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<\/a><\/p>\nImage: Foremost Media.<\/p>\n
The defending champion Honda Racing team will introduce a NASCAR-type commercial program throughout the 2026 Penrite ProMX Championship, where title sponsorship is set to rotate on a round-by-round basis.<\/p>\n
A range of brands is set to feature across the team\u2019s factory-backed fleet of CRFs, aligned with each partner\u2019s campaign and promotional objectives across the eight rounds.<\/p>\n
The model is not entirely new to the Yarrive Konsky-led organisation, which has previously run varying partners across individual riders within the team in line with other global motorsport categories.<\/p>\n
Notably, former title sponsor Boost Mobile is absent from defending MX1 champion Kyle Webster\u2019s machine, with National Finance and Loans (NFAL) to serve as the presenting partner of all team bikes \u2013 aside from the Berry Sweet-backed Charli Cannon \u2013 for the opening round.<\/p>\n
\u201cThis model has delivered success globally, particularly in NASCAR, and I\u2019ve applied it across multiple programs here in Australia,\u201d commented Konsky. \u201cOur partners operate on campaign cycles \u2013 state and national \u2013 and this approach allows them to activate when it matters most. At the same time, it enables us to deliver greater value while competing at the highest level.\u201d<\/p>\n
Seven riders will form Honda Racing for the upcoming ProMX season, led by MX1 duo Webster and Wilson Todd. In MX2, Alex Larwood will feature alongside brothers Ryder and Kayd Kingsford, as MXW number one Cannon and MX3 recruit Heath Fisher complete the roster.<\/p>\n
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News 21 Mar 2026 UTC
Honda Racing introduces NASCAR-type commercial program
Section: Competition
Post: Kane…\n","protected":false},"author":2,"featured_media":550273,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[446],"tags":[49,48,634,82],"class_list":["post-550272","post","type-post","status-publish","format-standard","has-post-thumbnail","category-nascar","tag-ca","tag-canada","tag-nascar","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/550272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=550272"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/550272\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/550273"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=550272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=550272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=550272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}