Is she or isn\u2019t she? <\/p>\n
There\u2019s a reason why Zendaya hasn\u2019t yet confirmed if she and Tom Holland are actually married: She has a wedding film to promote<\/a>.<\/p>\n The actress has been teasing fans and masterfully manipulating the media with her coy interviews and bridal-white wardrobe \u2014 even going so far as to wear a wedding dress<\/a> on the red carpet \u2014 for premieres and appearances tied to\u00a0\u201cThe Drama.\u201d In the movie, out April 3, Zendaya and Robert Pattinson play an engaged couple whose relationship takes a sharp turn one week before their nuptials.<\/p>\n Eagle-eyed fans were quick to spot a gold band on Zendaya\u2019s left ring finger before she attended the Louis Vuitton fashion show in Paris on March 10 \u2014\u00a0and she\u2019s continued wearing it as she promotes her new movie, \u201cThe Drama.\u201d AFP via Getty Images<\/p>\n Is it any coincidence that it was Law Roach, the actress\u2019s outspoken stylist and the man coordinating her wardrobe, who first told the press that Zendaya and Holland\u2019s wedding had already happened<\/a>?<\/p>\n \u201cBefore every movie, we sit down and brainstorm and talk about what we\u2019re going to do. For her movies, ever since \u2018The Greatest Showman,\u2019 we\u2019ve always done method dressing,\u201d Roach told Page Six this week \u2014\u00a0nodding to the tennis-inspired outfits<\/a> the actress wore while promoting \u201cChallengers\u201d in 2024 and her sci-fi futuristic dressing<\/a> for the \u201cDune\u201d movies. <\/p>\n Roach set off a publicity storm after the 2026 SAG Actor Awards when, asked by\u00a0\u201cAccess Hollywood\u201d<\/a> about Zendaya and Holland\u2019s engagement, he said: \u201cThe wedding has already happened. You missed it.\u201d<\/p>\n Since then, we\u2019ve had Holland\u2019s mom possibly implying it was a joke (\u201cThe laugh<\/a>,\u201d Claire Stoermer cryptically wrote when re-posting Roach\u2019s \u201cAccess\u201d interview), Roach doubling down (telling \u201cExtra\u201d at the Oscars that \u201cI said what I said<\/a>\u201c), and Zendaya herself playing coy.<\/p>\n Asked by host Marsai Martin to \u201cjust give a little nod or signal\u201d if she should send a wedding gift, the 29-year-old actress flashed her hands<\/a> to reveal bands on both ring fingers.<\/p>\n Tom Holland and Zendaya got engaged around Christmas 2024.<\/p>\n The actress has been teasing fans and masterfully manipulating the media with her coy interviews and bridal-white wardrobe for premieres and appearances tied to\u00a0\u201cThe Drama.\u201d Here she is at the Louis Vuitton Paris Fashion Week show. Regina Voronina \/ BACKGRID<\/p>\n During a \u201cJimmy Kimmel Live!\u201d appearance<\/a> on March 16, she revealed that \u201cmany people\u201d in her life were mad about not being invited to the wedding after AI-generated photos online seemingly showed her and Holland getting hitched.<\/p>\n And while Holland was not spotted with Zendaya at the Oscars on March 15, where she and Pattinson presented the Best Director award to Paul Thomas Anderson<\/a> (\u201cOne Battle After Another\u201d), her massive engagement diamond was accompanied by a gold band that sure looked like a wedding ring.<\/p>\n One celebrity branding expert called it all calculated \u201ccatnip.\u201d<\/p>\n Zendaya dazzled in \u201csomething old\u201d to the Los Angeles premiere of \u201cThe Drama\u201d: a dress she first wore to the 2015 Oscars. Xavier Collin\/Image Press Agency \/ BACKGRID<\/p>\n The dress \u2014 actually a bridal gown \u2014\u00a0is by Vivienne Westwood. Getty Images<\/p>\n \u201cThey\u2019re genuflecting back to the tricks of the trade of the [old Hollywood] studio days,\u201d Mark Borkowski said of Zendaya and her team, including Roach. \u201cIt\u2019s remaining in control \u2026 If you\u2019re really realistic, you know your moment is transient. In modern terms, it\u2019s what we all try to do with publicity: bewitch the algorithm.<\/p>\n \u201cWhat she\u2019s done recently is found a way of churning a narrative into cultural gossip without ever looking like it\u2019s marketing or a hard sell,\u201d Borkowski told Page Six. \u201cShe\u2019s got this new product\u00a0and she leans into the rumors around Tom Holland \u2014\u00a0but never declares it.\u201d<\/p>\n Indeed, even her stylist admits the tease is equal parts something old and something new.\u00a0<\/p>\n \u201cThe Euphoria\u201d star payed homage to \u201csomething borrowed\u201d by kicking off her press tour fashion for \u201cThe Drama\u201d at the Essence Black Women in Hollywood Awards in a white minidress previously worn by Whitney Houston and Sarah Jessica Parker. Getty Images for ESSENCE<\/p>\n Roach, who said, \u201cI\u2019m the only stylist [Zendaya\u2019s] ever had. I\u2019ve been working with her since she was 14\u201d \u2014\u00a0told Page Six the public that style spectacle is a key way to gain public attention.<\/p>\n \u201cWe\u2019ve always based the looks on the emotion of the film,\u201d he said, admitting they\u2019re not the first to do what\u2019s been called method dressing. \u201cSomeone named it when Margot Robbie did it for \u2018Barbie\u2019<\/a> \u2014 we didn\u2019t invent it by no means. [But] we have bought it to a place where pop culture and the people expect it from us,\u201d Roach said.<\/p>\n \u201cWe had a brainstorming meeting [for \u2018The Drama\u2019] \u2026 She literally said \u2018something old, something new, something borrowed, something blue,\u201d he added of Zendaya. \u201cEverything else \u2014 the bridal whites \u2014 it is just that.\u201d<\/p>\n Zendaya in a \u201csomething blue\u201d McQueen gown at \u201cLive! With Jimmy Kimmel\u201d \u2014\u00a0where she addressed the AI-generated images of her alleged wedding to Holland. Jimmy Kimmel Live<\/p>\n The actress kicked off her press tour in a \u201cborrowed\u201d look: a white Eugene Alexander dress<\/a> previously worn by Whitney Houston for a 1987 photo shoot and Sarah Jessica Parker in the opening scene of the \u201cSex and the City\u201d movie in 2008.<\/p>\n