS 5 technology"},"content":{"rendered":"<p>Nvidia CEO Jensen Huang responded to backlash over DLSS 5 upscaling technology, saying critics are &#8220;completely wrong&#8221; and that it &#8220;doesn&#8217;t change artistic control.&#8221;<\/p>\n<p>Earlier this week, <a href=\"https:\/\/nvidianews.nvidia.com\/news\/nvidia-dlss-5-delivers-ai-powered-breakthrough-in-visual-fidelity-for-games\" rel=\"nofollow noopener\" target=\"_blank\"> Nvidia revealed DLSS 5<\/a>, describing it as an &#8220;AI-powered breakthrough in visual fidelity&#8221; using &#8220;neural rendering.&#8221;<\/p>\n<p>DLSS 5 is supported by developers including Bethesda, Capcom, NetEase, NCSoft, Tencent, Ubisoft, and Warner Bros Games. Some of these <a href=\"https:\/\/www.youtube.com\/watch?v=dJACkKbN-Eo\" rel=\"nofollow noopener\" target=\"_blank\"> were featured in a tech demo<\/a>.<\/p>\n<p>The feature was <a href=\"https:\/\/www.ign.com\/articles\/nvidias-dlss-5-is-a-slap-in-the-face-to-the-art-of-video-game-design\" rel=\"nofollow noopener\" target=\"_blank\"> heavily criticised for adding an AI sheen to character models<\/a> and detracting from creative expression, especially in the side-by-side comparison of Grace in Resident Evil: Requiem.<\/p>\n<p>During a press Q&amp;A at the company&#8217;s annual conference, <a href=\"https:\/\/www.tomshardware.com\/pc-components\/gpus\/jensen-huang-says-gamers-are-completely-wrong-about-dlss-5-nvidia-ceo-responds-to-dlss-5-backlash\" rel=\"nofollow noopener\" target=\"_blank\"> Tom&#8217;s Hardware<\/a> asked Huang about the criticism of DLSS 5 following its reveal.<\/p>\n<p>&#8220;Well, first of all, [the critics] are completely wrong,&#8221; said Huang. &#8220;The reason for that is, as I have explained very carefully,  DLSS 5 fuses controllability of the geometry and textures and everything about the game with generative AI.&#8221;<\/p>\n<p>Huang said that developers can &#8220;fine-tune the generative AI&#8221; to fit their creative vision, and that DLSS 5 &#8220;doesn&#8217;t change the artistic control.&#8221;<\/p>\n<p>&#8220;It&#8217;s not post-processing, it&#8217;s not post-processing at the frame level, it&#8217;s generative control at the geometry level,&#8221; said Huang. &#8220;All of that is in the control \u2013 direct control \u2013 of the game developer. This is very different [from] generative AI; it&#8217;s content-control generative AI. That&#8217;s why we call it neural rendering.&#8221;<\/p>\n","protected":false},"excerpt":{"rendered":"Nvidia CEO Jensen Huang responded to backlash over DLSS 5 upscaling technology, saying critics are &#8220;completely wrong&#8221; and&hellip;\n","protected":false},"author":2,"featured_media":544565,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[49,48,61],"class_list":["post-544564","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-ca","tag-canada","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/544564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=544564"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/544564\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/544565"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=544564"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=544564"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=544564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}