{"id":642264,"date":"2026-05-02T04:10:10","date_gmt":"2026-05-02T04:10:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/642264\/"},"modified":"2026-05-02T04:10:10","modified_gmt":"2026-05-02T04:10:10","slug":"nbc-debuting-new-wnba-marketing-campaign-during-kentucky-derby","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/642264\/","title":{"rendered":"NBC debuting new WNBA marketing campaign during Kentucky Derby"},"content":{"rendered":"

As\u00a0part of the new WNBA media rights deal running through 2036, NBC will broadcast more than 50 WNBA regular-season and first-round playoff games\u00a0each season across Peacock, NBC, and USA<\/a> throughout the deal, as well as seven WNBA Conference semifinals and three WNBA Finals\u00a0series.<\/p>\n

The Network\u2019s coverage of the league<\/a> will feature \u00a0Zora Stephenson, Noah Eagle, and Michael Grady<\/a> calling games;\u00a0Maria Taylor<\/a>,\u00a0Sue Bird<\/a>, and\u00a0Cheryl Miller<\/a> as a studio trio, and LaChina Robinson and Sarah Kustok as game analysts.<\/p>\n

Advertisement<\/p>\n

The media conglomerate\u2019s first WNBA broadcast will be a May 10 Las Vegas<\/a> Aces-Los Angeles Sparks game on USA Network, and it\u2019s getting ready to launch a new marketing campaign ahead of the much-anticipated tipoff.<\/p>\n

According to Sports Business Journal<\/a>, NBC Sports is set to debut a new marketing spot on Saturday during the Kentucky Derby, starring Aces center A\u2019ja Wilson<\/a>, Liberty guard Sabrina Ionescu<\/a>, and Wings guard Paige Bueckers<\/a>.<\/p>\n

In a creative effort helmed by NBC SVP\/Sports Marketing Lyndsay Signor and her team and reminiscent of ESPN\u2019s famous \u201cThis is SportsCenter\u201d campaign, the spot features Saturday Night Live star Chloe Fineman leading the stars through a faux NBC office for their \u201cfirst day of work\u201d as they pass through pictures of some of the network\u2019s most famous female stars over the years, including Tina Fey, Amy Poehler, and Betty White.<\/p>\n

Sue Bird will also be interviewed during the Derby broadcast. NBC\u2019s first game on its flagship network will be on May 17 between the Aces and Atlanta Dream<\/a>.<\/p>\n

The post NBC debuting new WNBA marketing campaign during Kentucky Derby<\/a> appeared first on Awful Announcing<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"As\u00a0part of the new WNBA media rights deal running through 2036, NBC will broadcast more than 50 WNBA…\n","protected":false},"author":2,"featured_media":642265,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[629],"tags":[4662,732,49,48,239333,239334,1483,117588,229004,206719,17228,4658,4644,239369,82,38379,630,239370,15457],"class_list":["post-642264","post","type-post","status-publish","format-standard","has-post-thumbnail","category-wnba","tag-aja-wilson","tag-atlanta-dream","tag-ca","tag-canada","tag-cheryl-miller","tag-kentucky-derby","tag-las-vegas","tag-maria-taylor","tag-marketing-campaign","tag-michael-grady","tag-nbc-sports","tag-paige-bueckers","tag-sabrina-ionescu","tag-sarah-kustok","tag-sports","tag-sue-bird","tag-wnba","tag-wnba-conference","tag-wnba-finals"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/642264","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=642264"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/642264\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/642265"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=642264"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=642264"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=642264"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}