{"id":698479,"date":"2026-05-28T03:07:17","date_gmt":"2026-05-28T03:07:17","guid":{"rendered":"https:\/\/www.newsbeep.com\/ca\/698479\/"},"modified":"2026-05-28T03:07:17","modified_gmt":"2026-05-28T03:07:17","slug":"bts-releasing-limited-edition-hotteok-flavoured-oreos-for-13th-anniversary-national","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/ca\/698479\/","title":{"rendered":"BTS releasing limited edition hotteok-flavoured Oreos for 13th anniversary – National"},"content":{"rendered":"

K-pop sensation BTS<\/a> is releasing a limited-edition Oreo cookie, created by the band, featuring special designs and a new flavour in honour of its 13th anniversary as a group.<\/p>\n

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In a nod to classic South Korean street food, the BTS cookies are flavoured like hotteok brown sugar pancakes and filled with sweet cream, with a purple wafer to honour the band\u2019s loyal fanbase.<\/p>\n

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BTS designed all 13 cookie embossments, which include their names, a BTS light stick and three collectible cookies that form a message from the K-pop superstars.<\/p>\n

The band\u2019s fans are known for their letter-writing culture, often communicating with each other through the written word, a tenet of the fandom that Oreo says it is incorporating into the launch of the special edition cookie.<\/p>\n

A QR code on the packaging will allow fans to write digital letters to the band, who will be able to read each other\u2019s words and contribute to a giant love letter from followers across the globe.<\/p>\n

\u201cBTS brought so much heart and intention into creating these cookies, from sharing a taste of their Korean roots through the hotteok-inspired flavour to designing special embossments dedicated to their fans,\u201d Peter Verlinden, director cookies, Mondel\u0113z Canada, said.<\/p>\n

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\u201cWe can\u2019t wait for Canadians to experience this one-of-a-kind Oreo cookie and join the global movement celebrating BTS and their fandom,\u201d he continued.<\/p>\n

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The limited edition Oreo and BTS cookies will be available in Canada for pre-sale on Amazon<\/a> starting June 1 at 12 a.m. EST and will begin rolling out at retailers starting June 8.<\/p>\n

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Mondel\u0113z told The Associated Press that Oreo spent around two years developing the BTS cookie, eventually narrowing the possible flavours to three before settling on hotteok.<\/p>\n

\u201cI think Korean food is an incredible cuisine. I\u2019m French, maybe I should not say that, but I believe it,\u201d he joked.<\/p>\n

Social media is spurring the international taste trend. There are more than 11,700 TikTok videos under the hashtag \u201chotteok,\u201d for example. Seeking out global foods or learning how to make them is a low-risk and low-cost way to enjoy other cultures, Russell Zwanka, the director of the food marketing program at Western Michigan University, told the AP.<\/p>\n

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\u201cYou can experience the world without spending $2,000 on a ticket,\u201d Zwanka added.<\/p>\n

The band\u2019s collaboration with the cookie brand comes weeks after BTS were\u00a0revealed as headlining performers<\/a>\u00a0for the first-ever halftime show at the FIFA\u00a0World Cup<\/a>\u00a0final, alongside\u00a0Madonna<\/a> and Shakira<\/a>.<\/p>\n

FIFA said the final at MetLife Stadium in New Jersey on July 19 will include the Super Bowl-style performance.<\/p>\n

The governing body said the show would support the FIFA Global Citizen Education Fund, which is raising US$100 million to help children access education and soccer.<\/p>\n

The show will be curated by Coldplay\u2019s\u00a0Chris Martin<\/a>, who\u00a0announced the news in a video<\/a>\u00a0with\u00a0Sesame Street\u2018s Elmo.<\/p>\n

Earlier this year, Oreo also teamed up with Marvel to release packs featuring The Avengers, Spider-Man, the X-Men and The Fantastic Four with imprints illustrated by Marvel Comics artist Todd Nauck.<\/p>\n

\u2014 with files from the Associated Press and Global News\u2019s Katie Scott<\/p>\n

\n\t\t&copy 2026 Global News, a division of Corus Entertainment Inc.\t<\/p>\n