{"id":679,"date":"2025-07-16T18:24:08","date_gmt":"2025-07-16T18:24:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/679\/"},"modified":"2025-07-16T18:24:08","modified_gmt":"2025-07-16T18:24:08","slug":"nfl-draft-boosts-brown-county-economy-with-79-9m-impact-surpasses-statewide-projections","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/679\/","title":{"rendered":"NFL Draft boosts Brown County economy with $79.9M impact, surpasses statewide projections"},"content":{"rendered":"

ASHWAUBENON (WLUK) — The total economic impact of the largest event in Green Bay’s history <\/a>shattered projected numbers.<\/p>\n

Experience Greater Green Bay Inc. tasked SportsImpact with collecting and gathering data on the 2025 NFL Draft in Green Bay.<\/a> SportsImpact is also the firm that conducted the economic impact of Detroit\u2019s draft last year.<\/p>\n

On Wednesday, they shared those results with the public.<\/p>\n

Around 600,000 people attended <\/a>the three-day event back in April, making it the NFL’s second most attended draft, behind Detroit with 775,000 people.<\/p>\n

The NFL originally projected the event would attract 240,000 attendees with an economic impact of $20 million locally and $94 million statewide.<\/p>\n

According to the study, Brown County saw an economic impact of $79.9 million and the state of Wisconsin saw $104.7 million.<\/p>\n

To broaden the economic impact outside the NFL Draft footprint, the city and surrounding communities held NFL Draft-related events.<\/p>\n

The Draft City Music Fest<\/a>, along with the Taste of the Draft<\/a>, Booyah Battle and Kringle Combine<\/a> fundraisers, brought in big crowds of their own.<\/p>\n

However in the aftermath of the draft, some area businesses say they were a little disappointed by the lack of additional foot traffic<\/a> they were expecting.<\/p>\n

The Sportsimpacts study also revealed:<\/p>\n

31% of attendees were from outside Wisconsin.24% paid for overnight lodging (with 29% staying in Brown County and 21% in Outagamie County).More than 83% of out-of-state visitors were first-time Green Bay travelers.Over 50% of attendees were either Brown County residents or day-commuters.This event had the largest percentage of non-local visitors staying with local family or friends (21.4%) in Sportsimpacts\u2019 25 years of consulting-highlighting the regional draw and “homecoming” effect for Packers fans.<\/p>\n

Top Suggestions from Attendees:<\/p>\n

Lower food and beverage pricesImproved crowd flow and reduced wait timesExpanded food and beverage optionsAdditional restroom facilitiesTransportation data showed 85% of attendees drove to Green Bay, while nearly 14% flew, with others arriving via charter bus or train.<\/p>\n","protected":false},"excerpt":{"rendered":"ASHWAUBENON (WLUK) — The total economic impact of the largest event in Green Bay’s history shattered projected numbers.…\n","protected":false},"author":2,"featured_media":680,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[436],"tags":[1047,49,48,1050,1045,1048,1043,1049,514,1044,82,1046],"class_list":{"0":"post-679","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-nfl","8":"tag-attendance","9":"tag-ca","10":"tag-canada","11":"tag-community","12":"tag-economic-impact","13":"tag-events","14":"tag-green-bay","15":"tag-local-businesses","16":"tag-nfl","17":"tag-nfl-draft","18":"tag-sports","19":"tag-sportsimpact"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=679"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/679\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/680"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}