KNOX Hydration headlines a robust list of Garage 66 partners for Chad Finchum to race the No. 66 Ford Mustang Dark Horse in the NASCAR Cup Series Jack Link\u2019s 500 at Talladega Superspeedway on April 26, with additional sponsorship from Carter\u2019s Royal Dispos-All, GPC Poultry Supply & Hardware, and Auto Direct USA.<\/p>\n
KNOX Hydration was developed to bridge a gap in the market: a hydration drink that not only tastes great, but also delivers real functional bene\ufb01ts. Packed with amino acids, electrolytes, and essential vitamins, KNOX supports optimal hydration while helping you stay focused and perform at your best.<\/p>\n
\u201cWe\u2019re proud to partner with Garage 66 on one of the most demanding stages in motorsports at Talladega,\u201d said John Schaefer, CEO of KNOX Hydration. \u201cAt speeds where focus, endurance, and split-second decisions de\ufb01ne performance, proper hydration isn\u2019t just a health priority\u2014it\u2019s a competitive advantage. KNOX Hydration is committed to supporting both driver and crew with the essential hydration they need to stay sharp, recover faster, and perform at their peak from the \ufb01rst lap to the checkered \ufb02ag.\u201d<\/p>\n
Whether you\u2019re training in the gym or tackling a busy workday, KNOX is your reliable daily hydration solution. Trusted by elite athletes and weekend warriors alike, it\u2019s designed for all levels, delivering the perfect balance of performance and great taste.<\/p>\n
KNOX Hydration is accelerating its global expansion, with operations now in Africa, Australia, and the UK. Building on this momentum, the brand is set to launch in the US later this year. 2026 is shaping up to be a breakout year as KNOX continues to expand its global footprint and bring its hydration solutions to new audiences worldwide.<\/p>\n
\u201cExpanding into the NASCAR world marks an exciting step forward for KNOX Hydration as we continue to grow our audience on a global scale,\u201d said Mark Jacobs, KNOX Hydration Director of Global Marketing. \u201cMotorsport brings together fans from diverse backgrounds and regions, and this platform allows us to share a universal message: hydration is fundamental to performance, focus, and overall well-being. Whether on the track or in everyday life, we\u2019re committed to delivering a product and a message that resonates across borders and fuels people to perform at their best.\u201d<\/p>\n
Hydrated by KNOX and with additional support from Carter\u2019s Royal Dispos-All, GPC Poultry Supply & Hardware, and Auto Direct USA, Chad Finchum is set to make his \ufb01rst career drafting track start in the NASCAR Cup Series. The Knoxville, Tennessee native has Top 15 \ufb01nishes at both Daytona and Talladega in the NASCAR O\u2019Reilly Auto Parts Series.<\/p>\n
\u201cTalladega has always been a place we\u2019ve been strong,\u201d said Finchum. \u201cI\u2019ve had some really good runs there in the past, so I\u2019m excited to get back to it. There\u2019s a lot of hard work that goes on behind the scenes\u2014from the driver side, the team side, and our partners\u2014to put something like this together. Now it\u2019s about going out there, executing at a high level, and coming home with a solid \ufb01nish. There are just not many places in this sport like racing at \u2018Dega.\u201d<\/p>\n
Qualifying for the Jack Link\u2019s 500 at Talladega commences on Saturday, April 25 at 9:30 am CT (10:30 am ET), with live streaming coverage on Prime Video. The 500-miler gets underway on Sunday, April 26 at 2 pm CT (3 pm ET) and airs live on network FOX.<\/p>\n
Garage 66 PR<\/p>\n","protected":false},"excerpt":{"rendered":"KNOX Hydration headlines a robust list of Garage 66 partners for Chad Finchum to race the No. 66…\n","protected":false},"author":2,"featured_media":612147,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[446],"tags":[49,48,925,10221,374,12716,634,15885,582,721,82,98034,1445],"class_list":{"0":"post-612146","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nascar","8":"tag-ca","9":"tag-canada","10":"tag-daytona","11":"tag-ford","12":"tag-fox","13":"tag-motorsports","14":"tag-nascar","15":"tag-peak","16":"tag-racing","17":"tag-series","18":"tag-sports","19":"tag-talladega-superspeedway","20":"tag-tennessee"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/612146","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=612146"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/612146\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/612147"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=612146"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=612146"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=612146"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}