{"id":610545,"date":"2026-04-17T16:23:22","date_gmt":"2026-04-17T16:23:22","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/610545\/"},"modified":"2026-04-17T16:23:22","modified_gmt":"2026-04-17T16:23:22","slug":"the-tiktok-ification-of-netflix-is-arriving-this-month","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/610545\/","title":{"rendered":"The TikTok-ification of Netflix is arriving this month"},"content":{"rendered":"<p>If you&#8217;ve ever found movie and TV show streaming applications on your phone to be a bit lacking in the     <a href=\"https:\/\/www.pocket-lint.com\/apps-to-stop-doomscrolling\/\" target=\"_blank\" rel=\"nofollow noopener\">doom scrolling<\/a> department, Netflix has you covered. After first teasing the existence of a TikTok-style vertical video feed experience <a href=\"https:\/\/www.androidpolice.com\/netflix-new-tv-experience-featuring-enhanced-design\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">back in May of last year,<\/a> the company has officially announced that the feature will arrive in earnest later this month.    <\/p>\n<p><a href=\"https:\/\/www.pocket-lint.com\/netflix-just-made-their-app-worse-and-theres-no-way-to-fix-it\/\" target=\"_blank\" rel=\"nofollow noopener\">Netflix&#8217;s<\/a> vertical short-form video feed will function similarly to various popular social media applications of today, with the ability to flick up to cycle through videos in perpetuity. From any video, it&#8217;ll be possible to jump into its associated full stream, as well as to share its link or add it to your watchlist collection.    <\/p>\n<p>&#8220;In addition to continued innovation on our new TV UI, after a period of testing and iteration, we are launching an updated mobile experience at the end of the month that includes a vertical video discovery feed. This redesign will better reflect our expanding entertainment offering and make it easier for members to engage how and when they want,&#8221; <a href=\"https:\/\/s22.q4cdn.com\/959853165\/files\/doc_financials\/2026\/q1\/FINAL-Q1-26-Shareholder-Letter.pdf\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">says Netflix in its Q1 2026 earnings report.<\/a><\/p>\n<p>There&#8217;s no word on what day of the month this discovery feed redesign will land onto users&#8217; devices, or if it&#8217;ll be exclusively available in certain regions to start with. With only thirteen days left in April, I&#8217;d expect the update to start rolling out sooner rather than later. It&#8217;s also unclear whether this redesign will eventually make its way to Netflix&#8217;s <a href=\"https:\/\/www.xda-developers.com\/drawbacks-web-apps\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">desktop web app,<\/a> or if it&#8217;ll remain only on mobile devices.<\/p>\n<p>        <img width=\"420\" height=\"420\" loading=\"lazy\" decoding=\"async\" alt=\"Netflix tag\" data-img-url=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/04\/netflix-tag.png\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/04\/netflix-tag.png\" class=\"img-brightness-opt-out\"\/><\/p>\n<p>\t\t\t\t\t\tSubscription with ads \t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t$9<\/p>\n<p>\t\t\t\t\t\tPremium Subscription \t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t$20 or $26 options<\/p>\n<p>\t\t\t\t\t\tSimultaneous streams \t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t2-4<\/p>\n<p>\t\t\t\t\t\t# of profiles \t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t5<\/p>\n<p>\t\t\t\t\t\tOriginals \t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\tYes<\/p>\n<p>\t\t\t\t\t\tLive TV \t\t\t\t\t<\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\tNo<\/p>\n<p>                        Short-form vertical content for all<\/p>\n<p>            TikTok&#8217;s influence extends far beyond social media<\/p>\n<p>        <img width=\"1500\" height=\"844\" loading=\"lazy\" decoding=\"async\" alt=\"TikTok on iPhone 14 Pro\" data-img-url=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/04\/tiktok-feature.jpg\" src=\"https:\/\/www.newsbeep.com\/ca\/wp-content\/uploads\/2026\/04\/tiktok-feature.jpg\" class=\"img-brightness-opt-out\"\/><\/p>\n<p> As soon as it became clear that TikTok&#8217;s content delivery model was a hit, other social media services spared no time in jumping on the bandwagon. Nowadays, we have Facebook and Instagram Reels, YouTube Shorts, Snapchat Spotlight, and the list goes on. Vertical-style content can even be found on LinkedIn, of all places (<a href=\"https:\/\/techcrunch.com\/2024\/03\/27\/linkedin-is-experimenting-with-a-tiktok-like-video-feed-in-its-app\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">via TechCrunch<\/a>).<\/p>\n<p>With this in mind, it&#8217;s no surprise to see movie and TV streaming services flirt with the idea of porting over this same content delivery mechanism to their own discovery feeds. <a href=\"https:\/\/disneyplus.bn5x.net\/c\/398860\/564546\/9358?subId1=UUplUeUpU212070&amp;subId2=epl&amp;u=https%3A%2F%2Fwww.disneyplus.com%2Fexplore%2Farticles%2Fdisney-plus-verts\" rel=\"noopener noreferrer sponsored nofollow\" target=\"_blank\" class=\"norewrite noskim\">Disney+ now has Verts,<\/a> Peacock is flirting with short-form videos (<a href=\"https:\/\/techcrunch.com\/2025\/01\/07\/peacock-is-experimenting-with-mini-games-and-short-videos\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">via TechCrunch<\/a>), and now, of course, Netflix is joining the fray.<\/p>\n<p>I do hope that in Netflix&#8217;s case, it institutes the ability to shut off this upcoming vertical video discovery feed wholesale.     <a href=\"https:\/\/www.pocket-lint.com\/how-to-turn-off-youtube-shorts-on-mobile\/\" target=\"_blank\" rel=\"nofollow noopener\">YouTube recently rolled out the ability<\/a> to disable Shorts within its mobile app experience, and a similar option within Netflix would be much appreciated in my eyes. If short-form video content is here to stay, I&#8217;d like to at least stay in control of whether it appears on my main feed or not.    <\/p>\n","protected":false},"excerpt":{"rendered":"If you&#8217;ve ever found movie and TV show streaming applications on your phone to be a bit lacking&hellip;\n","protected":false},"author":2,"featured_media":610546,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[49,48,61],"class_list":["post-610545","post","type-post","status-publish","format-standard","has-post-thumbnail","category-technology","tag-ca","tag-canada","tag-technology"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/610545","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=610545"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/610545\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/610546"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=610545"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=610545"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=610545"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}