JioStar is reportedly planning a refresh of the brand identity for Star Plus and several other channels within its portfolio.<\/p>\n
If confirmed, this would mark the company\u2019s first major branding intervention since acquiring the Star network from Disney. Industry speculation suggests that new visual identities are being developed for channels including \u2018Star Plus\u2019, \u2018Star Gold\u2019, \u2018Colors\u2019 and \u2018Colors Cineplex\u2019.<\/p>\n
Reports indicate that JioStar has filed trademark applications for updated logos. Early suggestions point to a possible return to a horizontal layout, similar to earlier iterations of the Star branding. Under the proposed design, the star icon would appear alongside the channel name, rather than above it as used currently. It is also understood that the star emblem may feature a revised angle on its signature swoosh.<\/p>\n
Further indications suggest that the new branding could be introduced in May, aligning with the conclusion of the IPL, for which JioStar holds the broadcast rights.<\/p>\n
JioStar has not commented on the reports, and no official confirmation has been issued regarding the timing or scope of the rebrand.<\/p>\n","protected":false},"excerpt":{"rendered":"JioStar is reportedly planning a refresh of the brand identity for Star Plus and several other channels within…\n","protected":false},"author":2,"featured_media":594310,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29],"tags":[49,48,75,348],"class_list":{"0":"post-594309","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tv","8":"tag-ca","9":"tag-canada","10":"tag-entertainment","11":"tag-tv"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/594309","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=594309"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/594309\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/594310"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=594309"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=594309"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=594309"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}