{"id":693750,"date":"2026-05-26T01:00:10","date_gmt":"2026-05-26T01:00:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/693750\/"},"modified":"2026-05-26T01:00:10","modified_gmt":"2026-05-26T01:00:10","slug":"ferrari-reveals-its-first-ev-with-design-help-from-jony-ive","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/693750\/","title":{"rendered":"Ferrari reveals its first EV, with design help from Jony Ive"},"content":{"rendered":"<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">After <a href=\"https:\/\/www.theverge.com\/news\/797746\/ferrari-ev-motor-range-power-shifting\" rel=\"nofollow noopener\" target=\"_blank\">months of teasers<\/a>, Ferrari is offering the <a href=\"https:\/\/www.ferrari.com\/en-EN\/auto\/ferrari-luce\" rel=\"nofollow noopener\" target=\"_blank\">first full view of its Luce electric vehicle<\/a>. The Luce is notable not just for being Ferrari\u2019s first EV, but for being designed in collaboration with Jony Ive and Mark Newson at their collective LoveFrom. It\u2019s also going to be Ferrari\u2019s second four-door car and its first five-seat one.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\">We already knew Ive and Newson were working on the Luce\u2019s interiors, which <a href=\"https:\/\/www.theverge.com\/transportation\/875799\/ferrari-luce-jony-ive-interior-design-photos\" rel=\"nofollow noopener\" target=\"_blank\">were shown off<\/a> earlier this year. Now <a href=\"https:\/\/www.ferrari.com\/en-US\/corporate\/articles\/ferrari-luce-a-new-chapter-for-the-maranello-marque\" rel=\"nofollow noopener\" target=\"_blank\">Ferrari says<\/a> LoveFrom was allowed to \u201cdefine the design direction of the project from the outset,\u201d inside and out.<\/p>\n<p class=\"duet--article--dangerously-set-cms-markup duet--article--standard-paragraph _1ymtmqpi _17nnmdy1 _17nnmdy0 _1xwtict1\"><a href=\"https:\/\/www.engadget.com\/2180674\/ferrari-luce-first-look-jony-ive\/\" rel=\"nofollow noopener\" target=\"_blank\">Tim Stevens reporting for Engadget offers<\/a> a few firsthand impressions of the car, which he describes as feeling more like an SUV than a traditional sports car. He wasn\u2019t able to try out fully functioning interior controls or get a test drive, but he notes that with four motors and 1,035 horsepower, it ought to be set up for success. He did offer praise for the car\u2019s sound, which apparently picks up and amplifies vibrations from the rear motors instead of being fully synthesized like <a href=\"https:\/\/www.theverge.com\/24182348\/ev-sounds-low-speed-survey-non-tonal-white-noise\" rel=\"nofollow noopener\" target=\"_blank\">many EVs<\/a>. And he mentions that while there\u2019s no US price set, it will start at \u20ac550,000 in Italy, making it the most expensive Ferrari yet.<\/p>\n","protected":false},"excerpt":{"rendered":"After months of teasers, Ferrari is offering the first full view of its Luce electric vehicle. The Luce&hellip;\n","protected":false},"author":2,"featured_media":693751,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[45,49,48,4122,44,64,1601],"class_list":["post-693750","post","type-post","status-publish","format-standard","has-post-thumbnail","category-business","tag-business","tag-ca","tag-canada","tag-electric-cars","tag-news","tag-tech","tag-transportation"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/693750","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/comments?post=693750"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/posts\/693750\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media\/693751"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/media?parent=693750"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/categories?post=693750"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/ca\/wp-json\/wp\/v2\/tags?post=693750"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}