{"id":653701,"date":"2026-05-07T12:31:09","date_gmt":"2026-05-07T12:31:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/653701\/"},"modified":"2026-05-07T12:31:09","modified_gmt":"2026-05-07T12:31:09","slug":"sky-strikes-huge-new-f1-deal-amid-apple-tv-fears","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/653701\/","title":{"rendered":"Sky strikes huge new F1 deal amid Apple TV fears"},"content":{"rendered":"<p>(GMM) Formula 1 has handed Sky a huge long-term renewal deal despite growing fears in Europe about Apple\u2019s ambitions to dominate future broadcasting rights.<\/p>\n<p>French outlets L\u2019Equipe and <a href=\"https:\/\/www.autohebdof1.com\/news\/f1\/Apple-TV-worldwide-rights-to-F1.html\" target=\"_blank\" rel=\"noopener nofollow\">Auto Hebdo<\/a> reported growing concern in recent days after Apple TV openly confirmed it wants to expand beyond the United States following its major entry into Formula 1.<\/p>\n<p>\u201cStarting in the United States, which represents a huge market for us, and building from there, is undoubtedly the best strategy,\u201d Apple executive Eddy Cue said in Miami.<\/p>\n<p>\u201cI hope we can develop in other markets.\u201d<\/p>\n<p>That immediately triggered concern in France, where Canal Plus holds F1 rights until 2029. Auto Hebdo said Apple is now \u201ctargeting the international rights to Formula 1\u201d, while L\u2019Equipe described Apple\u2019s growing involvement as \u201ccause for concern\u201d for existing broadcasters.<\/p>\n<p>Apple\u2019s momentum has been boosted by the success of the Brad Pitt F1 movie and strong early US viewing figures after taking rights from ESPN.<\/p>\n<p>But Formula 1 has now moved decisively to reinforce its long-standing partnership with Sky.<\/p>\n<p>F1 and Sky announced a major new agreement extending Sky\u2019s UK and Ireland rights through 2034, while Sky Italia will retain exclusive Italian rights until 2032.<\/p>\n<p>Related Article:\u00a0<a href=\"https:\/\/www.autoracing1.com\/pl\/492405\/tv-news-sky-sports-to-remain-home-of-f1-in-uk-ireland-until-2034\/\" target=\"_blank\" rel=\"noopener nofollow\">TV News: Sky Sports to Remain Home of F1 in UK &amp; Ireland Until 2034<\/a><\/p>\n<p>The Sun claims the UK extension alone is worth 1 billion pounds overall, representing a massive increase from the previous deal.<\/p>\n<p>According to reports, Sky fought off growing interest from streaming rivals to secure the renewal.<\/p>\n<p>F1 CEO Stefano Domenicali praised the broadcaster\u2019s role in F1\u2019s recent growth. \u201cTheir world-leading approach to live broadcasting, content creation, and behind-the-scenes analysis has made the difference in continuing to grow our sport.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"(GMM) Formula 1 has handed Sky a huge long-term renewal deal despite growing fears in Europe about Apple\u2019s&hellip;\n","protected":false},"author":2,"featured_media":653702,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[441],"tags":[49,48,578,576,577,82],"class_list":["post-653701","post","type-post","status-publish","format-standard","has-post-thumbnail","category-formula-1","tag-ca","tag-canada","tag-f1","tag-formula-1","tag-formula1","tag-sports"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/653701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=653701"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/653701\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/653702"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=653701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=653701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=653701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}